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The Ultimate Guide to Email Marketing

Hubspot

It’s one of the few marketing channels we can use to build an authentic connection with the humans that keep our businesses alive. Email marketing isn’t spam. Your customers don’t give their information lightly, and — if used right — email marketing can be both a relationship-building and profit-building tool. Let’s dive into why email marketing is still one of the most important elements of your marketing strategy and how you can use it responsibly and effectively.

Top 10 Best Email Marketing Services Software Platforms for 2020

Martech Advisor

In this article, we will deep dive into the key must-have features of email marketing platforms, best practices while using such a software and the top 10 email marketing software tools available today. Best Practices To Follow While Using An Email Marketing Software/ Tool. According to a report by Oberla in 2018, effective email marketing can boasts an ROI of as high as $32 on every $1 spent, at an average. Definition, Management and Best Practices.