Content Marketing Institute

MARCH 23, 2021

You need a more proactive content distribution strategy. Continue reading → The post Reach a Wider Audience, Step Up Your Content Distribution Strategy appeared first on Content Marketing Institute. You’re confident the content is valuable, so why aren’t you seeing the traffic and conversions?

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Distribution Marketing & Strategy Content Traffic 119

Marketing Insider Group

NOVEMBER 7, 2017

The post How to Reach Your Audience with Content Distribution appeared first on Marketing Insider Group. However, with all the content being published online, getting your message in front of the right people is a critical factor in how well a piece of content performs. Before you think about promoting that blog posts […].

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Distribution Content Promotion Marketing 163

ClearVoice

MARCH 17, 2023

You just know your audience is going to love this. The fallout may be in your distribution strategy. No one sees your great content because it is not getting to where your audience is. So, how can you refine your content distribution strategy so your content gets to the right places? But then…nothing. Nothing happens.

Distribution 94

Distribution Webinar Metrics Marketing & Strategy Allocation 94

Brandpoint

NOVEMBER 30, 2021

Brandpoint’s distribution reports have been top of the industry for years, but we are always looking for ways to make our clients’ experience better. We are excited to announce the launch of a brand-new distribution report model that has many new features to make readability and navigation more seamless than ever.

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Distribution CTR Click Rate Landing Pages 118

Contently

APRIL 25, 2023

With the right strategies, paid Facebook advertising is an effective way to reach new audiences, engage with prospects, and get new leads. Automated Ads Automated ads are an efficient way to reach your target audience. Embrace this strategy to breathe new life into your content and maximize its potential for audience engagement.

Top of Funnel 161

Top of Funnel Cost per Acquisition Cost per Lead Distribution 161

ClearVoice

MARCH 26, 2024

This article provides the ultimate guide to KPIs to help you measure the effectiveness of your content performance and distribution strategies. Key Metrics for Content Distribution “There are three objectives for content marketing: reach, engagement, conversion. Reach refers to the total number of users who visit a page.

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Distribution Cost per Acquisition Marketing Analytics Tools Enterprise Management 52

Animalz blog

FEBRUARY 25, 2024

It’s the belief that customers will find your great product without a distribution strategy. A distribution-first strategy starts with the “they will come” part. SEO Is No Longer the Safe Bet It Once Was There was a time, not long ago, when distribution was of less concern in content marketing.

Ideal Customer Profiles 82

Ideal Customer Profiles Distribution Advertising Channels ROI 82

DivvyHQ

MARCH 2, 2023

In today's article, we're digging into the world of distributed marketing and how to leverage content as part of your partner programs. But what role does content play in supporting these partner channels? Well, content can (and should) play a HUGE role.

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Distribution Advertising Agencies Paid Search Agency Content 98

Valasys

OCTOBER 4, 2023

Distribution is the key process in any business. Whether it is logistics or content, if your product does not reach your target audience at the right time, what is the use of creating it in the first place? Importance of Content Distribution Content distribution is the process of sharing your content with your target audience.

Marketing AI 52

Marketing AI Distribution Top of Funnel Marketing & Strategy 52

Content Marketing Institute

MAY 19, 2022

Thoughtful distribution gives your content its best chance of achieving success. Follow this guide to ensure your choices align with your marketing goals and audience needs. But how do you know which channels and platforms to use? Continue reading →

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Distribution Advertising Channels Best Practices Content 135

Brandpoint

FEBRUARY 17, 2024

This will help your target audience trust the article and feel understood. But you will still miss the mark if you reach your audience and cannot convey a timely message that appeals to their priorities. Engaging your target audience Once you understand who you are speaking to, you can find the best way to reach them.

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Distribution Word of Mouth Broadcasting Work Management 62

Content Marketing Institute

SEPTEMBER 7, 2021

Your content marketing strategy is incomplete without a solid distribution and promotion plan. This guide walks you through the three phases to get your content in front of your target audiences.

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Distribution Content Planning Promotion 133

BenchmarkONE

FEBRUARY 3, 2022

In this article, we’ll show you how to distribute your content so that it gets in front of as many people as possible. Why Distributing Your Content is Essential for Success. Ross Simmonds, founder at Foundation Marketing , believes “Content distribution differentiates a piece of content that thrives and one that falls flat.”.

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Distribution Top of Funnel Effectiveness Content 75

MKT1

SEPTEMBER 28, 2022

I don’t have the silver bullet for content distribution (someone on twitter might tell you they do, but it’s likely not the case). Content distribution is tough. In fact, content distribution is so hard and mysterious that many people just write content and then don’t even bother to distribute it.

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Distribution Top of Funnel Work Management Content 52

Hinge Marketing

FEBRUARY 27, 2020

Today, about 1 in 5 B2B companies are publishing primary research and using it to reach new audiences, generate leads, and as validation for their services. But you have to make sure it’s distributed effectively. Here are 27 different content distribution ideas to promote your primary research. Wait… only one in five?

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Distribution Promotion Research Webinar Metrics 118

Sword and the Script | B2B

SEPTEMBER 19, 2023

The first step in any effective marketing or communications program is audience identification. Audience identification is the process of understanding an audience – their hopes, fears, motivations, influences, questions, problems and aspirations and the language they use to express all of those things. It’s the audience.

Ideal Customer Profiles 88

Ideal Customer Profiles PR Buyer Personas Marketing Management 88

Contently

MAY 23, 2018

Building an audience takes time. In today’s digital media landscape, content distribution is often the step brands overlook the most. But when the story is complete, brands don’t always treat distribution with the same sense of urgency. We were just doing organic distribution before. It takes talent.

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Distribution Top of Funnel Paid Social Agency Lead Ranking 121

Adobe Experience Cloud Blog

MAY 29, 2019

That’s why we’re going to focus on another essential part of your campaign: distribution. But a lot of marketers don’t think about distribution until the very end. And though it’s often overlooked, distribution is a critical component of your strategy—it’s how people are going to see your message. Social—Keep up with the times.

Demand Generation 134

Demand Generation Paid Content Distribution Demand 134

Outgrow

APRIL 11, 2022

How to Leverage Content Distribution Platforms the Best way? Are you still looking for the right content distribution platforms for the seamless distribution of your content? . on how to find niche content distribution opportunities. What Is Content Distribution? Content (Re) Distribution is King.

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Distribution Outgrow Best Practices Content 52

Strategic-IC

JULY 1, 2019

To see best engagement and visibility on your content, a distribution strategy is vital. Here are tips to consider when addressing how to share and distribute your content. Why Content Distribution? So if you’re creating high-quality, audience relevant content on a regular basis - surely you’re set for success?

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Distribution Tips Marketing & Strategy Content 84

Martech

MAY 26, 2022

Google Ads is reminding advertisers about some changes to its audience targeting and reporting features. Reuse audiences. Advertisers will be able to reuse audiences across campaigns. When you build an audience to use in a campaign, Google Ads will save it so you can use it again in a future campaign. Why we care.

Features 111

Features Google Ads Segmentation 111

RebelMouse

JUNE 12, 2023

Reaching a new audience is one of the best aspects of landing on MSN. Let your account manager know if you’d like to join this initiative for a distribution channel or email support@rebelmouse.com. Through RebelMouse's partnership with MediaFeed , we’re offering our publishers the opportunity to onboard their content to MSN.

Cost Per Thousand 52

Cost Per Thousand CPM Curation Custom Publishing 52

Sprout Social

APRIL 25, 2023

By digging into Facebook audience insights and analytics tools , you are empowered to effectively reach your ideal audience and filter through the billions of active users on the app. Defining your target audience and learning how they use Facebook will enable you to: Spend your ad budget more effectively.

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Facebook Effectiveness Ideal Customer Profiles Aggregators 115

RebelMouse

OCTOBER 19, 2023

That’s why a recent webinar led by Google’s Etan Horowitz and Tina Xiao about growing your audience on Google Search and Discover was so illuminating and resonated so well with us. The Takeaway Take all of this into account, and you’re ready to grow your audience on Google Search and Discover, especially with the best CMS for SEO.

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Google Keywords FAQ Custom Publishing 96

DivvyHQ

JANUARY 13, 2021

I'd bet money that a lack of distribution and promotion is to blame. You know all those amazing pieces of content you produced in 2020 that didn't get the traction you expected? Let's change that in 2021. Here's a good starting point.

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Distribution Content B2B Promotion 74

Hubspot

JUNE 13, 2019

You need to distribute it effectively to get your story picked up by national newspapers, magazines, or blogs. In this guide to press release distribution, we’ll cover the following to help you put together a plan of action that results in coverage: What is press release distribution? Why is press release distribution important?

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Press Distribution PR Public Relations 100

Content Marketing Institute

JUNE 14, 2018

Whether it’s video, written, or live content , you can see what brings a better reaction from the audience. Road Map to Success: Creating the Content of Your Audience’s Dreams. You should advertise or boost your content to new audiences who aren’t fans or regular consumers of your Facebook content. Once there, click on video.

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Distribution Facebook Ads Top of Funnel 110

Content Standard

APRIL 26, 2019

So how can you know the best social media distribution channels for your content when the platforms are in constant flux? For starters, stop thinking about distribution and start thinking about communication. ” B2B Embracing LinkedIn for Content Distribution Strategy. We really have no choice.”

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Distribution Social Media Paid Content Advertising Channels 111

DivvyHQ

MARCH 5, 2020

One of the most essential ingredients in your content marketing toolbox is an effective method to distribute your content, post-creation. If you publish it, they will come. This is certainly not the case these days. Need some pointers? Read on.

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Distribution Content Content Marketing Effectiveness 105

Content Marketing Institute

JULY 29, 2019

If you don’t distribute your content smartly, you’ll never achieve your brand’s content marketing goals. But how do you know which are the best channels based on your goals and audience? Continue reading → The post How to Match Your Content to the Best Distribution Channel appeared first on Content Marketing Institute.

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Distribution Advertising Channels Best Practices Content 105

KoMarketing Associates

JULY 31, 2018

Marketers are still developing an ample amount of video content to reach their target audiences, according to new research, and they are using a multitude of social channels to distribute their work.

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Distribution Advertising Channels Video Marketing Organization 121

Parse.ly

OCTOBER 18, 2023

The quick and dominant rise of Facebook to media distribution powerhouse was the focus of urgent and in-depth research from The Tow Center , Reuters Institute for the Study of Journalism , and Pew Research Center. How does the audience referral network change according to article topic? network during 2016, categorized by topic.

Facebook 52

Facebook Google Long Tail Marketing Aggregators 52

Trade Press Services Newsletter

MARCH 7, 2024

Marketing Your Book Marketing Mistakes Authors Make and How to Avoid Them Get Published, Get Results When experts showcase thought leadership through published content, they forge new connections with target audiences based on valuable insights. The outcome, however, can transform your business and thought leadership.

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Paper Thought Leadership Planning Storytelling 311

Marketing Insider Group

JULY 2, 2015

An email newsletter is a tremendously valuable distribution outlet many brands overlook. Often times, they get focused on distributing through social and paid resources, forgetting that the option of showing up in their customers’ or prospects’ inboxes on a regular basis is still an option. Define your audience. Cost-effective.

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Distribution Newsletter Click Rate Open Rate 100

Contently

AUGUST 21, 2018

A big reason why is the incredible amount of data and insights we can collect on our audience, through both internal analytics and third-party data on search and social. As I wrote in my Ask a Content Strategist column last summer, those insights can unleash our creativity and help us figure out exactly what our audience wants.

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Distribution Video Marketing Marketing & Strategy Content 86

Content Standard

OCTOBER 16, 2018

I sat down with Ryan Mei, an insights manager who formerly worked on the video growth analytics team at BuzzFeed and the analytics and insights team at Red Bull Media House, to better understand which social media metrics are key when creating video for distributed platforms, particularly YouTube and Facebook. Metrics for YouTube Videos.

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Distribution Youtube Facebook Video Marketing 100

RebelMouse

NOVEMBER 19, 2023

Reaching a new audience is one of the best aspects of Microsoft News, the same service that powers MSN and the rest of Microsoft's content ecosystem. That’s why we partnered with MediaFeed , a seasoned audience development studio. Reach New Audiences Reaching a new audience is one of the best aspects of landing on MSN.

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Cost Per Thousand CPM Industry CMS RSS 52