Zoominfo

MARCH 26, 2019

Sales reps often refer to receptionists, assistants, and phone operators as gatekeepers—and for good reason. Essentially, gatekeepers hold the key to B2B sales success. If you can’t convince a gatekeeper you’re important, you can kiss that sale goodbye. How To Get Past The Gatekeeper 1. Keep reading! Free Trial 2.

B2B Sales 100

B2B Sales B2B Cold Calling Zoominfo 100

Zoominfo

AUGUST 5, 2020

Have you ever tried to set up a meeting with a senior-level contact? If so, you know how tough it can be to connect with busy executives, To add insult to injury, executive-level assistants are trained to be gatekeepers. Brace Yourself We’ve got millions of verified B2B contacts — ready for you to close.

B2B Sales 100

B2B Sales InsideView B2B Work Management 100

Zoominfo

NOVEMBER 20, 2019

A winning B2B sales value proposition tells a story about a real problem – and puts real monetary value on the solution. In B2B sales, value is the financial benefit you get from a solution beyond the price you pay for it. The first principle in our B2B sales value communication framework is defining the problem.

B2B 187

B2B Zoominfo B2B Sales Pricing 187

Webbiquity

JUNE 20, 2017

Since its emergence, account-based marketing (ABM) has become the go-to strategy among B2B marketers- and for good reason. Without consistent, complete, and correct contact data , your marketing team won’t reap the full benefits of your ABM initiatives. Contributed by Krysta Williams, Marketing Content Specialist at ZoomInfo.

Account Based Marketing 229

Account Based Marketing Ideal Customer Profiles ABM Zoominfo 229

Zoominfo

MAY 21, 2020

A “BASHO email” is a fancy-pants name for a very personalized B2B email, usually addressed to a decision-maker at a high-value account. If you don’t have their direct-dial phone number , you could plan to spend a lot of time negotiating with admins and other gatekeepers, or pressing buttons to navigate the phone tree.

Outreach 264

Outreach Examples Zoominfo Account Based Marketing 264

Zoominfo

JULY 29, 2020

Challenges of B2B Cold Calling B2B companies receive countless sales calls, which are usually filtered through an operator or phone system. So unless you have your prospect’s direct contact info , you’re likely to have to deal with a gatekeeper receptionist. Thanks for the feedback, Jay! We are happy to hear this. ?

Cold Calling 100

Cold Calling Work Management Zoominfo Intent Data 100

Zoominfo

NOVEMBER 20, 2019

A winning B2B sales value proposition tells a story about a real problem – and puts real monetary value on the solution. In B2B sales, value is the financial benefit you get from a solution beyond the price you pay for it. Brace Yourself We’ve got millions of verified B2B contacts — ready for you to close.

B2B 100

B2B B2B Sales Pricing Price 100

Zoominfo

APRIL 17, 2020

Find Better Candidates With Better Data Our recruitment database is fueled by best-in-class business contact data Get a Demo 2. Read more on job descriptions: Your Guide to Standardized Position Descriptions 7 Ways to Improve Your B2B Job Descriptions 4. Does HR act as a gatekeeper? Is it just the direct hiring manager?

Ideal Customer Profiles 100

Ideal Customer Profiles Paid Search Agency Advertising Agencies Ad Agencies 100

Zoominfo

FEBRUARY 17, 2021

Although B2C companies get almost all attention for unwanted cold outreach, for B2B companies, the following is what the SEC lays out: Times of Day. And be prepared to answer the tough question: “How did you get my contact information?”. Anticipate gatekeepers (the jaded call operators). Do Not Call List”.

Cold Calling 264

Cold Calling Guidelines Practices B2B Sales 264

Zoominfo

APRIL 20, 2020

People are using their cell phones for business, and if your sales team has access to those numbers, they don’t have to deal with voicemails that are never checked or gatekeepers that won’t pass along their messages. Take a look at your contacts and upgrade your data to include mobile numbers if you don’t have them already.

Top of Funnel 239

Top of Funnel Ad Building Planning Work Management 239

Zoominfo

OCTOBER 21, 2021

What makes the difference between a high-performing sales funnel and one that isn’t ready for the needs of a modern B2B sales motion? Think about how much contact and account data your sales team needs just to prospect. Brace Yourself We’ve got millions of verified B2B contacts — ready for you to close.

Sales Management 130

Sales Management Top of Funnel Sales Qualified Leads Work Management 130

Zoominfo

FEBRUARY 17, 2021

Although B2C companies get almost all attention for unwanted cold outreach, for B2B companies, the following is what the SEC lays out: Times of Day As a sales professional, you can make cold calls to company phones at any time of day (preferably during business hours). Anticipate gatekeepers (the jaded call operators).

Cold Calling 100

Cold Calling Guidelines Practices Work Management 100

Zoominfo

MAY 21, 2020

A “BASHO email” is a fancy-pants name for a very personalized B2B email, usually addressed to a decision-maker at a high-value account. If you don’t have their direct-dial phone number, you could plan to spend a lot of time negotiating with admins and other gatekeepers , or pressing buttons to navigate the phone tree. Free Trial 1.

Outreach 113

Outreach Examples Ideal Customer Profiles Top of Funnel 113

Adobe Experience Cloud Blog

SEPTEMBER 30, 2011

Even as social media and web applications become mainstream B2B marketing platforms, cold calling remains one of the most effective ways to make contact with decision makers, but only if done right. Seek out contacts at the right level. Once the right person is found, gatekeeper administrators can keep you away.

Cold Calling 48

Cold Calling Practices B2B Best Practices 48

SalesIntel

AUGUST 16, 2023

ZoomInfo is a premier business intelligence product that combines an extensive company database with data analysis tools. Companies like ZoomInfo and DnB used to be the go-to data intelligence platforms for thousands of salespeople, marketers, and recruiters. ZoomInfo’s subscriptions have recently increased in price.

Zoominfo 52

Zoominfo SMB Enterprise Management Ideal Customer Profiles 52

Adobe Experience Cloud Blog

JANUARY 20, 2017

If you’re not familiar with the jarring statistics, here’s a recap: SiriusDecisions research shows that more than 90% of B2B marketers consider ABM “important” or “very important,” and 73% of B2B companies plan to increase their budgets for ABM initiatives in the next 12 months. ABM is a contact-level sport.

Account Based Marketing 48

Account Based Marketing Budget Programs Marketing Automation Services Ideal Customer Profiles 48

Zoominfo

MAY 3, 2021

They said, ‘You need to reach out to our CEO directly,’” recalls Megan Hanisko, manager of sales development at ZoomInfo. “So And he would not give me any of his contact information.”. But it illustrates an important lesson: Having just one point of contact or champion is no longer enough. Hanisko explains.

Zoominfo 264

Zoominfo Work Management Marketing Management B2B Sales 264

Zoominfo

JUNE 24, 2021

Throughout the process you probably use a number of tools, including social media platforms, email, an applicant tracking system (ATS), a candidate relationship manager, a contact information finder, and more. ZoomInfo Recruiter shortens the time and cost to hire and makes recruiters ’ workflows significantly smoother.

Zoominfo 52

Zoominfo Multi-Touch Attribution Enterprise Management Outreach 52

Zoominfo

APRIL 23, 2020

But B2B intelligence gets more intelligent by the day (that would be machine learning, predictive intelligence , and other dimensions) – in addition to simply growing the database. We like DAMA UK’s six parameters for data quality : Completeness : Is the company, contact, or prospect record as complete as possible? This is data too.

Ideal Customer Profiles 189

Ideal Customer Profiles Enterprise Management Marketing Automation Services Work Management 189

Zoominfo

MAY 3, 2021

They said, ‘You need to reach out to our CEO directly,’” recalls Megan Hanisko, manager of sales development at ZoomInfo. “So And he would not give me any of his contact information.” But it illustrates an important lesson: Having just one point of contact or champion is no longer enough. Hanisko explains.

Zoominfo 100

Zoominfo Work Management Marketing Management Cold Calling 100

Zoominfo

NOVEMBER 9, 2020

Think about how much contact and account data your sales team needs just to prospect. Bottom-line: a one-size-fits all approach to defining a B2B sales funnel isn’t likely to result in much success. Buyer Personas: The average size of a B2B purchasing committee is quickly approaching double digits. Sales Qualified Opportunity?Closed

Sales Management 246

Sales Management Top of Funnel Sales Qualified Leads Work Management 246

BenchmarkONE

JULY 29, 2019

In today’s marketing climate, more and more B2B companies are transitioning to using account-based marketing (ABM) to attract and convert prospects into paying customers. It’s for these very reasons why 62% of B2B marketers are now implementing an ABM strategy. Source: ZoomInfo. How to create a successful ABM strategy.

Account Based Marketing 75

Account Based Marketing Enterprise Management Work Management Marketing Management 75

Zoominfo

MAY 23, 2022

But at the same time, it’s not clear how you get there,” says Matt Rohr, a sales enablement manager at ZoomInfo. I knew there would be a lift, but didn’t expect it to be this much,” says David Huryn, VP of sales enablement at ZoomInfo and one of the chief architects of SDR Academy. That didn’t work for anyone.” Something had to give.

Training 130

Training Zoominfo Advertising Benchmark Cold Calling 130

SalesIntel

FEBRUARY 19, 2024

We understand that incomplete contact records can hinder your prospecting efforts, so our dedicated team of over 2,000 researchers is ready to swiftly locate the information you need. Talking to the gatekeeper and convincing them to connect you to the decision-maker is often an effort in futility. Chrome Extension The Seamless.ai

Marketing AI 52

Marketing AI Pricing Price Intent Data 52

SalesIntel

JANUARY 3, 2023

Contact Numbers and Direct-Dials . Talking to the gatekeeper and convincing them to connect you to the decision-maker is often an effort in futility. SalesIntel has made it easy to get past the gatekeepers and reach the decision-makers. . Furthermore, premium users can submit research-on-demand requests for specific contacts.

Marketing AI 52

Marketing AI Intent Data Bombora Pricing 52