Convince & Convert

JANUARY 10, 2014

Elias Roman , Co-founder of Songza , joins the Social Pros Podcast this week (on the 99th episode!) to discuss the undeniable power of excellent curation, delivering content to users that is perfect for the moment, and what makes people hit the “share” button. This is your music experience, curated.

Curation 129

Curation Television marketing Content Skype 129

Buffer

JANUARY 18, 2023

These tools encompass everything from the social platforms you choose to build your presence on to the community-building app where you engage with your audience. Paid plans start at $79/month Description : AnswerthePublic is a search listening tool that gives creators insights into what their audiences are looking for.

Budget Programs 122

Budget Programs Process Tools Pricing 122

Scoop.it

MARCH 7, 2023

While written content remains the foundational pillar of all marketing activities, we have to note the importance and rising popularity of video content as well. Since the tool itself is user-friendly, you can create multiple videos and have them ready to publish on a regular basis to test out how this tool serves you. Let’s dive in!

Video Marketing 96

Video Marketing Tools Best Practices Work Management 96

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with.

Advertising Agencies 96

Advertising Agencies Lead Ranking Youtube Blogger 96

SocialPilot

JANUARY 26, 2024

I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. Include a relatable story and a high-quality image or video of the customer using the product.” ” “Suggest a YouTube video title for our upcoming tutorial video on [Topic].

Examples 78

Examples ROI Planning Work Management 78

Zoominfo

JUNE 30, 2019

As with other companies of their size, Philips found that traditional marketing channels were no longer an effective way to market to their B2B audience. The ultimate goal of the PADCC was to curate a database of 1,000 influencers who would then steer the conversation surrounding the Philips brand. The solution?

Creativity 208

Creativity B2B Marketing Examples Paid Search Agency 208

Vidyard

OCTOBER 26, 2021

KITCHENER, Ontario – October 26, 2021 – Vidyard , the leading video platform for businesses, today announced the launch of Sales Feed , a digital media network dedicated to serving a new generation of sellers with the latest sales tips, news, and entertainment. The weekly podcast launches this November. Coming this November.

Top of Funnel 100

Top of Funnel Generation Media Digital Marketing Funnels 100

seo.co

NOVEMBER 28, 2022

content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action. Only then can they create content that resonates with that audience. Online Interviews.

Advertising Mediums 98

Advertising Mediums SEO Top of Funnel Peer-to-peer 98

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Why should you follow her?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

The Marketing Blender

MARCH 22, 2024

Because B2B digital marketing involves targeting a specialized audience, it requires in-depth market research and the use of targeted messaging and content to engage and educate potential business customers. The psychographics of your audience is where you will find the levers that will move marketing forward.

Paid Content 97

Paid Content Sales Management B2B Marketing Marketing Strategy 97

Optinmonster

MAY 2, 2022

But even in the age of social media and video, blogging is still a great strategy for making money. There are two main ways that bloggers make money: from the content itself and from the audience you build around the content. You can also monetize your blog audience. Create a Podcast. How Do Bloggers Make Money?

Paid Content 97

Paid Content Adsense Merchandising Conference 97

Heinz Marketing

MARCH 17, 2023

By Sarah Threet , Marketing Consultant at Heinz Marketing Why I’m Trying to Become a Podcast Listener While I have worked in marketing for the better part of a decade, I don’t have much experience with podcasts, professionally or personally.

Ideal Customer Profiles 93

Ideal Customer Profiles Advertising Agencies B2B Marketing B2B Thought Leadership 93

ClearVoice

MARCH 14, 2024

You can build something magnificent from the ground up, but if your target audience doesn’t know your masterpiece exists, chances are your hard work will stay confined to just a few people. When reputable brands endorse your content, their audiences will likely view your brand favorably.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Litmus

FEBRUARY 8, 2024

The focus will (and should) shift from email volume to list quality and audience engagement. Brands embracing accessibility as a core value—not just a compliance issue—position themselves to connect with a broader audience and earn its trust and business. Building a high-quality subscriber list is key for deliverability.

Marketing Budget 82

Marketing Budget Marketing Strategy Marketing & Strategy Planning 82

sagefrog

NOVEMBER 14, 2023

The key to thriving is a multifaceted marketing strategy that aligns with your brand’s core values and resonates with your target audience. A carefully curated palette should not only align with industry expectations but also distinguish your brand from the competition and tie your visual identity together under a common theme.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Webinar Metrics Marketing Strategy 52

Oktopost

AUGUST 4, 2020

Can only videos go viral? Usually a piece of news, an image or a video that becomes incredibly popular in just a matter of hours and is shared by thousands (sometimes even millions) of people on social media. I also understood I needed to learn more about the audiences of our advocates. Know Your Advocate’s Audiences.

Viral Marketing 136

Viral Marketing Linkedin Ideal Customer Profiles Social Media 136

Martech

FEBRUARY 24, 2022

As marketers continue to break through the noise facing consumers 24/7, understanding and embracing new immersive technologies can be an effective way to engage and delight audiences. Everyone responsible for communicating with and engaging audiences needs a baseline understanding of these new tools. Masters in immersive marketing?

Planning 128

Planning Advertising Agencies Paid Search Agency Mobile Advertising 128

ClickZ

JULY 21, 2023

Actionable advice Learn from Walmart’s digital-first shopping experience and leverage the power of celebrity endorsements and personalized curation to enhance your own marketing strategies. This approach adds authenticity and trust, as consumers are more likely to trust recommendations from familiar faces.

Merchandising 98

Merchandising Amazon Fulfillment Lead Ranking 98

Content4Demand

FEBRUARY 9, 2021

B2B marketers have worked tirelessly over the past year to find new, exciting ways to engage with their audiences. It’s no surprise, then, that podcasts sprung to the top of marketers’ to-do lists. And the podcasting market is showing no signs of slowing down: The global podcasting market is expected to reach $41.8

B2B Thought Leadership 59

B2B Thought Leadership Multi-Channel Bundling Thought Leadership 59

ClearVoice

NOVEMBER 16, 2022

This guide curates the upper echelon of content marketing influencers you can follow to sharpen your B2B content marketing skillset. The site is an audience research platform that also features blog posts written by Rand himself. Sometimes, you even learn how successful marketers spend their free time. Brian Dean. Neal Schaffer.

Content Marketing 98

Content Marketing Content Social Media Marketing & Strategy 98

Valasys

AUGUST 7, 2023

A UGC could be anything ranging from an image, video to a testimonial or a review, and even a podcast. They might share unboxing videos on TikTok or write praise-filled posts on Instagram, either due to your request or because they have voluntarily chosen to share content related to your brand. But what exactly is it?

User-Generated Content 52

User-Generated Content Generation Lead Scoring Lead Ranking 52

Vidyard

OCTOBER 26, 2021

KITCHENER, Ontario – October 26, 2021 – Vidyard , the leading video platform for businesses, today announced the launch of Sales Feed , a digital media network dedicated to serving a new generation of sellers with the latest sales tips, news, and entertainment. The weekly podcast launches this November. Coming this November.

Top of Funnel 50

Top of Funnel Generation Media Digital Marketing Funnels 50

Oktopost

APRIL 26, 2021

It means that rather than developing engaging content and talking directly with an audience, content is pushed out, often automatically, to social media channels without a thought for the person who may be reading it. Or, even worse, without also engaging the audience directly, in addition to one’s content strategy. By diving in. .

Social Media 156

Social Media Media Ad Exchange Work Management 156

ClickZ

MAY 19, 2022

Now take a situation where your audience is so cynical of your product offering some of them even call for your competitors to have their advertising banned. A skeptical and cynical audience. There is undeniably a huge overlap in audience between football fans and the target market for betting companies. and Southampton F.C.

Brand Identity 105

Brand Identity Branding Advertising Agencies Trust Marketing 105

Directive Agency

MAY 29, 2019

Digital Summit, the largest conference series in the digital marketing industry, has invited Mehrguth to share his unique presentation, 5 Data-Validated Tactics to Increase the Experienced Marketer’s Qualified Lead Volume (…and 3 Tactics Guaranteed to Fail) with their audiences across the nation. Salt Lake City – March 5-6.

Search Marketing 74

Search Marketing Advertising Agencies Paid Search Agency Curation 74

ClickZ

JUNE 3, 2020

Quarantainment [entertainment during quarantine] is the overarching name for the content Betches is producing while everyone’s stuck at home – an assortment of content intended to entertain, inform, and comfort Betches’s audience. We see the audience as communal and bonded with each other. A brief history of Betches.

Impressions 77

Impressions Curation Newsletter Ideal Customer Profiles 77

Hubspot

DECEMBER 12, 2019

In 2019, Google began rolling out what is arguably one of the most significant changes to its search engine since the introduction of dedicated video carousels in June 2018, or the introduction of featured snippets in October 2017: Google has begun to ad podcasts to search results. The History of Podcasts Discoverability Problem.

Hubspot 99

Hubspot SEO Design SERP 99

seo.co

JANUARY 10, 2022

And as businesses prepare for a digitalized future, they must find ways to be available and accessible and communicate the way their audience prefers to. Video Marketing. Video marketing is one of the most effective ways to inform customers about your products and services. As a result, Google push sites that comprise videos.

Marketing AI 98

Marketing AI Trends Work Management Marketing Management 98

Sprout Social

MAY 10, 2022

The goal of brand marketing is to increase brand awareness, recognition and trust to create a positive, lasting relationship with your target audience. Their TikTok page features humorous videos from customers shot-gunning cans to cameos of rappers and skateboard legends like Tony Hawk, an early partner of the brand.

Social Media 118

Social Media Social Marketing Paid Search Agency Media 118

Scoop.it

DECEMBER 22, 2020

If you curate and syndicate content on your social media accounts, you can generate social traffic. Improve your written content with images and videos, or consider starting an audio-based podcast to capitalize on a different audience. Curation and Distribution. 6. Readability. Source: Muddit Aggarwal.

Paid Content 80

Paid Content Curation Content Lead Scoring 80

ClickZ

FEBRUARY 19, 2020

Bandersnatach also showed that Netflix could leverage its platform and features to make product integrations much less intrusive and more curated around the specific content. Understanding audiences on global scale. And interactive media goes well outside video and TV too, as Spotify’s recent launch shows.

Brand Identity 108

Brand Identity Branding Content Interactive Marketing 108

Valasys

SEPTEMBER 22, 2023

With the digital realm becoming increasingly saturated, it’s more important than ever for businesses to find innovative ways to connect with their target audience. It involves influencer selection, content creation, audience engagement, and focuses on building trust, generating leads, and measuring ROI.

B2B Marketing 52

B2B Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 52

seo.co

FEBRUARY 16, 2021

And as businesses prepare for a digitalized future, they must find ways to be available and accessible and communicate the way their audience prefers to. Video Marketing. Video marketing is one of the most effective ways to inform customers about your products and services. As a result, Google push sites that comprise videos.

Marketing AI 116

Marketing AI Trends Work Management Marketing Management 116

QuanticMind

JULY 7, 2023

A personalized, cross-channel advertising strategy is even more important when people start shopping for the holidays: With increased competition and consumers feeling the stress of the season, advertisers need precise placements and sharp creative to reach their target audiences. Also, make sure to diversify your inventory.

Paid Content 52

Paid Content Advertising Agencies Advertising Channels Advertisements 52

Parse.ly

JULY 29, 2021

Think about the questions your audience has, and provide answers. Reaching audiences outside your traditional targets will be crucial this summer with travel restrictions lightening and the tourism industry rebounding. Owned content, like your website copy, podcasts, and events, fuels organic search and SEO.

Top of Funnel 59

Top of Funnel Paid Content Webinar Metrics Optimization 59

MKT1

JANUARY 11, 2024

If you missed it or just want another recap because the holidays made you forget it all, you can watch the full video here or keep on reading. Whether you're doing keyword research, prospecting for leads, analyzing data, or doing audience research or segmentation, AI is making these processes so much faster. Who is it for?

Sales Management 52

Sales Management Paid Content Marketing Analytics Tools Tools 52

The ABM Agency

AUGUST 30, 2020

Turn it into a YouTube video, IGTV, and Instagram Stories. Use that same file, or edit into a vertical video if possible, and upload to your IGTV; this can be linked from Instagram Stories and featured prominently in your Instagram feed. Start with a podcast ? Turn it into a blog post or YouTube videos.

Account Based Marketing 52

Account Based Marketing ABM Top of Funnel Paid Search Agency 52