Not all integrations are created equal: 4 layers of app integrations with SaaS platforms
chiefmartech
APRIL 24, 2019
This makes it easier and safer for users to adopt and manage apps built by different vendors with greater consistency and control. A visitor fills out a form on a landing page, and you enroll them in a list in your marketing automation platform. It can authenticate app ratings and reviews from real users to prevent astroturfing.
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