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How to Use Automation to Simplify Content Marketing for Generational Audiences

DivvyHQ

A generational marketing strategy helps your team tailor content for different generations who often have common interests. Should your marketing tactics and messaging be different when targeting different age groups? But how often do marketers take the time to employ this strategy?

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How to Generate Blog Topic Ideas Your Audience Cares About

Benchmark Email

Creating compelling blog content that resonates with your audience is key to marketing success. Marketing managers understand the importance of addressing the needs and interests of their target audience, but finding fresh and engaging blog topic ideas can be a challenging task.

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B2B Audience Finder vs. Traditional Lead Generation: Why Make the Switch?

Lake B2B

The B2B marketing landscape is ever evolving and traditional lead generation methods are inadequate to fulfill the needs of the sales pipeline. The traditional approaches of lead generation are failing to attract the […]

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How to Grow Your Audience with Video Content Marketing

Marketing Insider Group

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Not only is video educational and entertaining, but it can help your business connect with your target audience on a deeper level. 93% say it’s an integral part of their strategy.

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Win Sales Calls with Webinar Production

Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage

Smart webinars are one of the best way to address these challenges, efficiently reach your target audience and generate highly qualified sales leads. How to produce a successful webinar that guarantees you generate higher quality leads. Have you held back on doing webinars because of the level of effort required?

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10 Tips to Generate Content Your Audience Will Devour

BOP Design

When we hear this, we explain while something may seem straightforward or ‘basic’ to them internally, to their target audience – it might just be the most delicious content! Regardless of whether you think your industry is “boring” or “unexciting,” we’ve got tips to help you craft content that your audience will adore. Create an FAQ.

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Understanding Target Audiences: Generational Marketing

RDW Group

The ads that entice … The post Understanding Target Audiences: Generational Marketing appeared first on RDW Group. We’ve all seen advertisements on different media platforms and thought, “Wow, it’s like they know me.”

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7 Key Insights from the "How B2B Marketing is Changing" Report

Speaker: Tom Pick, Independent B2B Digital Marketing Consultant

Content marketing, for example, is widely viewed as the most effective lead generation tactic and area for additional spending in the coming year. How to embrace new channels for brand and audience building. The results included a few expected areas of consensus but also some surprising divergence of opinions.

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8 Ways to Create More Effective Lead Generation Programs

Explore key areas you should focus on with your content syndication strategy in order to help you get the attention of your target audience and build trust.

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B2B Digital Marketing: What’s Working Now!

Speaker: Paul Slack - Vende Digital CEO

Generate leads more predictably at a lower cost. Develop lead magnets that your audience will love. You’ll learn cost-effective digital tactics that are working right now to produce qualified leads. We’ll show you specific examples of how other B2B companies are crushing it with digital marketing. Sponsored by: Vende Digital.

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How COVID-19 is Impacting B2B Marketing Plans

Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity

Don’t miss this webinar, where Tom will share findings from the survey, from additional market input, and from the audience. Marketing strategies to attract the webinar audience you want and convert webinar attendees into active prospects. By registering, you will get access to the full survey report.