12 Tools & Resources to Help You Create Better Buyer Personas
Hubspot
MARCH 24, 2015
Whether you decide to have a one-on-one chat or a larger focus group, sitting down and actually talking with people is one of the most important parts of your persona development process. Ideally, you’ll sit down with your customers and chat with them face-to-face to uncover things that will inform your persona development.
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