landing-page 
Hinge Marketing
MAY 15, 2015
Assuming you have a decent website, there’s probably one crucial element standing in the way of capturing and keeping your ideal prospects: a lead magnet. A lead magnet, also referred to as an opt-in, buzz piece or lead generation piece, can significantly reduce the time it takes to convert a lead into a paying client.
Adobe Experience Cloud Blog
MAY 15, 2009
For lead scoring , start with simple scoring methods like scoring on the completeness of forms and the frequency of visits to your website. Then continue adjusting your score to improve it. If your scoring holds leads back from sales don’t worry that they are missing out on opportunities.
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GreenRope
AUGUST 13, 2014
The many components of marketing automation: Lead Generation: Websites. Landing pages. PPC (Pay per Click). Lead Management: Auto-responders. Lead scoring. Lead nurturing. What is marketing automation? Social Media marketing. Direct Mail. Field Sales. Print Advertising.
GreenRope
AUGUST 13, 2014
The many components of marketing automation: Lead Generation: Websites. Landing pages. PPC (Pay per Click). Lead Management: Auto-responders. Lead scoring. Lead nurturing. What is marketing automation? Social Media marketing. Direct Mail. Field Sales. Print Advertising.
GreenRope
AUGUST 13, 2014
The many components of marketing automation: Lead Generation: Websites. Landing pages. PPC (Pay per Click). Lead Management: Auto-responders. Lead scoring. Lead nurturing. What is marketing automation? Social Media marketing. Direct Mail. Field Sales. Print Advertising.
GreenRope
AUGUST 13, 2014
The many components of marketing automation: Lead Generation: Websites. Landing pages. PPC (Pay per Click). Lead Management: Auto-responders. Lead scoring. Lead nurturing. What is marketing automation? Social Media marketing. Direct Mail. Field Sales. Print Advertising.
GreenRope
AUGUST 13, 2014
The many components of marketing automation: Lead Generation: Websites. Landing pages. PPC (Pay per Click). Lead Management: Auto-responders. Lead scoring. Lead nurturing. What is marketing automation? Social Media marketing. Direct Mail. Field Sales. Print Advertising.
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