Marketing Insider Group

DECEMBER 8, 2021

This makes it almost impossible for B2B and tech companies to reach this audience with relevant content. Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. Don’t worry.

Enterprise Management 321

Enterprise Management Marketing Strategy Marketing & Strategy Work Management 321

Sprout Social

MARCH 2, 2021

Do you want your video content to go viral? Most marketers undoubtedly want the audience growth and attention that comes from having content go viral, but they also know that there’s no one formula to attracting viral success. To learn more about creating a viral video, let’s dive in.

Viral Marketing 138

Viral Marketing Social Media Video Marketing Social Marketing 138

Marketing Insider Group

JANUARY 9, 2023

When you understand your site’s organic traffic and how likely it is to rank, you’re more equipped to build your brand and create a website that encourages your audience to engage. To learn more about backlinks, enjoy the short video below. Video Source: PWD Digital Agency. Focus On Your Audience. Image Source: Ahrefs.

Domain 340

Domain Lead Scoring Lead Ranking SERP 340

Contently

JANUARY 20, 2023

Think customer reviews, social media posts, and photos or videos shared by loyal customers. They also created a series of videos featuring real women and girls discussing issues like gender stereotypes and self-confidence. The campaign was informative, inspiring, and relatable to the audience. But what makes it so successful?

User-Generated Content 141

User-Generated Content PR Word of Mouth Viral Marketing 141

Contently

MARCH 2, 2023

Chalk it up to our shrinking attention spans, but short-form video is thriving. So if you want something that will grab a consumer’s attention for a hot minute, video is key. Brands realize this, and as a result, nine out of 10 marketers who leveraged short-form video in 2022 plan to continue doing it in 2023.

Relevance 152

Relevance Brand Identity Branding Verticals 152

Marketing Insider Group

APRIL 11, 2023

When you invest in digital marketing services, you also secure a reliable way to reach your niche audiences and promote your products and services. Website Design & Development Remember, your company’s website is an opportunity to make a good first impression on your audience. Why Spend Your Budget on Digital Marketing Services?

Marketing Automation Services 329

Marketing Automation Services Marketing Budget Paid Search Agency Service 329

Sprout Social

JUNE 21, 2022

Stuck on how to go viral on TikTok? TikTok’s die-hard audience presents a prime opportunity for your videos to pop off. TikTok’s die-hard audience presents a prime opportunity for your videos to pop off. 7 actionable tips to make your TikTok go viral. Create videos with viral-friendly formats.

Viral Marketing 103

Viral Marketing Tips Brand Identity Branding 103

Sprout Social

OCTOBER 10, 2023

Our survey shows expanding brand reach to new audiences (68%), boosting engagement rates (50%) and enhancing brand authenticity and trust (47%) are considered to be the three most valuable benefits of influencer marketing. Giveaways are effective for micro- influencer marketing campaigns because they tend to have a more engaged audience.

Examples 124

Examples Campaigns Advertising Agencies Burn Rate 124

Atomic Reach

JUNE 27, 2023

TikTok viral moments indirectly showcase what your customers resonate with the most and why. The right meme at the right time can catapult your brand to viral fame. High engaging TikTok moments don’t directly teach you the art of virality. It’s this combination that actually holds the potential to create evergreen viral content.

Viral Marketing 64

Viral Marketing Marketing AI Work Management API 64

Sprout Social

MAY 9, 2022

If you’ve spent any time scrolling through TikTok, you’re likely impressed by the seemingly endless video ideas brands and content creators alike are able to produce. We’ve included an example for each TikTok video idea so you can see it in action and find inspiration for your own TikTok feed. Give short tutorials.

Video Marketing 118

Video Marketing Viral Marketing Allocation Trends 118

Convince & Convert

DECEMBER 13, 2023

As a social media brand or content creator, getting an audience hooked on your uploads is as fundamental as it is challenging. Luckily, that’s where videos come in handy as the perfect medium to propel your ideas into the world, making the intangible sound compelling.

Social Media 150

Social Media Video Marketing Media Eye-Tracking 150

Sprout Social

JANUARY 23, 2024

Because they identified overlap between the Swiftie fandom and their target audience, and they are community engagement experts. million impressions, 4,200 reposts and 28,000 likes, proving how well the Auntie Anne’s team knows their audience. Like this recent video of residents interacting with the maintenance team.

Brand Identity 108

Brand Identity Branding Communities Viral Marketing 108

Martech

OCTOBER 30, 2023

Answer: To effectively market yourself on TikTok, it’s important to understand the platform’s unique culture and audience. Find your niche: Identify your target audience and create content that resonates with them. Find your niche: Identify your target audience and create content that resonates with them.

Campaigns 95

Campaigns Top of Funnel Best Practices Marketing AI 95

SocialPilot

FEBRUARY 26, 2024

As more and more people are posting, there is a need for a clever assistant to make sure only the content that matters goes viral. According to the LinkedIn algorithm 2023 updates, it is a platform where people come looking for knowledge and updates rather than virality. Hence aligning the platform more closely with its niche audience.

Linkedin 83

Linkedin Tips Lead Scoring Lead Ranking 83

Oktopost

AUGUST 4, 2020

Let’s face it, finding out you went viral on LinkedIn is exciting. So imagine my delight as a B2B social media marketer when I found out that through the very same Employee Advocacy program that I manage, a post I scheduled actually did go viral! But what exactly does going viral even mean? Can only videos go viral?

Viral Marketing 136

Viral Marketing Linkedin Ideal Customer Profiles Social Media 136

Sprout Social

FEBRUARY 2, 2023

They started posting four to five videos a week on the platform (an impressive goal for their scrappy team!) and their efforts led to audience growth, multiple viral videos and revenue-driving ads. The most successful brands are the ones who create a lot of video content. Listicles are also high-performing videos.”

Social Media 109

Social Media Media Business Viral Marketing 109

Sprout Social

JULY 12, 2022

A verification from TikTok tells your audience that your brand is legitimate. If your brand is not verified – your audience may be unable to differentiate your brand’s account from any other TikTok account. Creating more videos like that is probably going to be your best bet, especially when it comes to our next point.

Tips 100

Tips Viral Marketing Social Media Guidelines 100

Spiralytics

APRIL 12, 2023

Viral marketing is a strategy that aims to reach thousands of people with your product or brand through social media. Viral marketing is valuable because it gives companies an inexpensive way to reach a wide audience. Popular Social Media Platforms for Viral Marketing Social media is a must-have for any business.

Viral Marketing 62

Viral Marketing Word of Mouth Brand Identity Branding 62

Sprout Social

AUGUST 8, 2023

Unless you’ve been living under a rock, you’ve likely heard of TikTok—the short-form video platform that has been the basis of a number of viral moments over the last couple of years. If your brand is on TikTok, you’re probably aiming to create your own viral moment. Let’s get started. What is TikTok SEO?

SEO 92

SEO Viral Marketing Keywords High Quality Lead 92

ClearVoice

JANUARY 25, 2022

Stop us if you have heard this one before: “We want you to make a viral video.” ” [Cringe] Executives often direct marketers to create social media videos that will go “viral” or will make a huge impact in one fell swoop. Get 10 tips for creating more engaging videos.

Social Media 104

Social Media Video Marketing Media Tips 104

Hubspot

FEBRUARY 25, 2024

They ran a unique launch strategy on TikTok, and their most-viewed video got: 32m+ views 3.5m+ likes 54.8k+ shares 15.7k+ comments It also gained them 280k followers in seven days. Let’s dissect the viral founder video that kicked off their entire account. So how did these two gain so many followers in so little time?

Product 47

Product Viral Marketing Paid Search Agency Sample 47

Sprout Social

MARCH 21, 2024

Local influencers also share the same experiences and dialects as your audience and understand local customs, values and trends, so their endorsements are more relatable and trustworthy. But don’t count the app out if your brand is outside of this target market, as the app is growing rapidly in popularity among other audiences, too.

Brand Identity 98

Brand Identity Branding Advertising Agencies Work Management 98

Sprout Social

OCTOBER 16, 2023

Even the most well-known legacy brands need to adapt to attract audiences over the years. This article will unpack how social media insights are essential to understanding younger consumers and how brands are using that data to transform and reach new audiences.

Brand Identity 112

Brand Identity Branding Marketing AI Social Media 112

Spiralytics

FEBRUARY 26, 2023

Millions of content creators are using it to publish video content consistently. Like the old yet iconic app Vine and Instagram’s Reels , TikTok allows people to upload and share short-form videos online. Viral videos from the app helped individuals and organizations promote themselves, their products, and their services.

Paid Content 125

Paid Content Merchandising Paid Search Agency Advertising Agencies 125

Navigate the Channel

JANUARY 8, 2024

If using micro-moments, storytelling and video aren’t part of your plan, let’s re-visit these digital marketing trends and their importance in every business strategy now. These brief, intent-driven interactions represent critical opportunities for businesses to connect with their target audiences in a personalized and timely manner.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Contently

SEPTEMBER 20, 2022

.” While many top-performing pages in the report were re-sharing sensationalized content or misinformation related to political issues, the lack of consequences faced by those page admins demonstrated the ease—and potential value—of plagiarizing viral content to reach a larger social audience. Of that audience, 2.7

Ethics 121

Ethics Social Media Trends Copyright 121

Sprout Social

JUNE 2, 2022

One of the best things about using TikTok for business is it gives you the freedom to create viral, relatable and creative content with its range of built-in, user-friendly editing tools. Knowing how to edit a TikTok video is key to finding success on the platform. Filming & editing videos. Writing TikTok captions.

Video Marketing 128

Video Marketing Tips Viral Marketing Custom Publishing 128

CoSchedule

JANUARY 27, 2023

Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. Consistency allows you to set your audience’s expectations and position yourself as an approachable and trustworthy business. The take-home message?

Social Media 126

Social Media Social Marketing Examples Planning 126

Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? TikTok has a lot to offer brands, but the answer to that question comes down to your goals and your audience. Videos with the hashtag #YasClean have garnered over 6.5

Trends 144

Trends Effectiveness Marketing & Strategy Viral Marketing 144

Envy

AUGUST 2, 2022

Cute animal videos? Interact with your audience even before you start posting. Establish Your Target Audience - Say Hello To Your Hashtag Strategy. Finding your audience on TikTok is simple, when done correctly. Finding your audience on TikTok is simple, when done correctly. Take this viral video from Canva.

Marketing Strategy 118

Marketing Strategy Marketing & Strategy Webinar Metrics Planning 118

Atomic Reach

JULY 11, 2023

The TikTok algorithm creates viral moments using a different methodology than other social networks. We've analyzed over five billion data points to pinpoint what goes into making TikTok viral moments. We'll distill three key ingredients that go into achieving viral results on TikTok. The first user liked videos 1 through 4.

Marketing AI 52

Marketing AI Viral Marketing API Advertising Benchmark 52

Martech

FEBRUARY 13, 2024

Digital channels provided more options for audiences to engage with the Big Game, including an inventive stream on Nickelodeon called by SpongeBob SquarePants and friends. And advertisers stepped up to get in front of these audiences. Super Bowl LVIII proved to be a victory for fans, brands and the city of Las Vegas.

Digital Asset Management 124

Digital Asset Management Paid Search Agency Peer-to-peer Blast Campaigns 124

Valasys

FEBRUARY 5, 2024

YouTube’s allure often centers around the pursuit of virality, but sustained success requires a broader strategy. This article navigates beyond viral moments, delving into comprehensive strategies for building a lasting presence on the platform. Why is YouTube so Successful? This approach fosters steady growth and sustainability.

Viral Marketing 40

Viral Marketing Youtube Ad Building Lead Ranking 40

Lead Forensics

JANUARY 26, 2024

So too is Hotmail, who added a simple line to their emails “…get your free email at Hotmail” and saw their product go viral and quickly spread. Guest Blogging As well as driving an audience to your blog, make sure you are taking advantage of others who already have an established audience.

Multivariate analysis 52

Multivariate analysis Marketing AI Viral Marketing B2B 52

Sprout Social

DECEMBER 7, 2023

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. Payments are based on the performance of longer videos that meet certain follower and viewer requirements. The concept of being a “creator” totally dominates TikTok and TikTok marketing.

Creativity 79

Creativity Paid Search Agency Viral Marketing Lock-In 79

Martech Advisor

MARCH 30, 2020

Going viral can give your brand and product immense publicity, generate brand awareness, and acquire new customers. But how does viral marketing work? What is the Viral Coefficient and the Viral Cycle Time? Before we begin, let's first understand what viral marketing is. The Viral Coefficient.

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

Sprout Social

SEPTEMBER 9, 2022

A new TikTok sound , titled “Corn but it becomes a song and unites world” spawned over 607,000 videos at the time of publication, and that number is only growing. On August 4th, a YouTube account called Recess Therapy posted a video. It wasn’t long before the internet’s favorite songwriter, Schmoyoho, was inspired by the video.

Viral Marketing 95

Viral Marketing Social Media Trends Youtube 95