Marketing Insider Group

AUGUST 9, 2021

A copywriting service for B2B companies is one of the most worthwhile investments you can make for your business. In today’s digital world, B2B copywriting isn’t a luxury, it’s an essential. B2B copywriters are quick learners who can manage multiple clients and their individual needs. What to Look For in Your B2B Copywriter.

Copywriting 354

Copywriting Work Management Marketing Management Service 354

Marketing Insider Group

SEPTEMBER 9, 2020

What is the measure of your B2B marketing campaign’s success? As a CMO or director of digital marketing, you can use a handful of B2B marketing metrics to answer them. Quick Takeaways: If you’re not tracking B2B marketing metrics, you are playing a guessing game, with a likelihood of more losses than hits.

Cost per Lead 260

Cost per Lead ROMI CPL Churn Rate 260

Confessions of a B2B Marketer

APRIL 13, 2021

In this episode of Confessions Of A B2B Marketer I share: ? Keyword tracking It's a no brainer ;) Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so February Income Report The Ultimate B2B LinkedIn Paid Strategy with Justin Rowe of Impactable In this episode, Tom shares Fame and bCast's revenue progress.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Outreach Ad Agencies 52

Confessions of a B2B Marketer

SEPTEMBER 30, 2020

Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so February Income Report The Ultimate B2B LinkedIn Paid Strategy with Justin Rowe of Impactable In this episode, Tom shares an update on Fame and bCast whilst sharing the BIG race that will be happening over the next 12 or so months as bCast runway runs away.

Outreach 52

Outreach B2B Sales Linkedin Hubspot 52

Confessions of a B2B Marketer

JANUARY 19, 2021

Originally posted here: [link] ) Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR?

Stats 52

Stats Paid Search Agency Outreach Linkedin 52

Confessions of a B2B Marketer

APRIL 3, 2024

Sam Dunning on LinkedIn Breaking B2B on LinkedIn Breaking B2B's website Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR? They delve into the shift from traditional methods to a new approach utilizing technology and platforms.

B2B Marketing 40

B2B Marketing Demand Generation Demand B2B 40

Zoominfo

OCTOBER 28, 2020

Women are changing the demographics of this profession and helping to shape the bright future of B2B sales. . What’s It Like Being A Woman In B2B Sales? Think of this: Women make up about half of the college-educated workforce, yet they make up only one third of B2B sales jobs. Redefining The Future Of B2B Sales, Together.

B2B Sales 246

B2B Sales Zoominfo B2B B2B Thought Leadership 246

Confessions of a B2B Marketer

MARCH 21, 2024

Seismic's website Winnie Palmer on LinkedIn Check out our awesome sponsor, Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR?

B2B 52

B2B Outreach B2B Sales Linkedin 52

Top Rank Marketing

MARCH 20, 2024

Given how volatile the platform has become, it’s understandable if you’re reconsidering how you use X for your B2B marketing initiatives. X can still be a valuable tool for B2B marketing under the right circumstances. Even amid its seemingly never-ending controversy, X can still be a valuable tool for B2B marketing for some brands.

Twitter 99

Twitter B2B Marketing B2B Bandwidth 99

Confessions of a B2B Marketer

MARCH 6, 2024

Strava's business Strava's stories Strava's website Jonny Ross on LinkedIn Check out our awesome sponsor, Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR?

B2B 52

B2B Outreach B2B Sales Linkedin 52

Atomic Reach

MARCH 5, 2024

Building B2B KOLs with Artificial Intelligence Key Opinion Leaders, better know as KOLs, often provide brands the competitive edge needed to win. This adds self-sustaining passive income streams to your company's profits while lowering marketing costs with increased margins.

Opinions 52

Opinions B2B Thought Leadership B2B Thought Leadership 52

Martech

NOVEMBER 9, 2022

Podcasts are now a top channel for B2B content , with 43% of decision makers saying they use them to get business related content, according to a new study. Podcast popularity among B2B execs mirrors that of the U.S. Edison] 66% of podcast listeners have a college degree and an average income of $75,000 per year. Buzzsprout ].

Advertising Channels 129

Advertising Channels B2B Marketing Planning B2B 129

Confessions of a B2B Marketer

FEBRUARY 14, 2024

Lara Acosta on LinkedIn Lara Acosta on Twitter Lara Acosta on Instagram Lara Acosta's YouTube channel Check out our awesome sponsor, Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR?

Personalization 52

Personalization Brand Identity Branding B2B 52

Confessions of a B2B Marketer

JANUARY 31, 2024

Breaking B2B's website Sam Dunning on LinkedIn Breaking B2B - B2B Marketing & Demand Generation Podcast Emily Brown on LinkedIn Reachdesk's website Check out our awesome sponsor, Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so

Cold Calling 52

Cold Calling B2B Demand Generation Outreach 52

Confessions of a B2B Marketer

DECEMBER 27, 2023

Matt Brown on LinkedIn Matt Brown's website The Matt Brown Show Check out our awesome sponsor, Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR?

B2B Marketing 52

B2B Marketing B2B Outreach Linkedin 52

Confessions of a B2B Marketer

NOVEMBER 2, 2023

April Dunford on LinkedIn April Dunford's website April Dunford's books Check out our awesome sponsor, Fame , they start and grow the world's most profitable B2B podcasts Perry Steward on LinkedIn MADX's website Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR?

Positioning 52

Positioning Marketing & Strategy B2B Outreach 52

Confessions of a B2B Marketer

APRIL 21, 2020

Full show notes here: [link] Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR?

Marketing Report 52

Marketing Report Marketing Strategy Marketing & Strategy Planning 52

Confessions of a B2B Marketer

OCTOBER 25, 2023

Lashay Lewis on LinkedIn Authority Plug's Website Authority Plug’s Content Marketing Dashboard Check out our awesome sponsor, Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR?

Top of Funnel 52

Top of Funnel B2B Digital Marketing Funnels Outreach 52

Heinz Marketing

MAY 26, 2023

As online communities continue to thrive in a post-2020 world, B2B marketers have leaned into the power of community-led growth to cultivate trust and credibility. Tip Tuesday/Thursdays: Engage incoming members by offering helpful tech-related how-to tips to ensure they get the most out of their community experience.

Communities 83

Communities Marketing & Strategy B2B Guidelines 83

Only B2B

FEBRUARY 20, 2023

Businesses that sell products or services to other businesses (B2B) require an effective appointment setting process to meet potential customers and convert them into paying clients. Most certainly, the owner, salesmen, or someone in charge of income is cold-calling net new prospects.

Work Management 127

Work Management Ad Building Marketing Management B2B 127

Tomorrow People

MAY 30, 2022

When it comes to B2B marketing, businesses often focus on customer acquisition. According to a study conducted by Gallup, only 29% of B2B customers are fully emotionally and psychologically engaged with the companies they do business with. 8 tips for marketing to existing B2B customers. That’s where customer retention comes in.

B2B Marketing 156

B2B Marketing Work Management Marketing Management Cross-Selling 156

Confessions of a B2B Marketer

AUGUST 2, 2023

Pandadoc Travis LinkedIn Travis’s Podcast Monday.com Cookie Automation Video Check out our awesome sponsor Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so Learn how Travis adds humor and playfulness to B2B content. hit 200k MRR?

B2B 52

B2B Outreach Linkedin B2B Sales 52

Zoominfo

JULY 9, 2019

Welcome new readers and ZoomInfo regulars to the latest edition of our B2B Blog Post Round-Up series. For those of you who are new to the ZoomInfo blog, we regularly publish monthly round-ups to feature top B2B content from industry professionals, leading brands, and subject matter experts. . Enter, behavioral segmentation.

Zoominfo 180

Zoominfo B2B Word of Mouth B2B Sales 180

Confessions of a B2B Marketer

SEPTEMBER 6, 2023

PayKickstart Nathan on LinkedIn Connor on LinkedIn Helium 10's website EcomBalance AccountsBalance Outsource School Check out our awesome sponsor Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR?

B2B Marketing 52

B2B Marketing Marketing Strategy Marketing & Strategy B2B 52

Confessions of a B2B Marketer

JULY 26, 2023

Obaid Durrani) Check out our awesome sponsor Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so Cheat Codes by Easy Mode HockeyStack's website Follow Obaid on LinkedIn The Flow by HockeyStack It’s Lavender Duh (ft. hit 200k MRR?

B2B 52

B2B Outreach Linkedin B2B Sales 52

Confessions of a B2B Marketer

JUNE 21, 2023

Nick's LinkedIn DemandOS LinkedIn and Website Nick's Podcast Marketing Evangelist Newsletter Get your tickets for SaaStock Dublin with a 20% discount here Check out our awesome sponsor SaaStock Dublin Check out our awesome sponsor HockeyStack Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR?

B2B 52

B2B Outreach Linkedin B2B Sales 52

ANNUITAS

NOVEMBER 29, 2023

There is perhaps no more challenging role in the C-suite than that of the Chief Marketing Officer (CMO) within a B2B organization. All of this begs the question: Is the role of the B2B CMO past its prime? The challenge with the modern B2B CMO role is one of positioning. Modern B2B CMOs are set up to fail.

CMO 147

CMO Positioning Marketing Analytics Tools Peer-to-peer 147

Confessions of a B2B Marketer

MAY 25, 2023

Todd's LinkedIn Todd’s TikTok Get your tickets for SaaStock Dublin with a 20% discount here Check out our awesome sponsor SaaStock Dublin Check out our awesome sponsor HockeyStack Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so Tune in for valuable insights on B2B influencer marketing. hit 200k MRR?

B2B 52

B2B Outreach Linkedin B2B Sales 52

Confessions of a B2B Marketer

JUNE 7, 2023

Follow AJ on LinkedIn Check out B2Linked In 5 words or less, what advice would you give someone starting a b2b marketing team? He also shares tips on LinkedIn ads and discusses the challenges of B2B marketing on the platform. hit 200k MRR?

Linkedin 52

Linkedin B2B Outreach B2B Sales 52

Webbiquity

DECEMBER 28, 2021

If 2021 was good to you financially, and you’d like to reduce your taxable income before year end, take a few minutes to contribute to a worthy cause. If you missed it last week, here are the most popular posts on the B2B marketing blog in 2021. Support a Cause. Catch Up on Popular Blog Posts. Here is the #1 most-read post.

Vendors 284

Vendors B2B Sales Paid Search Agency Segmentation 284

Savanta

JANUARY 18, 2017

B2B marketing agencies are in rude health. The B2B Agencies Benchmarking Report reveals that 62% of agency leaders (we spoke to 75 of them from the UK’s leading players) describe their commercial performance in 2016 as ‘good’ and a further 26% report that it was ‘strong’. They’re all B2B specialists. What’s their secret?

Paid Search Agency 120

Paid Search Agency Advertising Agencies Ad Agencies Peer-to-peer 120

Binary Demand

MAY 24, 2023

For businesses to succeed, they should avoid common B2B account-based marketing mistakes. The marketing and sales teams can see a significant improvement in ROI after properly implementing B2B account-based marketing solutions. The majority of marketers commit specific mistakes when developing B2B ABM strategies.

Account Based Marketing 97

Account Based Marketing ABM Demand Generation B2B 97

Only B2B

SEPTEMBER 28, 2021

This is where B2B intent data might come in handy to reach your target audience. The demand for B2B sales and marketing teams to achieve desired outcomes is going up. Integrating B2B intent data into your marketing plan may improve your marketing campaign in a variety of ways: 1. What Is the Source of Intent Data?

Intent Data 116

Intent Data Intent B2B Marketing Lead Ranking 116

Confessions of a B2B Marketer

AUGUST 30, 2023

Anthony on LinkedIn AudiencePlus's website Check out our awesome sponsor Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR?

CMO 52

CMO B2B Outreach B2B Sales 52

Savanta

JANUARY 16, 2017

I’ve been rummaging around the data underpinning this year’s B2B Agencies Benchmarking Report and was pleased to see how healthy the agency community is. 85% of agencies have grown revenues year-on-year, with an average increase in Gross Income of 9% and an average rise of 31% in Net Profit.

Paid Search Agency 120

Paid Search Agency Advertising Agencies Ad Agencies B2B Marketing 120

Only B2B

SEPTEMBER 28, 2021

This is where B2B intent data might come in handy to reach your target audience. The demand for B2B sales and marketing teams to achieve desired outcomes is going up. Integrating B2B intent data into your marketing plan may improve your marketing campaign in a variety of ways: 1. What Is the Source of Intent Data?

Intent Data 112

Intent Data Intent B2B Marketing Lead Ranking 112

Sword and the Script | B2B

NOVEMBER 21, 2023

If marketing costs are classified as capital expenditures and not operating expenditures, they move from the income statement to the balance sheet. Need an extra pair of B2B marketing and PR hands? Hire a B2B marketing and PR consultant who can think strategically and execute effectively. 100 per email?

Cost 93

Cost B2B Thought Leadership Paid Search Agency Customer Surveys 93