Oktopost

AUGUST 4, 2020

Let’s face it, finding out you went viral on LinkedIn is exciting. So imagine my delight as a B2B social media marketer when I found out that through the very same Employee Advocacy program that I manage, a post I scheduled actually did go viral! But what exactly does going viral even mean? Can only videos go viral?

Viral Marketing 136

Viral Marketing Linkedin Ideal Customer Profiles Social Media 136

Sprout Social

FEBRUARY 6, 2023

Here are some of the common features of social media that brands leverage to engage with their audience. Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Use the analytics feature to tailor your social media marketing strategy and prove ROI.

Social Media 100

Social Media Features Media Curation 100

Oktopost

JUNE 14, 2021

It’s geared towards increasing brand familiarity and brand storytelling , curating brand introductions to new potential customers, as well as highlighting why your service or product is essential and unique. . This present approach has a better chance of converting an audience into leads. What Is Demand Generation?

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Bluetext

MARCH 19, 2024

From tailoring your profile for each audience to embracing the latest trends and features, let’s dive into how you can embrace the spirit of renewal and rejuvenate your online presence this spring. Harmonize visual aesthetics, tone, and messaging to foster recognition and trust among your diverse audience base.

Social Media 42

Social Media Linkedin Thought Leadership Media 42

Webbiquity

JUNE 1, 2021

Without competitor and audience intelligence, customizing campaigns to reach maximum business potential is difficult. A proven system that yields results, regardless of industry segment? Create content your audience loves. This means if your audience is primarily on LinkedIn, go for text posts.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Navigate the Channel

JUNE 19, 2023

Stay ahead of the curve by curating and creating diverse content that resonates with your followers. Research almost always helps decipher what kind of content resonates with an audience, or potential target audience, so don’t miss this step. You need content, so you must create it and you must curate it.

Social Media 65

Social Media Media Curation Content 65

Scoop.it

JANUARY 11, 2024

But unless their first product is a viral hit, an industry-leading business gets to the top with years of careful brand-building. Sales or profits aside, a business looking to become an industry leader needs to look and sound like an industry leader. com Content curation may also help with building brand authority.

Work Management 77

Work Management Marketing Management Brand Identity Branding 77

Launch Marketing

JULY 14, 2021

Virtually every business has curated, edited and uploaded content for Twitter, LinkedIn, Facebook and other social media platforms. In a world where nearly four billion people use social media daily, what content will interest and engage your audiences? Still, much of this content gets only a few likes and little engagement.

Paid Search Agency 173

Paid Search Agency Social Media Lead Scoring Lead Ranking 173

ClearVoice

MARCH 14, 2024

You can build something magnificent from the ground up, but if your target audience doesn’t know your masterpiece exists, chances are your hard work will stay confined to just a few people. When reputable brands endorse your content, their audiences will likely view your brand favorably.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

seo.co

NOVEMBER 28, 2022

content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action. Only then can they create content that resonates with that audience.

Advertising Mediums 98

Advertising Mediums SEO Top of Funnel Peer-to-peer 98

Sprout Social

DECEMBER 14, 2022

In this article, we’ll discuss how top brands are approaching metaverse brand activations and industries making the largest strides. We’ll also give you a list of metaverse examples across industries to help inspire your strategy. Phygital marketing combines digital and physical tactics to curate unique experiences for consumers.

Examples 110

Examples Brand Identity Branding Multi-Channel 110

Circle Studio

MAY 26, 2022

Taking advantage of trending social platforms to engage with your target audience can position you as a more forward-thinking and approachable company and help you reach more people. Because of the nature of TikTok’s algorithm, your content is likely to reach your intended audience. Is My Audience on TikTok? In short, yes.

Social Media 78

Social Media B2B Marketing Social Marketing Marketing Strategy 78

SocialPilot

JANUARY 21, 2024

In the dynamic digital era, establishing a commanding online presence is paramount in the hospitality industry. Brand Visibility and Awareness Social media channels are your digital billboards, offering your hotel a golden opportunity to flaunt its brand brilliance to an audience far surpassing the reach of traditional marketing channels.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Sprout Social

MAY 18, 2022

On social media, this may involve joining professional groups and interacting with industry leaders. One of the ways to establish thought leadership is by sharing content that’s relevant to your audience. While content engagement rate looks at what you post, follower engagement rate tells you how interested your audience is.

B2B Thought Leadership 137

B2B Thought Leadership CTR Peer-to-peer Thought Leadership 137

ClearVoice

JANUARY 26, 2024

But remember one simple truth — with content marketing, you invest once and get a lasting asset base that consistently attracts and engages your target audience and customers alike. User-Generated Content: UGC also requires an investment — from curating to repurposing. from their office (we hope for your sake, anyway).

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Adobe Experience Cloud Blog

AUGUST 10, 2017

This is the case with social media as well, it is critical that you listen to your audience and understand what they are looking for in order to achieve greater engagement. The best way to represent your own brand is through your own content or by curating content.

Social Media 134

Social Media B2B Thought Leadership Media B2B 134

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Sprout’s listening tools help you track and analyze conversations, brand mentions and industry trends so you can identify influencers and brand advocates. Track audience reactions to marketing campaigns. Key features.

Marketing Budget 113

Marketing Budget Budget Programs Enterprise Management Work Management 113

Digilant

FEBRUARY 16, 2023

So, with this historical dominance in the industry, what company can shift this trend and give Google a run for its money? But, TikTok’s dominance in the industry hasn’t slowed down, and therefore neither have the headlines. With more than 8.5 Maybe you’ve even heard a friend say, “my algorithm knows me so well.”

Google 52

Google Paid Search Agency Mobile Advertising Curation 52

Webbiquity

MAY 31, 2016

Great content—the kind that resonates with your audience—starts with great topic ideas. At other times, the best ideas may come from research: discovering what are your customers, competitors, and industry influencers talking about online. Track consumer and audience intelligence. Pricing: free. Showcase reviews: THINKing.

Tools 100

Tools Best Practices Enterprise Management PR 100

Valasys

OCTOBER 11, 2022

Building connections in your industry or keeping in touch with your colleagues, landing your first job, or getting back to work after a significant break. While curating content on LinkedIn one needs to make sure that the content is precise and explicit. The algorithm helps you show what is best for you leaving out the rest. .

Linkedin 52

Linkedin Lead Scoring Lead Ranking CAN-SPAM 52

Webbiquity

MARCH 7, 2019

Create your event hashtag early on to avoid a last-minute slapdash fail; you don’t want to attract viral fame for the wrong reasons! To ensure a successful collaboration, only partner up with influencers who closely align with your brand values and serve a similar audience to your own. Use Targeted Social Media Ads.

Social Media 202

Social Media Promotion Creativity Media 202

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Learn how she engages audiences with her question series on Facebook. Why should you follow her?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

ConvertKit

JULY 7, 2021

She also was coming to terms with the fact that the industry she’d just launched herself into was about to change forever. She decided her new plan needed to include a direct connection with her audience. She started a newsletter to curate funded travel opportunities. Her audience noticed. Social media is so variable.

Newsletter 111

Newsletter Viral Marketing Statistics Curation 111

Valasys

APRIL 4, 2023

Typically, businesses use these channels to reach their target audience and personalize their outreach. Demographics, location, number of visits, engagement, reach, interaction, shares, and every other parameter you can use to understand your audience on social media better. More so for the businesses.

Social Media 52

Social Media Media Curation Demographics 52

Sprout Social

APRIL 21, 2020

Approach your strategy with an audience-first mindset. Any social strategy worth its salt is focused on your brand’s target audience, however, 43% of all social marketers say identifying and understanding that audience is a major challenge. If your inbox is quiet, consider asking your audience what they want to see.

Peer-to-peer 124

Peer-to-peer Work Management Marketing Management Budget Programs 124

Oktopost

MARCH 5, 2019

For success with RTM, messages need to be clever, on-target, stands out and grabs your audience’s attention, and do all that within a very short time frame. Done right, real time marketing (RTM) captures (and holds) the attention of your target audience. This is the same tactic that made the ice bucket challenge go viral.

Marketing & Strategy 125

Marketing & Strategy Marketing Strategy Webinar Metrics Paid Search Agency 125

Content Standard

AUGUST 31, 2018

Furthermore, IGTV posts remain watchable until removed by an account user, allowing marketers to shape their brand’s channel into a curated video experience. Riverdale , a moody reimagining of the Archie comics, is one of Netflix’s most viral and bingeworthy hits for young adults—in no small part because of Instagram.

Video Marketing 85

Video Marketing Marketing & Strategy Curation Storytelling 85

Sprout Social

JANUARY 12, 2022

This is especially true for brands in crowded industries (think: ecommerce, SaaS) where it’s so simple to bounce to a competitor. Coverage in industry publications is a powerful form of word of mouth typically reserved for brands doing something truly noteworthy. Actively gather and and curate user-generated content.

Word of Mouth 136

Word of Mouth Paid Content Conversion Work Management 136

Martech Advisor

NOVEMBER 22, 2019

Automation includes tasks such as publishing content, scheduling future content posts, republishing popular content, curating trending content, and tracking the engagement on content posts. It also informs you about when your audience is active on social platforms and lets you post at those times regardless of your schedule.

Marketing Automation Services 91

Marketing Automation Services Social Media Paid Content Automation 91

Hubspot

NOVEMBER 8, 2019

This was in 2014 when the Ice Bucket Challenge went viral and raised $220 million worldwide. Although every social media campaign can't reach the same viral attention as the ALS Ice Bucket Challenge, there are several things you can try to improve the results of your social media efforts. Personally, I vote in every poll I see.

Social Media 52

Social Media Campaigns Media Viral Marketing 52

Computer Market Research

JULY 5, 2016

Vendors participating in SaaS (Software as a Service) and cloud-based solutions are competing in the fastest growing, and most multifaceted industry on the planet. Most viral videos never intended on going viral; in other words, leave your product open and free for the taking. But who is to say that anybody is surprised?

Marketing Management 60

Marketing Management Tips Product Viral Marketing 60

Computer Market Research

JULY 5, 2016

Vendors participating in SaaS (Software as a Service) and cloud-based solutions are competing in the fastest growing, and most multifaceted industry on the planet. Most viral videos never intended on going viral; in other words, leave your product open and free for the taking. But who is to say that anybody is surprised?

Marketing Management 60

Marketing Management Product Tips Viral Marketing 60

Digilant

MARCH 1, 2022

As companies work to create or improve their replacement solutions, like universal IDs, it’s important to keep in mind that advertisers can already use tangible and successful tactics to reach their target audience with the same, if not better, relevancy targeting that cookies provide. . Viral and trending content.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Mobile Advertising 52

BuzzSumo

FEBRUARY 24, 2021

It’s tough getting your business or brand to stay top-of-mind for your audience. But with strategic content curation, you can become the go-to industry source they’re looking for. Furthermore, every piece of content that even non-competitors create is also competing for the attention of your audience.

Curation 145

Curation Content Distribution Trends 145

Sprout Social

JANUARY 9, 2017

Banking on an exact time can be a waste of time as every business’s audience varies. Also it’s just as important to know the best times to Tweet so you optimize your maximum audience potential each day. Follow All Your Industry Leaders. But knowing all the possible times in the day can make publishing simpler.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Content Marketing Institute

SEPTEMBER 26, 2018

And, when we had a few unanswered questions, we curated responses from expert sources. They are so enamored by what’s new and possible that they don’t stop to ask whether it’s right for the audience, right for the message, and whether it could work. Now, here are 25 questions you’re likely to be asked and how to answer them.

FAQ 95

FAQ Paid Search Agency Content Marketing Work Management 95

Scoop.it

NOVEMBER 23, 2023

No matter what, your content must resonate with the audience to keep them engaged. They crave curated, relevant, and valuable content that speaks directly to their needs and interests. This is where content curation comes in. Content curation helps do just that. Source Think of yourself as a museum curator.

Curation 76

Curation Content Marketing Content Marketing & Strategy 76