Martyn Etherington Speaks: the story of a B2B digital marketing turnaround
Biznology
SEPTEMBER 25, 2015
You may remember Martyn from his instructive Diary of a CMO , published by Direct Marketing News in 2013. Martyn’s answers reveal what’s working today in B2B digital marketing. At Mitel, you more than doubled the size of the digital marketing team after arriving there in 2012. We made it very easy for them.
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