Remove Astroturfing Remove CRM Remove Privacy Remove Range

Not all integrations are created equal: 4 layers of app integrations with SaaS platforms

chiefmartech

There’s a wide range of depth and elegance in how different platforms implement these four layers. The governance layer of integration has a wide range of possibilities too. The platform can monitor and enforce compliance with data privacy regulations, performance SLAs, and security practices. It can authenticate app ratings and reviews from real users to prevent astroturfing. Option B illustrates a more direct integration between the webinar app and the CRM.