Report: 43% of All B2B Marketers Now Have a Documented Content Strategy
KoMarketing Associates
OCTOBER 6, 2020
B2B marketers are constantly strategizing to make the most of their content, and new research suggests that doing so is paying off for those with a plan in place. However, 60% of the “most successful” B2B marketers have a documented plan in existence, suggesting that taking a tactful approach pays off.
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