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Best practices for social media shilling

Biznology

These fake grass roots campaigns, called astroturfing, caught on about ten years ago and still haven’t died out. . All this was brought to mind when I recently did some dog food research for a client and it occurred to me that quite a few of the comments are astroturf. Well, from 2003-2006 I was in the astroturfing business.

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PR and Blogging Outreach: Practical Tips

WebMarketCentral

Bloggers write because they are passionate about the topic. Journalists write as a job and part of that job is receiving tons of emails and calls from folks like me. Be Transparent : Whether you're commenting on a blog or contacting a blogger, be transparent about who you are and what your intentions are. Check out B.L.

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