I was a teenage Russian troll OG

Biznology

While I was always a proponent of transparently pitching bloggers and message board and forum owners on behalf of our very cool clients, that was never the company core, though we did create many a blog and website posing as superfans. I haven’t at all since I left NMS in 2006 and I don’t even know if NMS continued doing it themselves since there was a lot of heat from the FTC and organizations like WOMMA, PRSA, and the lot to not astroturf or misrepresent oneself.

PR and Blogging Outreach: Practical Tips

WebMarketCentral

I've been thinking about this topic over the past few weeks realized that good blogger relationships is one part doing your research, one part old school PR and one part transparency. Be Transparent : Whether you're commenting on a blog or contacting a blogger, be transparent about who you are and what your intentions are. Note: this is the second of two guest-posts from PR guru-ess Cece Salomon-Lee on how Web 2.0 has changed the practice of PR.