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The Benefits of Using Long-Tail Keywords in Your SEO Strategy

Marketing Insider Group

Long-tail keywords are a secret weapon as you boost your SEO efforts. They are longer, more specific search phrases, such as “best organic coffee for cold brew,” compared to broad short-tail keywords like “coffee.” Long-tail keywords reduce costs in paid campaigns while delivering relevant results.

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The Role of Blog Writing in Inbound Marketing

Marketing Insider Group

Quick Takeaways Blog writing attracts organic traffic by addressing audience questions and optimizing for search engines, boosting visibility and engagement. Attracting Organic Traffic Blogs optimized for search engines increase visibility, helping your website rank higher for targeted keywords.

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How to Perform an SEO Competitor Analysis: Tools and Techniques

Marketing Insider Group

Target high-traffic keywords that competitors rank for but remain relevant to your goals. Video source Analyzing Keywords Competitor keyword analysis shows you the phrases and terms driving their organic traffic. Consider these content factors: Content Length and Depth Are competitors using short, concise articles or in-depth guides?

Analysis 245
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Why Content Design Is a Thing Now

Marketing Insider Group

This article will examine why content design deserves your focus and how to use this strategy to elevate your next marketing campaign. Image Source Unlike traditional content creation, which often focuses solely on producing articles or blog posts, content design encompasses a broader spectrum.

Design 312
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How to Build a Successful Blog Content Strategy from Scratch

Marketing Insider Group

Clarify measurable outcomes like increasing website traffic, driving conversions, or boosting engagement. Long-tail keywords often perform well, as they reflect specific queries and attract focused traffic. Evergreen content remains relevant over time, offering consistent traffic. SEO goes beyond keywords.

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The Power of Long-Form Content: Why It’s Still Relevant in SEO

Marketing Insider Group

Long-form content excels in this area because it can provide detailed, nuanced answers to complex questions. But a long-form article can address various methods, discuss pros and cons, and even provide scientific studies backing up certain weight loss techniques. Keyword stuffing is a big no-no.

Relevance 170
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SEO Content Marketing or Paid Ads? The Long-Term Numbers

WordAgents

The long sales cycles in B2B raise the stakes because bad calls on lead gen cost more than just budget. This article will examine how the numbers play out over time. 61% of B2B marketers stated that SEO and organic traffic generate more leads than any other marketing initiative. It rewards consistency.