ViewPoint

JANUARY 26, 2012

Outbound telemarketing The telephone is the Swiss Army knife in the B-to-B marketer’s backpack: a flexible, personal, dependable resource with infinite applications. Direct mail Direct mail, for decades the workhorse of direct response communications for lead generation, still delivers the goods.

B to B 120

B to B netFactor Media SEM 120

Ambal's Amusings

JANUARY 7, 2010

Instead, present a benefit-oriented offer sure to spur a response. B-to-B Offer Strategies: How to Keep Your Sales Pipeline Filled with Qualified Leads. The High-Tech Direct Marketing Handbook. Ardath Albee's Blog Marketing Interactions. Marketing Interactions Blog. The Content Marketing Playbook.

Lead Generation 100

Lead Generation Sales Qualified Leads Generation Lead Scoring 100

B2B Digital Marketer

SEPTEMBER 22, 2020

Jim Rembach ( 00:51 ): I’ve not, I’ve given a little bit of insight to the, uh, you know, what you do, but if you could share with the B2B DM gang, your background and experience with, uh, B2B marketing. Well, I came into B to B marketing through a fairly security route because I I’m an engineer by background.

B2B Thought Leadership 52

B2B Thought Leadership Work Management Lead Ranking Marketing Management 52