Remove Audience Remove Blogger Remove Content Remove Curation

The 21 Best Content Curation Tools

Webbiquity

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Store and repurpose content for later reposting.

4 Examples of Content Curation Done Right

Modern Marketing

In recent years there has been a lot of buzz about content curation , given its power to help fuel content marketing and better engage an audience. Curation is an investment multiplier, a way for any firm to enhance brand awareness. Content Marketing

Trending Sources

The Art of Creating Curated Content

Act-On

Content creation is on the rise, with 76 percent of marketers reporting that they plan to generate more content this year than last. Producing valuable, authoritative, and compelling content, however, takes time – and many marketers have already spread their resources thin.

15 Key Facts about Content Curation

Writtent

For many content marketers, curation is something of a silver bullet. The average B2B marketer is using 12 different content marketing tactics , and a curation strategy can boost the volume of information shared without dramatically increasing the workload.

Why Licensed and Curated Content Are Killing Your Content Strategy

Content Standard

I feel bad for marketers who want to revitalize their team’s content marketing strategy but find themselves caught in traditional ad-centric environments. It’s not to hard to understand why so many marketers fall into the pitfall of curated and licensed content engines.

5 Ways to Engage Readers Through Curated Content

Modern B2B Marketing

Author: Pawan Deshpande Creating fresh content is a vital part of any content marketing strategy, but you don’t always have to start from scratch. “Best of” lists, trend highlights, and news round-ups can all be completely curated, but still appeal to your readership.

6 Engagement Marketing Lessons from Successful Video Bloggers

Modern B2B Marketing

Author: Elaine Ip If anyone has mastered the art of engaging an audience, it’s successful video bloggers (otherwise known as vloggers). And the ones who stand out from the competition do so because they know how to engage their audiences. Engage with your audience.

Don’t Get Buried Alive: Effectively Curate and Share B2B Content with Scoop.it

Marketri

Are you an online content hoarder? I hoard social content. I need help conquering the mountain of social content I’ve amassed. Marketri’s Google Reader account has piled up thousands of articles from hundreds of bloggers on dozens of topics.

5 Practical Content Marketing Tactics to Educate & Inform Your B2B Audience

KoMarketing Associates

Now comes the part where I’ll draw a parallel between Cinco de Mayo and content marketing…. Content Marketing Institute defines content marketing as “non-interruption” marketing. But what does it take to stand out and connect with a target audience from an emotional perspective?

Cutting, pasting, and going to court. Know your copyright rights

grow - Practical Marketing Solutions

All you want is to create effective content and score big with marketing campaigns. Here’s a common scenario: You see a well-written, helpful article on a topic your audience would love. They then extract a settlement (typically costing several thousand dollars) from the unfortunate blogger, company, or agency that used the image. Of course you can also curate content, but do so legally. Of course you can easily create gifs and memes using your own content.

4 Promotion Strategies Used by the Best Business Bloggers

Modern Marketing

Instead, business blogs have morphed into a mature part of enterprises’ content marketing and publishing ecosystem. 80% of marketers use blogs as part of their content marketing strategies. ?70% 70% of business bloggers have had their blogs for more than two years. ?44%

Someone’s making money off your copyrighted content (But it isn’t you)

grow - Practical Marketing Solutions

Today, it is really difficult making money off of content. That makes it all the more aggravating when we find examples of companies unfairly making money off your copyrighted content. How Business2Community makes money off of free content. Copyright in a world of curation.

Curation a Key Theme in B2B Blogging Trends in 2011

Aggregage

Certainly one of the big trends is curation. At the same time one of the primary challenges for blogging is the effort involved in creating quality content in an on-going basis. Clearly one of the ways to address this is discussed in Marketing via Aggregation, Filtering and Curation. B2B Bloggers can rely on curation, aggregation and filtering as a technique to produce quality content in an on-going basis. Curation

4 Promotion Strategies Used by the Best Business Bloggers

Modern Marketing

Instead, business blogs have morphed into a mature part of enterprises’ content marketing and publishing ecosystem. 80% of marketers use blogs as part of their content marketing strategies. ?70% 70% of business bloggers have had their blogs for more than two years. ?44%

The future of content marketing strategy

grow - Practical Marketing Solutions

In terms of leading content innovation, there is no better leader to observe than Jay Baer of Convince and Convert. Two years ago I would have introduced Jay as a blogger but that is not nearly sufficient enough to describe America’s foremost new media mogul.

20 Proven Ways to Increase Engagement With Your Audience

Writtent

One of the most critical objectives for content marketers is increasing engagement with website visitors. We’ve compiled data-driven ways you can increase the stickiness of your content marketing , LinkedIn, Twitter and Facebook presences: Content Marketing. Curate Via Groups.

20 Experts Provide Their Content Marketing Predictions For 2016

B2B Marketing Insider

Last week I ran my own content marketing prediction : A Correction In The Advertising Market. This will drive an increase in content marketing budgets. It will force more marketers to consider how to create and publish content their customers actually want. Content Marketing

Content Curation in B2B Marketing

delicious b2bmarketing

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. Â Pure content creation is demanding. Pure automation of content aggregation doesn’t foster interaction.

28 (of the) Best Business Blogging Guides and Tips of 2013

Webbiquity

Get visitors to engage with your content? How to Optimize Your Blog Content for Social Media by Maximize Social Business. 20 ideas for content that people love to share on social media by Firebrand Ideas Ignition. Best Tips for Beginning Bloggers.

11.5 Amazing Content Creation Tools for Becoming a Super Blogger

Writtent

Your content is really only as good as its context. Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. Use the dashboard to curate content in real-time. Content Creation Marketing Tools

The Secret Ingredient to Effective B2B Content Marketing Performance

KoMarketing Associates

KoMarketing has been writing about the value of content marketing for years. In CMI/MarketingProf’s latest B2B Content Marketing Report , 89 percent of B2B marketers surveyed indicated that they are currently using content marketing tactics. B2B Content Marketing & SEO.

1 Awesome Way To Create Great Content

Modern B2B Marketing

Whether you’re fresh on the job— getting the lay of the land, or you’re a veteran at your organization, as a content marketer you probably face the constant challenge of delivering interesting, valuable, and relevant content at the pace that your organization demands.

How to create a winning strategy with crappy content

grow - Practical Marketing Solutions

It’s not often that you see a blog post that makes you think, discuss, and maybe even a little sick to your stomach but that’s what Steve Rayson of BuzzSumo achieved with his controversial post “ The Future is More Content.”

Content Marketing strategy: Are you good, fast, or cheap?

grow - Practical Marketing Solutions

It was a straight-forward post with a powerful message: We’re entering an era where the content is being produced faster than ever, but our attention spans are not. He suggested three possible responses: Create increasingly spectacular content (be more amazing).

How to Use Reddit to Boost Your Marketing through the Roof

Webbiquity

Reddit is the 30 th busiest website in the world, attracting a whopping 56 billion pageviews and helping to popularise millions of pieces of content each year. Reddit is a content curation and sharing site. If your content gets upvoted enough, it’ll land on Reddit’s front page.

50 Things We Learnt About Content Marketing This Year

BuzzSumo

2015 was a bumper year for people like us with the publication of over 20 new content marketing research reports. Research is important as it can provide insights into content trends and how we can improve our content to generate better results. Content marketing strategies.

How to Fight the Infobesity Monster with Quality, Shareable Content

KoMarketing Associates

With 2014 practically in the rear-view mirror, I thought I’d take a look back at some of the more shocking content statistics from this past year. Consider the following: 93% of B2B marketers use content marketing ( Content Marketing Institute ).

The Content Marketing A-Team

B2B Marketing Insider

” I was reminded of this last week when thinking about building the perfect content marketing A-team. So here I will explain my view on the cast of characters it takes to make sure your content strategy plans always come together… Content Strategist. Content Curator.

The 15 Best Content Distribution and Amplification Tools

Webbiquity

Creating awesome content won’t do your business any good if no one sees it. So how much time should you spend on content promotion versus content production? Content Publishing Tools. ” Standing out from the mass of other content there is a different matter.

Tools 27

To drive value from your content, focus on trust, not traffic

grow - Practical Marketing Solutions

Silversten calls these customers “apostle customers,” a concept similar (perhaps identical) to what I wrote about in a chapter called “The Alpha Audience” in my new book The Content Code. Focus on the Alpha Audience. That’s where your content comes in.

Trust 61

Learn to create effective content by putting it through the RITE test

grow - Practical Marketing Solutions

Here’s a proven method to consistently create effective content: Put it to the RITE test. If you create content that hits at least three out of these four angles, you’ll be spinning gold my friend. Can you create content about everything you’re interested in? By Mark Schaefer.

The 14 Best Content Planning and Research Tools

Webbiquity

With 93% of B2B marketers now using content marketing to build brand awareness and generate leads, success going forward will require producing higher-quality content —not just more of it. There are also a number of tools that can be helpful with both content ideation and research.

Plan 50

12 (of the) Best Content Marketing Guides, Tips and Tactics of 2011

Webbiquity

Content is king. As you’ve no doubt read in many places before, content is one of the core elements of B2B social media marketing success. Content is also crucial for lead nurturing , SEO and other online marketing initiatives. But producing content is expensive.

7 Essential Roles for a Successful Content Marketing Strategy

B2B Marketing Insider

All too often a brand’s content marketing “team” is a one-person show. However, it’s important to be realistic and aware of all the different roles and responsibilities needed to execute a successful content marketing strategy. Content Marketer / Editor. Curation.

Content Marketing Strategy: A Comprehensive Guide for Modern Marketers

Hubspot

I've written my share of blog posts about content marketing. That is to say you're about to dive into a pretty in-depth post (that's a nice way of saying "long") about content marketing, one which you may want to bookmark to read later. What Is Content Marketing? Blogger.

15 Rocking Content Marketing Tools with Advice from Experts

Writtent

With 9 in 10 organizations marketing with content , it’s evident that we need effective tools to create, publish, distribute, and analyze content published online. Chapman author of Amazing Things Will Happen and co-author of Content Rules. Content Creation.

Tools 53

How To Generate ROI (Return On Interesting) With Content Marketing

B2B Marketing Insider

Lately I have been having some very passionate discussions about the best place to start in Content Marketing. Recently one of my colleagues discussed the concept of “Return On Interesting” with Content Strategy. What is Audience Marketing? Content Marketing

3 Steps to Establish Thought Leadership with Your B2B Blog

LEADership

Interesting, relevant content presented in an engaging manner will then ensure good readership. The pressure to generate high volumes of content puts bloggers and organizations into the rut of recycle-repurpose-republish. HAPPY NEW YEAR EVERYONE!

How to Crowdsource Your Blog Content: Tips for Finding and Collaborating with Your Crowd

Hubspot

B2B marketing survives and thrives on the steam engine of content. As a B2B marketer, you can leverage your online relationships to have content produced for you, whether it’s user-generated content (UGC) produced by customers, or commentary from industry thought leaders.

Tips 38

Sochi 2014 Winter Olympics: What’s In It for B2B Content Marketers?

KoMarketing Associates

Okay, I’ll step off my soapbox and get to the actual point of this blog post: content marketing! What does B2B content marketing have to do with the upcoming Olympics anyway? If you’re in the business of creating content, there are a number of lessons you can learn from the Olympics.