Remove Astroturfing Remove Communities Remove Intent Remove PR
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Best practices for social media shilling

Biznology

You don’t have to be in PR to know what this is and how effective it can be when done right. But when we started shifting PR online, we started shifting other things, too. These fake grass roots campaigns, called astroturfing, caught on about ten years ago and still haven’t died out. . Why not fake the whole thing?

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I was a teenage Russian troll OG

Biznology

We spent all day, every day, becoming essential parts of these online communities. 80% of all cyberstrikes were done in order to build trust in the community. Sometimes, online identities would not start cyberstriking on behalf of our clients for months, each one just becoming part of his or her community, sometimes communities.