Scoop.it

FEBRUARY 25, 2021

In a marketplace that’s become increasingly digital in the wake of COVID-19, it’s more important than ever that businesses look to optimize their content for audiences on social media. Understand Your Audience. There’s little point in curating your content if it’s not going to strike a chord with your target audience.

Curation 66

Curation Social Media Media Ad Building 66

Scoop.it

JUNE 1, 2021

Meticulously selected and creatively presented, curated pieces can enrich the content strategy of every online retailer. It goes without saying that content curation can save a large amount of time and money for your marketing team. 5 Major Content Curation Principles for Online Retail Brands. Find a Golden Mean.

Curation 55

Curation eCommerce Content Marketing Brand Identity 55

Scoop.it

APRIL 25, 2019

Building an audience and putting out great content that people. you’re in or who your audience is, you’ll need to pump out high-quality content regularly if you. you’re in or who your audience is, you’ll need to pump out high-quality content regularly if you. our own audiences. audience will appreciate.

Curation 81

Curation Social Media Media Content 81

Webbiquity

JUNE 1, 2021

Without competitor and audience intelligence, customizing campaigns to reach maximum business potential is difficult. Create content your audience loves. In this time of content shock , when all of your competitors use content to reach their audiences, standing out is difficult. What sets them apart?

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Sprout Social

JULY 21, 2022

From social networking to video sharing and social messaging, there’s something for everyone (and every business). Video sharing. Social curation and bookmarking sites. How brands can use social networking sites: Post, share and respond to audience content. Video sharing sites. Why is video so popular?

Social Media 145

Social Media Social Marketing Media Curation 145

SmartBug Media

JUNE 13, 2023

Sometimes, the right time to reach your audience is when they’re not shopping. The introduction of video posts, multi-image carousels, Stories, and now shopping capabilities has significantly expanded Instagram’s value, particularly for content marketers. Product promotions often thrive on subtlety.

Ideal Customer Profiles 98

Ideal Customer Profiles Marketing Management Multi-Channel Tagging 98

Convince & Convert

NOVEMBER 30, 2023

And here’s what it came up with: You can prompt ChatGPT to add emojis or hashtags if you are going to extend your campaign to Instagram and/or Twitter. Apart from using social listening for market research, there’s another powerful tactic few brands are utilizing: Curate your brand’s social proof and use it as an ad copy.

Social Media 105

Social Media Advertisements Advertising Tools 105

Sprout Social

FEBRUARY 15, 2024

Audience engagement is all about the connection your audience feels with your brand and the actions they take as a result of it. In general, audience engagement, and social media engagement in particular, isn’t easy to come by. In this article, we’ll explore audience engagement benefits and strategies.

Webinar Metrics 105

Webinar Metrics Tips Marketing AI Social Media 105

KoMarketing Associates

JULY 11, 2019

There’s a video guide from LinkedIn about how to do this introductory setup here. Use Hashtags. Each LinkedIn Page can be associated with up to three hashtags. Hashtags have had their challenges on LinkedIn, but they do work on the platform now. Including your three most valuable hashtags on your Page is a good idea.

Linkedin 126

Linkedin Work Management Marketing Management Paid Search Agency 126

SocialPilot

JANUARY 21, 2024

Brand Visibility and Awareness Social media channels are your digital billboards, offering your hotel a golden opportunity to flaunt its brand brilliance to an audience far surpassing the reach of traditional marketing channels. Your audience will appreciate your relentless pursuit of excellence.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Valasys

JULY 31, 2023

Introduction In the era of information overload, businesses need to deliver timely and relevant content to their audiences to stay ahead in the market. With automated content generation and distribution, businesses can maintain a consistent online presence, engage their target audience, and nurture customer relationships effectively.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

Webbiquity

MARCH 7, 2019

Hashtags are the savvy social media marketer’s best friend, helping you track social interactions, expand your reach, and monitor real-time engagement at an event. Create your event hashtag early on to avoid a last-minute slapdash fail; you don’t want to attract viral fame for the wrong reasons! Use Targeted Social Media Ads.

Social Media 202

Social Media Promotion Creativity Media 202

Circle Studio

MAY 26, 2022

Taking advantage of trending social platforms to engage with your target audience can position you as a more forward-thinking and approachable company and help you reach more people. TikTok is a platform that encourages creators to make short videos about a wide range of topics. Is My Audience on TikTok?

Social Media 78

Social Media B2B Marketing Social Marketing Marketing & Strategy 78

Scoop.it

APRIL 13, 2023

720.000 video hours go to YouTube daily, and users consume 1 billion hours of video every day. billion active users, and 68% watch a video to help them make a purchase decision. YouTube ads receive viewer attention 84% of the time, and users are three times more likely to watch a video tutorial or guide than to read it.

Youtube 101

Youtube Optimization Top of Funnel Marketing & Strategy 101

Sprout Social

AUGUST 3, 2023

And with the popularity of video, it’s clear that entertainment is critical in your social media content strategy. As a brand, it’s important for you to adapt to this shift and engage your audience in a more authentic and personal way. It’s also become a source of entertainment, which audiences are craving more than ever.

Social Media 90

Social Media Media Content Storytelling 90

Bannerflow

MAY 12, 2023

The TikTok algorithm’s unparalleled ability to curate content tailored to individual preferences lies at the heart of its triumphant ascent. Content Information The TikTok algorithm scrutinises essential content attributes such as captions, sounds, hashtags, effects, and trending topics from your previous engagements.

Viral Marketing 52

Viral Marketing Trends Curation Communities 52

seo.co

NOVEMBER 28, 2022

content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action. Only then can they create content that resonates with that audience.

Advertising Mediums 98

Advertising Mediums SEO Top of Funnel Peer-to-peer 98

SocialPilot

JANUARY 26, 2024

I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. Include a relatable story and a high-quality image or video of the customer using the product.” The script should include a catchy one-liner to capture attention and a hashtag that relates to the trend.”

Examples 78

Examples ROI Planning Work Management 78

Valasys

AUGUST 7, 2023

A UGC could be anything ranging from an image, video to a testimonial or a review, and even a podcast. They might share unboxing videos on TikTok or write praise-filled posts on Instagram, either due to your request or because they have voluntarily chosen to share content related to your brand. But what exactly is it?

User-Generated Content 52

User-Generated Content Generation Lead Ranking Lead Scoring 52

Bluetext

MARCH 19, 2024

From tailoring your profile for each audience to embracing the latest trends and features, let’s dive into how you can embrace the spirit of renewal and rejuvenate your online presence this spring. Harmonize visual aesthetics, tone, and messaging to foster recognition and trust among your diverse audience base.

Social Media 42

Social Media Linkedin Thought Leadership Media 42

Sprout Social

FEBRUARY 3, 2022

Campaigns involve promoting content and creatives (think: ads, videos, photos, blog posts, copywriting) across various marketing channels (think: social media, email). . Similarly, posts and hashtags are not campaigns alone but can be part of a social media campaign. Product photos and videos. See how that works? Measurable.

Campaigns 137

Campaigns Planning Paid Search Agency Advertising Agencies 137

Sprout Social

AUGUST 22, 2022

With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses. Whether you’re new to YouTube or conducting a YouTube audit , using some of these features can help you stay ahead, grow your audience and give your channels a boost.

Youtube 72

Youtube Features Social Media Ad Exchange 72

ConvertKit

AUGUST 17, 2020

And a smaller audience paying close attention will be far more likely to buy from you or work with you than a broad but disinterested audience. You'll learn how to uncover the types of content your audience loves, build relationships with influencers and colleagues, and improve your engagement rates—all in only an hour or so each week.

Click Rate 103

Click Rate Eye-Tracking Guidelines Curation 103

Zoominfo

JANUARY 27, 2019

It’s no secret, the Internet has changed the way customers buy products and the ways marketers engage with their audiences. User-generated content (UGC) is content created by your audience, for your audience. Run a contest : Online contests are a great way to engage with your audience and generate buzz.

Word of Mouth 210

Word of Mouth Peer-to-peer Advertising Agencies Zoominfo 210

Sprout Social

FEBRUARY 1, 2024

Other tools allow you to choose automated optimal times based on your audience. And identify posts that don’t resonate as much with your audience so you can remove them from your strategy. Use the analytics feature provided through third party Facebook publishing tools to draw insights for your social media reporting.

Facebook 97

Facebook Digital Asset Management Tools Brand Identity 97

ClearVoice

MARCH 14, 2024

You can build something magnificent from the ground up, but if your target audience doesn’t know your masterpiece exists, chances are your hard work will stay confined to just a few people. When reputable brands endorse your content, their audiences will likely view your brand favorably.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Sharpspring

DECEMBER 9, 2022

TikTok has shaken up the social media game with its addictive videos and ultra-casual vibes. After all, it’s just for silly dances and funny animal videos, right? As TikTok has evolved into a highly community-driven video platform, it’s become a source for entertainment and education. Promote: push posts out to a wider audience.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Ideal Customer Profiles 52

SocialPilot

MARCH 8, 2024

Learn About their Target Audience Once you get clarity about your client’s social media goals, figure out who is their target audience. Your aim here is to have a deep understanding of your prospect’s target audience so that you can create their marketing personas. What is their job profile? Income range? Where do they reside?

Social Media 80

Social Media Ideal Customer Profiles Template Marketing Proposals 80

Scoop.it

JANUARY 14, 2021

Your content has to resonant with your audience — they’ve got to feel it. Here’s the thing, your audience does not care about you. One more thing… Your content should build trust among your audience. Their audience gets to see your contribution and possibly start seeing the value you bring to the table.

Social Media 71

Social Media Media Curation Content 71

Sprout Social

MAY 10, 2022

The goal of brand marketing is to increase brand awareness, recognition and trust to create a positive, lasting relationship with your target audience. Their TikTok page features humorous videos from customers shot-gunning cans to cameos of rappers and skateboard legends like Tony Hawk, an early partner of the brand. Neutrogena.

Social Media 118

Social Media Social Marketing Paid Search Agency Media 118

Martech Advisor

DECEMBER 19, 2019

Brands use the #MondayMotivation or #ThrowbackThursday hashtags to appear among trending content and to bring consistency in their posting schedule. The simplest way to ideate a social media campaign is to create weekly theme-based campaigns, where you can introduce a hashtag or theme that is unique to your brand.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Sprout Social

NOVEMBER 23, 2022

Tip 4: Curate content and create copy. It’s key to reaching untapped audiences, while getting your employees more engaged. The project owners can be responsible for overseeing or actively: Curating content for employees to share. 4: Curate content and create copy. 10 tips to master advocacy on LinkedIn.

Linkedin 114

Linkedin Paid Content Tips B2B Thought Leadership 114

Sprout Social

APRIL 4, 2023

Brand advocacy is when individuals who love your brand share their positive sentiment about your product or service to their followers and audience. With it you can extend your reach, find new audiences, generate leads and find top talent all while amplifying brand awareness. One way is through brand advocacy.

Brand Identity 128

Brand Identity Branding Word of Mouth Social Media 128

SocialPilot

MARCH 12, 2024

In 2018, The New York Times published a simple video demonstrating the clarity of news production in its office. Key Takeaways: Strike a buzzword that your audience can relate to Deliver what your audience wants from your brand 4. Furthermore, several videos were recorded of people interacting with the exhibits.

Paid Content 83

Paid Content Campaigns Examples Advertising Agencies 83

Content Standard

FEBRUARY 2, 2021

Get All Presenters on the Same Page The content curation and creation process starts long before you announce your virtual event to the public. Whether they speak live or in prerecorded video, recommend that all presenters: Wear professional, distraction-free attire. Shoot videos. Custom avatars for attendees.

Buzz 100

Buzz Event Marketing Webcast Lead Ranking 100

Hubspot

NOVEMBER 26, 2019

In TikTok's first year, all we really knew was that an odd-ball video app was going viral, topping global app store charts, and gaining a huge fanbase from Gen-Z. Even if you still aren't quite sure what TikTok is, you've probably seen a video meme on social media that was created and published in the app first. Think again.

Stats 101

Stats Viral Marketing Startups Transparency 101

Sprout Social

JANUARY 16, 2020

To kick things off, here’s a quick definition of viral marketing: Viral marketing is a style of promotion that relies on an audience to generate the message of a product or service. Marketing is considered “viral” when it reaches the point where it’s being shared by the public at large rather than just its target audience.

Viral Marketing 107

Viral Marketing Work Management Planning Paid Search Agency 107