Exciting new tools for B2B prospecting

Biznology

New ways to find prospects continue to come on the scene—it seems like daily. One big new development is the trend away from static name/address lists, to dynamic sourcing of prospect names complete with valuable indicators of buying readiness culled from their actual behavior online.

Gamification of the Sales Process

Sales Intelligence View

In may ways companies with B2B sales people have already added game mechanics into the process on a small scale. Game On for B2B Sales. Prospecting Sales 2.0 Social Media Tips Social Selling achievement B2B b2b sales CRM crm 2.0 What is Gamification?

Trending Sources

Have No Fear: Why Sales Teams SHOULD Be On Social Media

Sales Intelligence View

Prospecting Sales 2.0 Sales Intelligence Social CRM Social Media Tips Social Selling B2B b2b sales crm 2.0 facebook Inbound Marketing jigsaw linkedin Microsoft Dynamics netsuite oracle oracle crm on demand Sales Sales Data sales productivity Salesforce salesforce.com social intelligence social media social selling twitter Web 2.0

Are Your Sales People Spending Too Much Time with Customers?

Sales Intelligence View

Prospecting Sales 2.0 Sales Data Sales Intelligence B2B b2b sales customer 2.0 insideview jigsaw linkedin sales productivity sales prospecting sales techniques sales tips Social CRMA new report by the Sales Executive Council (SEC) outlines that sales people are not spending enough time with customers and spending more time engaged in administrative work. Access to potential customers across the board is reported to have dropped 26%.

Why Cold Calling is the Bottom of the Barrel

Sales Intelligence View

Prospecting Sales 2.0 Sales Intelligence Social Selling B2B b2b sales crm 2.0 insideview jigsaw linkedin Microsoft Dynamics netsuite oracle oracle crm on demand Sales sales productivity salesforce.com social intelligence social media social selling twitter Web 2.0Regardless of what level in a sales group you fall into, cold calling is a cloud hovering over your head. If you’re the VP of Sales, you’re getting these calls several times a week.

Fast Growth Marketing: From 0 to 500,000 Users

B2B Lead Generation Blog

I first met Fowler when he was co-founder of the cloud-based contact management platform Jigsaw which he sold to Salesforce.com for $175 million (now Data.com). That means, their competitors, their customers, their prospects, their partners, etc. Jigsaw was a great acquisition.

Inside Sales Experts Converge in San Francisco with the AA-ISP

Sales Intelligence View

Sales Intelligence Umberto Milletti aa-isp B2B b2b sales crm 2.0 field sales inside sales jigsaw lead generation linkedin Microsoft Dynamics netsuite Sales Sales Data sales leader sales productivity sales prospecting salesforce.com social intelligenceIf you are an Inside Sales professional or a sales leader, you should already know about the AA-ISP Inside Sales Leadership Summit 2011.

The Problem with Big Data

Sales Intelligence View

All of a sudden sales people are getting alerted to sales opportunities, they get fed information that they can pass onto their prospects and customers about trends and issues facing their competitors and how the prospect can benefit more from the service they offer.

B2B Email List Guide: Buy, Rent or Build Your List

Digital B2B Marketing

Buying a B2B List. Potential providers: Data.com (formerly Jigsaw), NetProspex , D&B. For more information on purchasing lists, see Buying B2B Email Marketing Data: Challenges and Recommendations. Renting a B2B List. Building a B2B List.

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Is Sales Training a Component of Sales Enablement?

Sales Intelligence View

Prospecting Sales 2.0 Sales Intelligence B2B b2b sales CRM crm 2.0 Inbound Marketing insideview jigsaw linkedin marketing Sales Sales Data sales productivity salesview social selling Web 2.0This post originally appeared on the Focus.com Group, where InsideView regularly contributes articles about leveraging social media and technology for sales organizations. Companies of all sizes that focus on their sales teams have to put effort in building them into superstars.

Save Your Company from Sales Data Overload.

Sales Intelligence View

Reps need a 360 degree view into their prospects that incorporates recent business events, social conversations and social relationships. Sales reps need to be able to make sense out of this ubiquitous and sometimes conflicting mountain of data and turn it into actionable insights to engage the prospect. Sales Intelligence Social Selling B2B b2b sales crm 2.0

Getting in the door with the perfect lead

Sales Intelligence View

CRM Social CRM jigsaw selling power crm 2.0 netsuite linkedin B2B sales productivity Sales Data customer 2.0 social selling sales prospecting sales techniques Tags: Prospecting Sales Sales 2.0 This post originally appeared on the Focus.com Group, where InsideView regularly contributes articles about leveraging social media and technology for sales organizations. Lets face it, sometimes the hardest thing to do is “get in the door&# with a new lead.

A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark

There’s a technology available that identifies company and prospect visitors to your websites, landing pages, and forms. Taking it to the next level, tools and platforms exist that cross-reference the IP visitor with company ID if known, and in the case of a web form, prospect ID.

Solving the SaaS Problem: The Ultimate Tech Stack for B2B Marketers

Kapost

Today, I’m exploring the 12 key marketing technologies that make up the ultimate tech stack for B2B SaaS marketers. Technology is a crucial part of modern B2B marketing – but tools alone won’t generate visitors, leads or customers.

9 Marketing Words That Have Lost Their Meaning

Digital B2B Marketing

The following 9 terms are so overused or misused in B2B marketing that they have lost nearly all meaning. Awareness Awareness is easy to define, but B2B marketers that are more focused on direct marketing results use the term far to liberally.

Words 140

Hit Your Number Faster with Sales Intelligence

Sales Intelligence View

For “Salesforce contacts,&# read “Jigsaw.&# ) But Jigsaw data already associates contacts with their companies, and already contains (by Salesforce’s own estimate) over 4 million crowd-sourced corporate profiles. Sales Intelligence Social CRM B2B b2b sales crm 2.0

InsideView More Than Doubles Revenue in Record-Breaking Year

Sales Intelligence View

Social CRM Technology B2B b2b sales CRM crm 2.0 facebook Inbound Marketing insideview jigsaw linkedin marketing Microsoft Dynamics netsuite News oracle oracle crm on demand Sales Sales Intelligence sales productivity sales prospecting salesforce.com sCRM social intelligence social media social selling twitter Web 2.0InsideView today announced that it finished 2010 on a record-breaking note, growing revenue more than 135 percent.

B2B Lead Generation Blog: On building targeted lists for B2B Lead Generation Programs

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

List 46

Most Exciting Marketing Technologies to Adopt in 2017

Leadspace

The normal digital customer (be it B2B or B2C) has over a dozen identities now – multiple emails, multiple device IDs, multiple social IDs, multiple cookie sets, multiple CRM, commerce, marketing automation, or other “software IDs”, multiple Ad IDs, etc.

Top 32 B2B Marketing Posts and Hot Topics of Social Media Forecast

B2B Marketing Zone Posts

Best of B2B Marketing. Great stuff this month in the world of B2B Marketing. HP, P&G) to the channel… The Difference Between B2B Leads and Personas - Marketing Interactions , April 17, 2010 B2B marketers have relied on lead definitions to define their marketing programs for years. 8 Critical Success Factors for Lead Generation 2.0 - B2B Lead Generation Blog , April 29, 2010 The single biggest issue for B2B marketers is effective lead generation.

Email Lists: Should You Rent or Buy?

The Point

It’s clear that you need to include more proactive outreach to the type of prospects most likely to have a need for your new solution, even if they don’t know such a solution exists.

List 33

Inbound Marketing, The Über List for Outbound Marketers

Smashmouth Marketing

Companies like Jigsaw , Onesource and Netprospex provide the candy; the more contacts we have and the better targeted the greater our success. The outbound marketers got the prospects to engage.

Big Data is Buzzing, But Small Data Packs a Punch [Q&A]

Sales Intelligence View

Traditionally, customer data wasn’t centralized and each organization had a different view into their customers and prospects. Yelp, Jigsaw). Quality B2B or B2C contact information is fundamental.

Buzz 38

ActiveConversion Review - SMB Lead Management

LeadSloth

It integrates with Jigsaw to show company details like revenue, and available contacts for a specific company: contacts can be bought for $1 each directly at Jigsaw. An anonymous prospect record. From Web Analytics to Demand Generation.

B2B Sales Leads from Data Services - Smashmouth Review

Smashmouth Marketing

When we're selling our outbound marketing demand gen solutions, we get asked all the time, where can I find inexpensive b2b sales leads ? Although, see Jigsaw, below. Jigsaw gives individuals and companies access to contact information for 15 million business people and profiles of 2.6

B2B Sales Leads from Data Services - Smashmouth Review

Smashmouth Marketing

When we're selling our outbound marketing demand gen solutions, we get asked all the time, where can I find inexpensive b2b sales leads ? Although, see Jigsaw, below. Jigsaw gives individuals and companies access to contact information for 15 million business people and profiles of 2.6

Symantec Sales Intelligence

Sales Intelligence View

If you’re targeting a large software company as a sales prospect you could spend days or weeks trying to find out who you need to speak with that can make a decision and even longer doing the pre-call research to get an idea [.]. Sales Intelligence Social CRM socialprise insideview CRM salesview jigsaw crm 2.0 twitter sCRM facebook linkedin B2B sales productivity customer 2.0 b2b sales Tags: Prospecting Sales 2.0

It’s Time to Fire Your Sales Team!

Sales Intelligence View

Prospecting Sales Sales 2.0 Sales Intelligence Social CRM B2B b2b sales CRM crm 2.0 facebook Inbound Marketing jigsaw linkedin Microsoft Dynamics netsuite News oracle oracle crm on demand Salesforce salesforce.com social selling twitter Web 2.0If you are in a leadership position for a sales team you should pay attention. Are you overseeing a team of sales dinosaurs? You should fire all of them and hire people that are tuned into sales 2.0.

5 Branding Techniques that Do Double Duty

Hinge Marketing

It also showcases your experts, attracts visitors and nurtures prospects. In fact, the same branding techniques you use to convince prospects that you are their firm of choice can also be used to attract the top talent your firm needs to support growth goals.

Jive Talkin for B2B Marketing & Sales Demand Gen Experts

Smashmouth Marketing

My domain expertise is B2B Marketing and Sales, especially Demand Gen. Here are some use case scenarios I see for the b2b executive: Competition - Aggregate feeds from multiple buzz sources. Data - Most data sources (Jigsaw, LinkedIn, etc.) Today at Enterprise 2.0

Lead Scoring: What’s Hot and What’s Not

Modern B2B Marketing

All the process takes is investing a bit of time to decide on a scoring system for the tidbits of information you’re constantly attaining about your prospects. How does the unqualified potential prospect, a.k.a. by Rick Siegfried When we say a lead is “hot,&# what do we mean?

B2B Appointment Setting Teams and How to Get the Most From Them

Smashmouth Marketing

I get asked the following question a lot when I’m on the road, be it from clients or prospects or from folks I’m chatting with during industry networking events: “How do you get the most out of your appointment setting team?” There are several ways that you can keep your B2B appointment setting team cranking and happy, too.

Account-Based Customer Success: The Refrain Remains the Same

DiscoverOrg

You know that feeling when you dump a 5,000-piece jigsaw puzzle out on the table for the first time, and you think “need those corners”? High-growth companies are twice as likely to have successful cold calling programs as well as a dedicated outbound prospecting team.

5 things you need to know from Dreamforce 2010

Modern B2B Marketing

Every organization has a customer or prospect data issues. Jigsaw is salesforce’s attempt to help us with these issues. 5 things you need to know from Dreamforce 2010 was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link].

CRM 0

The 6th Annual MarketingSherpa B2B Marketing Summit in San Francisco

Modern B2B Marketing

This year’s MarketingSherpa B2B Marketing Summit was a great success. Update my buyer personas and use these personas to ‘talk’ to my prospects and customers on my website, in my emails, and in social media. Remember content is more than white papers and webinars, it’s video, case studies, and more – make sure to have the content in the format my prospects desire. And Amy Hawthorne of Reachforce told me about new content on the Reachforce blog, The B2B Lead.

B2B Lead Management Market Heats Up

delicious b2bmarketing

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions. But does the B2B need the same platform components as B2C?) My point: B2B marketers are looking elsewhere for help generating demand.

Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Great content this month via the B2B Marketing Zone. Social CRM: Curb Your Enthusiasm , October 7, 2010 If you’re a marketer in a medium-to large-sized B2B company, you’re almost certainly using customer relationship management (CRM) software to track your customers and prospects. NetProspex Product Review: Powerhouse for Lead Lists , October 3, 2010 As many of you would expect, Green Leads consumes prospect lists at a rate that far exceeds most outbound marketing efforts.

How B2B Marketers Can Get More Leads into the Funnel via Inbound Marketing

Modern B2B Marketing

Don’t believe me- go check out terms like B2B Marketing, Marketing Automation, Lead Scoring and Demand Generation. Share your content where your prospects are, including industry-based, geo-based, and other less popular social media sites.

Social CRM: The Latest Evolution for Managing Customer Relationships

Modern B2B Marketing

The days are long gone when sales representatives could rely on their ability to “read” prospects to make the sale, thanks to buyers researching their purchases online. Progress beyond tracking and reporting on prospect information, and instead become integral parts of communities.

2010 Will Bring New Features to Demand Generation Systems

Customer Experience Matrix

There’s also a reasonable chance – although this prediction is less certain – that sales access features will blossom into deeper cooperation between marketing and sales in managing prospect relationships. Many demand generation systems already make it easy to look up data about prospects from sources like Hoovers or JigSaw and to infer the location and company of anonymous visitors from their IP address. This is expensive and it's exactly what prospects don't want.