Salesforce Marketing Cloud

OCTOBER 29, 2021

Anything can happen: another black swan event, a product goes viral on TikTok , or a flash sale catches on with even more people. Embrace an attitude of continuous improvement by evaluating ecommerce website performance and customer feedback after every event. The 2021 holiday shopping season calls for 2021 strategies.

eCommerce 98

eCommerce Traffic Marketing Websites Allocation 98

Stevens & Tate

FEBRUARY 1, 2021

They willingly express the good—and the bad—to their friends, often causing a chain reaction or a topic to go viral. To stay aligned with consumers’ attitudes and purchasing decisions, evaluate and update your marketing strategies, programs and processes on a consistent basis. Optimize results. Advertising budgets evolve over time.

Budget Programs 69

Budget Programs Advertising Agencies Planning Advertisements 69

Eric Mower + Associates

DECEMBER 27, 2018

Hyper-CSR is driven by the shifting attitudes among 18- to 54-year-old consumers — more than two-thirds of whom fall into an emerging “belief-driven buyers” category. Leveraging influencers and advocacy groups that support your position can help your stance go viral.

Cost 70

Cost Television marketing Viral Marketing Ideal Customer Profiles 70

Oktopost

SEPTEMBER 24, 2019

While we can appreciate the liberating power of not caring about the judgment of others, this is an attitude that corporations do not have the luxury of embracing. It’s about building credibility and positive regard before you have a viral Twitter mess to clean up. “I don’t give a damn about my bad reputation,” Joan Jett once sang.

Enterprise Management 83

Enterprise Management Work Management Marketing Management Ad Building 83

ClearVoice

SEPTEMBER 1, 2023

Influence their attitudes, beliefs, and behaviors. Emotional contagion can contribute to the virality and shareability of content, amplifying its impact. If product A and product B are completely identical, emotion could be what sways a customer to choose one or the other. Build trust and foster long-term loyalty. Create memories.

Tips 52

Tips Planning Trigger Marketing Peer-to-peer 52

Contently

JULY 23, 2018

Its posts go viral on Reddit and serve as the source material for articles across the web. In Pearlman’s piece, Fortune editor Alan Murray summed up the attitude of corporate comms towards journalists this way: “One, they don’t trust us. ” So is content marketing to blame for this attitude?

Marketing Report 71

Marketing Report Content Marketing Business Content 71

Contently

JULY 23, 2018

Its posts go viral on Reddit and serve as the source material for articles across the web. In Pearlman’s piece, Fortune editor Alan Murray summed up the attitude of corporate comms towards journalists this way: “One, they don’t trust us. ” So is content marketing to blame for this attitude?

Marketing Report 71

Marketing Report Content Marketing Business Content 71

Hubspot

APRIL 17, 2019

In fact, happiness, hope, and excitement are some of the most common emotions that drive viral content , so if your video can evoke these emotions, it could rake in a ton of views and generate a lot of engagement. If you want your videos to resonate with your viewers, consider kindling warm feelings rather than fear, anger, or disgust.

Video Marketing 78

Video Marketing Tips Viral Marketing Lead Ranking 78

Sprout Social

MAY 2, 2022

TikTok is a platform that’s highly focused on audio, where songs and sounds quickly become viral. House Swinger Narr – Attitude. It’s best to look at your TikTok analytics to access your follower activity and see when your audience is most active. Make trending sounds work for you. back in the office ? Level up your hashtag game.

Keywords 125

Keywords Video Marketing Social Networks Social Media 125

Convince & Convert

FEBRUARY 11, 2016

After posting the video, he left for a weekend retreat without any cell or internet service, and upon returning home, Judson soon discovered he was one of the first people to become a viral internet sensation. “I had that ‘look at me, look at me, look at me’ attitude growing up.

Youtube 83

Youtube Viral Marketing Content Video Marketing 83

Convert

OCTOBER 21, 2020

A study by Performics found that consumer attitudes changed around Black Friday. The content team puts together a particularly good piece of research, or The marketing team creates a video that goes viral. Need-driven buyers found they were more likely to purchase something they wanted around Black Friday.

Optimization 98

Optimization Conversion Marketing Websites Sample 98

Spiralytics

NOVEMBER 14, 2023

Digitally endemic, exposed to emerging technologies, and a unique perspective on global issues mark the upbringing of Gen Alpha, shaping their attitudes and expectations as customers. Some ways to grow your online community include encouraging user-generated content, responding promptly to messages, and actively engaging in viral trends.

Generation 62

Generation Paid Search Agency Advertising Agencies Peer-to-peer 62

Sprout Social

MAY 26, 2020

It’s essential that media literate marketers take the time to understand the full context of what they’re sharing or referencing in brand feeds, whether that’s reviewing the credibility of the source on a news story or understanding the full backstory of a viral meme.

Planning 142

Planning Paid Search Agency Digital Marketing Funnels Work Management 142

Envy

JANUARY 17, 2022

Your startup’s core values support the vision, shape the culture and reflect the attitude of the company. Recordings of the call went viral after he accused the employees of stealing from their customers by not being productive. Core values are the basis of a company’s DNA. Unfortunately, this approach is shortsighted.

Ad Building 118

Ad Building Startups Paid Search Agency B2B 118

Convince & Convert

AUGUST 23, 2013

“It’s not about going viral; it’s about being useful.” The intention isn’t for these videos to go viral; it’s just to create value for someone who is looking for an answer to a question. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link].

Inbound Marketing 132

Inbound Marketing Advertisements Advertising Paid Search Agency 132

Martech Advisor

FEBRUARY 3, 2020

For example, the 2019 Sign of the Times survey by Behaviour & Attitudes surveyed 1000 Irish adults to reveal that three out of four individuals are using the internet every day. We recommend leveraging values-driven content that strikes an emotional chord with consumers – as opposed to ephemeral viral videos, clickbait, etc.

Paid Search Agency 75

Paid Search Agency Privacy Ad Frequency Advertising Agencies 75

B2B Memes

NOVEMBER 8, 2010

Sadly, the only thing that made this story go viral was the editor’s response: “But honestly Monica, the web is considered ‘public domain’ and you should be happy we just didn’t ‘lift’ your whole article and put someone else’s name on it! The incident was covered well by TechDirt , Wired , and many others.).

Copyright 100

Copyright Ethics Viral Marketing Internet Marketing 100

Content Marketing Institute

SEPTEMBER 26, 2018

Attitude – tone. How can we make something go viral? I can make this go viral for you.” Going viral became a thing back in the 2000s. If you are a client and a PR firm guarantees they can create a viral video or post for you, end the meeting immediately. Structure – order and way you present your ideas.

FAQ 96

FAQ Paid Search Agency Content Marketing Work Management 96

KoMarketing Associates

DECEMBER 21, 2017

The study is really fantastic and while they note “there is no magic formula for creating a viral or popular headline,” there is still a ton of great info and it’s worth the read. In June, BuzzSumo released a study where they looked at 100 million headlines to determine which are the most effective.

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204

Leadspace

AUGUST 16, 2017

That data can range from your age/social demographic, where you live and work, your previous related purchases, your personal interests and even your attitudes and beliefs — all of this gleaned from a huge range of data sources spanning online cookies, intent data and other third-party structured and unstructured data (more on that later).

Marketing AI 54

Marketing AI Work Management B2B Marketing Marketing Management 54

The Effective Marketer

JANUARY 18, 2009

The whole subject of having a positive attitude, of looking at the glass half full instead of half empty, is a big subject and not what I intend to cover right now. How you approach such ‘events’ has a profound impact not only on the outcome of the said campaign but also on how your team and other professionals perceive you.

Planning 100

Planning Work Management Marketing Management Effectiveness 100

ClearVoice

FEBRUARY 12, 2019

There are many people who have the attitude, “If I’m paying you, I create the rules of conduct. In the era of the hot take, there’s a type of writer who earns their living placing and penning whatever op-ed is the opposite of what went viral yesterday. Is this strategy going to lose you some clients? Probably yes. Have a big opinion.

Tactics 76

Tactics Advertising Agencies Burn Rate Paid Search Agency 76

Vision Edge Marketing

APRIL 11, 2012

These social media are comprised primarily of Internet-based tools for sharing and discussing information such as viral videos, blogs, online reviews, etc. to help the company build its business. Why choose a framework similar to one used for PR? If you review the purpose of each you can see they are actually kissing cousins.

Social Marketing 100

Social Marketing Lead Scoring Lead Ranking Media 100

Vision Edge Marketing

FEBRUARY 29, 2012

These social media are comprised primarily of Internet-based tools for sharing and discussing information such as viral videos, blogs, online reviews, etc. to help the. company build its business. Why choose a framework similar to one used for PR? If you review the purpose of each you can see they are actually kissing cousins.

Social Marketing 100

Social Marketing Lead Scoring Lead Ranking Media 100

Vidyard

JANUARY 8, 2014

I’m not sure if it’s Maggie Smith’s sassy attitude, but the show clearly holds a secret – and as marketers, we should be totally jealous of what TV has done. It was 7:30pm ( didn’t I know the importance of 7:30pm? ) The new Downton Abbey was on! The Christmas special! Wait…what?) What About Your Content?

Broadcasting 54

Broadcasting Video Marketing Planning Viral Marketing 54

Ambal's Amusings

OCTOBER 6, 2009

• Viral Marketing. Upbeat: Cultivating the Right Attitude to Thrive in Tough Times by Rajesh Setty. ClickIdeas ClickIdeas is a hub for bringing together expert picked blog posts and articles from around the web on these topics: • Content Marketing. • Social Media Marketing. • B2B Marketing. • Ebooks.

Case Study 100

Case Study Case Studies Paper Twitter 100

Hubspot

SEPTEMBER 26, 2019

When Popeyes released their viral chicken sandwich, hoping to dethrone the famous Chick-fil-A sandwiches, Chick-fil-A instantly fired back with their own marketing, indirectly letting Popeyes and other competitors know that they weren’t going down without a fight. If you believe in your idea and there’s a market for it, keep going.

Tips 73

Tips Business Customer Satisfaction Work Management 73

RebelMouse

DECEMBER 26, 2018

It's a Southern Thing was able to take advantage of our fast-loading, content-first platform to make viral stories like this one rack up 431K page views within the first seven days. We had two extremely exciting launches of new media properties: It's a Southern Thing and Motherly.

CMS Development 57

CMS Development Custom Publishing Lead Ranking Paper 57

RebelMouse

DECEMBER 26, 2018

It's a Southern Thing was able to take advantage of our fast-loading, content-first platform to make viral stories like this one rack up 431K page views within the first seven days. We had two extremely exciting launches of new media properties: It's a Southern Thing and Motherly.

CMS Development 40

CMS Development Custom Publishing Lead Ranking Paper 40

Hubspot

MAY 26, 2011

And we encourage others to adopt that same attitude. There are two valuable benefits that come from posting content that encourages a response: 1) healthy debate or discussion, and 2) the natural 'viral effect' that develops from heavily commented and shared content on Facebook and Twitter.

Social Media 28

Social Media Media Marketing & Strategy Viral Marketing 28

Hubspot

FEBRUARY 19, 2018

The video of his speech went viral, encouraging McRaven to write a book based on those same principles, as well as additional stories from his naval career. So get started -- not just with the effort, but with the attitude.

Positioning 77

Positioning Work Management Viral Marketing Fulfillment 77

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. Absolutely.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Hubspot

NOVEMBER 4, 2016

From economic conditions, to political attitudes, to social media usage, the Pew Research Center website has a ton of free research that you can use to better understand your target market," noted HubSpot Content Strategy Manager Jami Oetting in her roundup of the best market research tools. Tools: 1) Pew Research Center.

Research 28

Research Terms and Conditions Long Tail Marketing Statistics 28

Hubspot

MAY 12, 2015

It means creating an upbeat, feel-good, it’s-a-great-day attitude in your writing. Harvard researchers have found that positive emotions had higher viral potential. Does this sound cheesy? Not if you do it right. Positivity is basically happiness, the emotion that makes us feel good inside.

Copywriting 28

Copywriting Conversion Tips Landing Pages 28

Online Marketing Institute

NOVEMBER 8, 2010

Blogstakes About contests and sweepstakes Church of the Customer All about word of mouth, customer evangelism and citizen marketers.

ROMI 40

ROMI Budget Programs Cost Per Click Marketing Budget 40

Hubspot

JUNE 7, 2012

That makes it a little bit more obvious why a marketer might want to leverage these already viral pieces of creative for their own marketing -- especially in social media -- doesn't it? And the truly successful memes? They spread like wildfire, and they're popularly known. You get the picture. 9) Old Spice Man for Puss in Boots.

Campaigns 28

Campaigns Internet Marketing Paid Search Agency Youtube 28

SendX

FEBRUARY 17, 2020

We want to look cool, so we share things that we think will make us look good with people that we interact with, and brands are counting on that virality to make their messages spread like a virus. Something went really wrong from your side, and the last thing they would want from you would be a "smart*ass" attitude.

Advertising Agencies 196

Advertising Agencies Paid Search Agency Email Marketing Work Management 196