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Ultimate Guide to B2B Email Marketing

Albacross

Here are some B2B email marketing statistics to open our eyes: As much as 86% of business people prefer email over other channels when it comes to business communication. Click-through rate for B2B emails is 3.2% , while in B2C email campaigns, this figure stands at 2.1%.

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Ultimate Guide to B2B Email Marketing

Albacross

Here are some B2B email marketing statistics to open our eyes: As much as 86% of business people prefer email over other channels when it comes to business communication. Click-through rate for B2B emails is 3.2% , while in B2C email campaigns, this figure stands at 2.1%.