DiscoverOrg

What Is Sales Intelligence? An Interview With DiscoverOrg CEO, Henry Schuck

DiscoverOrg

Interviews Lead Generation Outbound Selling B2B Insights Clean Data database hygiene Good Data Good leads Outbound Marketing Outbound Sales Prospecting Sales Effectiveness Sales Intelligence sales strategies Sales Success Sales Tips

Sales 278

What You Can do TODAY to Build Sales Pipeline This Quarter

DiscoverOrg

Nurture closed-dead B2B sales opportunities. Best Practices from the Industry Lead Generation Sales Development B2B Insights B2B Sales Insights demand generation Outbound Sales sales demos sales development Sales Leads Sales Tips

Sales 177

An Inside Look Premiere: A True Story of Executing Account-Based Everything

DiscoverOrg

Account-Based Everything Account-Based Marketing Video Account-Based Sales Development B2B Insights B2B Sales B2B Sales Insights DiscoverOrg Outbound Marketing sales strategies

7 Quick Wins for Sales and Marketing Alignment

DiscoverOrg

We hear a lot about sales and marketing alignment: How important it is for B2B, and how so few of us are doing it right. Before we get into specific alignment plays, let’s offer some context: Why is B2B sales and marketing alignment so important now?

Sales 193

The Sales Enablement Handbook

the B2B world, the sales cycle can be a long drawn out process - making b2b sales. The Sales Enablement. Handbook WWW.MARKETJOY.COM Contact: +1 484-302-0110.

[VIDEO] Real People, Real Sales Intelligence

DiscoverOrg

Account-Based Everything Video Account-Based Marketing B2B Insights B2B Sales Insights DiscoverOrg Outbound Marketing Sales Effectiveness Sales Intelligence sales strategies

Video 259

12 Memorable Memes for Salespeople

DiscoverOrg

Outbound Selling Sale Operations Sales Development Sales Leadership & Management B2B B2B Insights B2B Sales B2B Sales Insights database hygiene Good Data Outbound Sales Prospecting Sales Effectiveness Sales Intelligence Sales Leadership Skills sales memeSales is hard.

Account-Based Everything: Is it Time for a New Territory Analyst Manager Role?

DiscoverOrg

Account-Based Marketing Best Practices from the Industry Guest Blog IT Sales Strategies B2B B2B Insights B2B Sales B2B Sales Insights Sales Effectiveness Sales Intelligence sales strategies Sales Success Sales Tips

How Prospecting is Like Online Dating: 5 Mistakes Online Daters Can Teach Salespeople

DiscoverOrg

Thankfully, it’s not a trend that can easily be implemented in the B2B sales world (we hope). Love it or hate it, the fact is that research shows a massive 15% of American adults have tried their hand at online dating. But that doesn’t mean everyone in that group is doing it well.

Secrets to Successful B2B Webinars

This best practice guide covers a variety of elements surrounding successful webinar strategy and execution

B2B is Dead – Long Live B2P

DiscoverOrg

B2B vs B2C vs B2P. The terms B2C (business-to-consumer) and B2B (business-to-business) are essential, elementary for a person beginning the journey into the professional world. B2B sales and marketing – stuck in a cage. B2B branding falls short.

[VIDEO] How to Get 30% Response Rates with Prospecting Emails

DiscoverOrg

We’ve helped solve that by giving our 2,000 B2B clients incredibly accurate data on their prospects, integrated to Salesforce, which gives them the data they desperately need in the place you need them to use it.

Get Ready for the TilLT Sales Development Challenge

DiscoverOrg

It’s not just a good idea – it is necessary to keep up in today’s hyper-competitive B2B SaaS marketplace. Outbound Selling Sale Operations Sales Development Sales Leadership & Management B2B Insights B2B Sales Insights Sales Effectiveness Sales Success Sales Tips

Adapting an ABM Approach for Account-Based EVERYTHING

DiscoverOrg

Both are important to the growth of a B2B business, but they do very different things and require different processes and skills. This post is an original piece from guest author, Brandon Redlinger, and first published on DiscoverOrg’s blog on 3/27/2017.

An Interview with Henry Schuck: 4 Ways to Move the Sales Performance Needle

DiscoverOrg

Interviews Sales Leadership & Management Uncategorized B2B Insights B2B Sales B2B Sales Insights CEO Decision Makers Leadership Changes Sales Leadership Skills sales strategies Sales Success Thought Leadership

Sales 156

GDPR & Demand Generation: What Your Team Needs To Know

Speaker: David Crane, Head of Content & Thought Leadership, Integrate

Much of what we’ve seen in B2B marketing publications, martech vendor blogs and from word-of-mouth borders on fear-mongering.

Maslow’s Hierarchy for SDR Teams

DiscoverOrg

Outbound Selling Sale Operations Sales Strategies B2B B2B Insights B2B Sales Insights Outbound Sales Sales Effectiveness sales strategiesIn the last year, DiscoverOrg scaled our SDR team from 5 reps to over 20.

Data-Agnostic? See How Data Quality Affects ROI in This A/B Test

DiscoverOrg

The study was orchestrated by Intelemark, a leading B2B demand generation services provider with over 50 years of combined experience driving results through custom calling campaigns.

A/B 244

Blast Off of the Sales Tech Stack: An Interview with Holger Schulze

DiscoverOrg

Holger Schulze is an experienced B2B tech marketer and advisor for SaaS, marketing / sales automation and cybersecurity vendors. Check out the results of the 2015 B2B Lead Generation Trends Report, which was produced by Holger Schulze’s B2B Technology Marketing Community on LinkedIn.

Blasts 249

Fast Track Your Sales with New Tools

DiscoverOrg

DiscoverOrg uses data from over 250 B2B publishers to identify content downloads and research behavior indicative of buying interest – all customizable to the categories and topics you care about most. The idea of supercharging your sales is nothing new.

Tools 247

Developing a Conversational Approach

Speaker: Carlos Hidalgo, CEO & Founder of VisumCx

B2B buyers are more sophisticated than ever before, from the customers’ initial discovery, to the moment they commit to buy. B2B buyers are self-guiding their purchase journey, consuming more content along their purchase path and involving more stakeholders in the final decision.

Putting the Human Back in Sales Conversations

DiscoverOrg

Effective B2B storytelling often follows the same arc as a successful Hollywood screenplays : Three Acts consisting of (1) The Setup; (2) The Conflict, and (3) The Resolution. This is second installment detailing DiscoverOrg’s TiLT Sales Development Challenge and it’s 10 core learning modules.

A New Generation of Marketing Metrics & the ROI of Better Data

DiscoverOrg

Revenue growth is only possible with a solid understanding of our prospects – and no one knows that better than B2B marketers. SiriusDecisions, a global B2B research and advisory firm, has historically identified data management proficiency in the following ways: Impact : Measures revenue, marketshare, and profit. Contact lists that consist of names, organizations, and phone numbers are still frequent B2B offerings.

ROI 214

The Hiring Process’s Impact on Business Growth

DiscoverOrg

Interviews Latest News News Articles B2B Insights B2B Sales Insights Business mistakes Charlotte Woolard Crains“If you get the wrong people, they have the ability to put growth at a standstill.” ” – Henry Schuck.

Keep Calm and GDPR On: How Marketers Can Comply with GDPR

DiscoverOrg

There’s a lot of confusion and anxiety surrounding the upcoming General Data Protection Regulations (GDPR), which goes into effect May 25, 2018, l eaving a lot of people wondering how it impacts them as a B2B marketer.

Rebooting your Strategic Content and Communications: A Formula for an Evolved Enterprise

Speaker: Mat Zucker, Partner, Prophet

Content is a B2B brand’s currency to demonstrate relevance and, with emerging channels and interfaces like chat and voice, it’s bringing brands closer to their customers.

Why Recruiting is Like Marketing

DiscoverOrg

Best Practices from the Industry Data Driven Marketing IT Marketing Strategies IT Staffing B2B Insights B2B Sales Insights Best Practices inbound job candidates Inbound Marketing passive recruiting recruiting pipeline strategies

[VIDEO] The Cost of Bad Data

DiscoverOrg

Best Practices from the Industry Outbound Selling Sale Operations Sales Strategies B2B Insights B2B Sales Insights bad data sales efficiencyWelcome to the first of our DiscoverOrg Whiteboard Wednesday series! Today, let’s talk money. Right – that’s what motivates sales guys?

Cost 222

Myth Busters: 3 Sales Intelligence Assumptions Dispelled

DiscoverOrg

Account-Based Everything Best Practices from the Industry Data Driven Marketing Account-Based Marketing B2B Insights B2B Sales Insights Clean Data data intelligence Outbound Marketing Sales EffectivenessSome information is so sensational that it gets passed around regardless of the truth: The amount of tryptophan in a Thanksgiving turkey is enough to make people sleepy. Humans only use 10% of their brains. Jimmy Hoffa is buried under Giants Stadium.

Sales 201

Why That Bargain Contact List You Bought is a Sales Dead End

DiscoverOrg

Email Marketing Marketing Strategies Sale Operations Sales Strategies B2B B2B Insights B2B Sales B2B Sales Insights bad data Outbound Email Outbound Marketing Outbound Sales Outbound Selling Sales EffectivenessIf a salesman wanted to sell you a bridge in Brooklyn, you’d recognize the racket almost immediately.

2018 B2B Marketing Mix Report

B2B marketers like you contributed their insights to Sagefrog’s annual B2B Marketing Mix Report, a valuable asset in planning your marketing strategy for the year ahead

3 Tips to Overcome Cold Call Objections

DiscoverOrg

Best Practices from the Industry Client Success Outbound Selling Sale Operations Sales Development B2B B2B Insights B2B Sales Insights Cold Calling Gartner Prospecting“Every battle is won before it’s ever fought.” – Sun Tzu.

An Independent Review of DiscoverOrg’s Data Accuracy Claims

DiscoverOrg

Best Practices from the Industry Interviews Research Reports Account-Based Marketing B2B Insights B2B Sales Insights Clean Data Customer Satisfaction database hygiene Good Data social media marketing third-party reviews ValueWhen sales intelligence data is inaccurate, incomplete, or outdated, the rabbit hole for a sales person can be very deep —and no one knows better than Steve W. Martin.

Review 191

A Practical Playbook for Account Based Marketing

DiscoverOrg

Account-Based Marketing Best Practices from the Industry From our Customer Sales Development ABM strategies B2B Insights B2B Sales Insights ListenLoop Rodrigo FuentesLooking to give a your sales a boost?

2016’s Most Prospected Companies By State

DiscoverOrg

Marketing Strategies Sale Operations Sales Development Sales Strategies Trigger Events B2B Insights B2B Sales Insights Good Data Outbound Marketing Outbound Sales Prospecting Sales Effectiveness sales strategies

Top 20 B2B Marketing Charts of 2017

Discover critical data and insights with MarketingCharts' most popular B2B marketing charts of 2017. This deck covers both the buyer’s and seller’s perspective across topics such as lead generation, vendor relationships, and content marketing

3 Email Deliverability Mistakes You’re Making Right Now

DiscoverOrg

Account-Based Marketing Best Practices from the Industry Data Driven Marketing B2B Insights B2B Sales Insights Email Deliverability Email Marketing Outbound MarketingWe guess that if you spend any significant effort on email marketing, then you’ve seen these recent trends in the last 12-18 months: plummeting open rates, dwindling click rates, and skyrocketing bounce rates.

A State by State Review: Gender Diversity in the Executive Suite

DiscoverOrg

Research Reports Sales Leadership & Management B2B Insights B2B Sales Insights Decision Makers DiscoverOrg Research Executive Trends Gender Diversity Proprietary Research

Review 177

Marketing Survey Results Reveal 3 Main Impact Areas for Success

DiscoverOrg

Data Driven Marketing Guest Blog B2B B2B Insights Content Creation database hygiene Good Data marketing intelligence Outbound Marketing SurveyPreliminary findings from a survey conducted on behalf of DiscoverOrg and Campaign Stars have revealed some surprising and illuminating results.

Survey 219

The Human Element of Sales and Marketing

DiscoverOrg

IT Marketing Strategies IT Sales Strategies Sales Development Sales Leadership & Management Aristotle B2B Insights B2B Sales Insights Chip Heath Dan Heath emotional selling ethos logos pathos Rhetoric Switch book

Sales 212

Flip My Funnel - Guide To B2B Account Based Marketing

As modern B2B marketers, we have been lucky enough to witness some of the most dramatic shifts in marketing strategies and technologies