Can you do top-of-funnel marketing automation without CRM?
Biznology
JUNE 6, 2018
The solution, of course, is marketing automation linked to your customer relationship management (CRM) software. Call tracking vendors expect users to use a CRM. Some vendors (CallRail) offer a rudimentary, quasi-CRM app (LeadCenter), that lacks the robust tools needed for true marketing automation. But even that is not assured.
Let's personalize your content