Lead Liaison

DECEMBER 1, 2022

Best Practices for Transcribing Business Cards and Contact Information. Companies struggle finding easy and fast ways to transcribe contact information from documents such as business cards, trade show badges, resumes, and handwritten notes. The result is a highly accurate process ideal for multiple use cases.

Marketing AI 94

Marketing AI Lead Liaison Contacts Practices 94

SalesIntel

JANUARY 30, 2024

Five Common Ways to Find CEO Emails, Phone Numbers, and B2B Decision-Makers’ Contacts Use a Sales Intelligence Tool Sales intelligence tools leverage advanced algorithms and databases to compile comprehensive information about companies and their key personnel.

Contacts 52

Contacts Press B2B Outreach 52

Salesforce Marketing Cloud

JULY 10, 2023

Your customers can easily get the answers they need with knowledge base articles, which are informative help articles on your site. Service agents can also use knowledge base articles to solve customer problems and reduce their average handle time. What is a knowledge base article?

Knowledge Base 52

Knowledge Base Work Management FAQ Ideal Customer Profiles 52

seo.co

AUGUST 8, 2022

Rank your local Google Business Profile listing. Focusing on your Google Business Profile (Formerly known as “Google My Business”) will generate traffic faster and without the need to spend a lot of money. What is Google Business Profile? Google My Business Profile is a free business listing stored in Google’s database.

Ideal Customer Profiles 105

Ideal Customer Profiles Profiling Traffic Google 105

Circle Studio

JUNE 20, 2019

Here are a few reasons and benefits for your employees to have strong LinkedIn profiles. Prospects, clients and others can see the expertise of each employee if profiles are kept up to date with skills, experience, endorsements and accomplishments. Positive public image and brand reputation. Increased firm visibility.

Ideal Customer Profiles 124

Ideal Customer Profiles Profiling Linkedin B2B Thought Leadership 124

Marketing Insider Group

JULY 16, 2020

I also came to these conclusions after having my team study more than 100 profiles a day (5 days a week) for the last 4 months. LinkedIn profiles, content, and messaging do not speak to the accounts they want – and to the human buyers, they want to engage with. It seems like the focus is on top-of-the-funnel brand awareness.

Top of Funnel 167

Top of Funnel Ideal Customer Profiles Profiling Linkedin 167

Thinkers360

MARCH 31, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! For more information, please see our article “ Understanding the Thinkers360 Leaderboards ”.

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Content4Demand

FEBRUARY 2, 2021

LinkedIn articles expand your text real estate to as many as 125,000 characters —an ideal way to supplement your paid LinkedIn ad strategy or simply to build brand awareness and connect your thought leadership among key audiences. Craft Your LinkedIn Article. Users prefer articles between 1.900 and 2,000 words. Keep It Social.

Thought Leadership 66

Thought Leadership Linkedin B2B Thought Leadership DemandBase 66

Scoop.it

DECEMBER 9, 2021

A LinkedIn profile page is similar to resumes. But unlike resumes, where you have to submit them to recruiters to gain attention, Linked profiles can be seen by almost anyone, including your future employers and clients. However, that can only happen if your profile is “optimized.” Why Should You Optimize Your LinkedIn Profile.

Ideal Customer Profiles 76

Ideal Customer Profiles Profiling Linkedin Optimization 76

Circle Studio

DECEMBER 22, 2019

These posts are indicative of our blog’s mission to be the go-to resource for marketing best practices and information for both clients and prospects. Read Article. While proposals play a role in the process, interviewing and asking the right questions can provide you with the insight needed to better inform your selection decision.

Marketing Proposals 98

Marketing Proposals Advertising Agencies Paid Search Agency Lead Nurturing 98

Thinkers360

MARCH 22, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! For more information, please see our article “ Understanding the Thinkers360 Leaderboards ”.

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

Buffer

JULY 28, 2022

A Google Business Profile is a hidden gem that many small business owners can use to their advantage. Just as search engine optimization can fuel your growth in the Google rankings, Google Business Profiles are another way to direct eyes from organic searches to your business. “Always make sure you add a title.

Ideal Customer Profiles 89

Ideal Customer Profiles Profiling Google Business 89

Content4Demand

SEPTEMBER 24, 2021

Informing Content Based on Interest. A buyer “interest” set can be developed, similar to a persona, where intent data can inform what content to target based on the interests of the buyer at that time or, in some cases, based on actual articles consumed (and when exact article consumption is known to the seller).

Intent Data 78

Intent Data Top of Funnel Intent Lead Ranking 78

Biznology

DECEMBER 23, 2016

Have you been meaning to update your LinkedIn profile and just haven’t gotten around to it? You’re not alone, and I hope this article will lead you to rethink that position. That’s because the seemingly harmless act of ignoring your profile can cost you, especially in the area of new business opportunities. An invisible profile.

Ideal Customer Profiles 80

Ideal Customer Profiles Profiling Linkedin Peer-to-peer 80

RebelMouse

MARCH 30, 2021

Facebook Instant Articles are a great Facebook feature, but sometimes there can be issues that need to be addressed. The URL will take you to the configuration dashboard where you can see various pieces of information about your setup. Take Live Instant Articles?: The token can be found in your Facebook Instant Articles app.

Facebook 52

Facebook API Validation Ideal Customer Profiles 52

Thinkers360

MARCH 8, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! For more information, please see our article “ Understanding the Thinkers360 Leaderboards ”.

B2B Thought Leadership 127

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 127

Convince & Convert

JUNE 17, 2013

Customer profiling may sound like a mug shot lineup of your customers, but the goal of this post is not to imprison your customers. A useful customer profile (aka a persona ) is akin to a comprehensive how-to guide on reaching your ideal customers. How Customer Profiling Can Increase Sales.

Ideal Customer Profiles 167

Ideal Customer Profiles Profiling Work Management Marketing Management 167

Thinkers360

MARCH 1, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! For more information, please see our article “ Understanding the Thinkers360 Leaderboards ”.

Education 128

Education B2B Thought Leadership Thought Leadership Lead Scoring 128

Thinkers360

MARCH 8, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! For more information, please see our article “ Understanding the Thinkers360 Leaderboards ”.

B2B Thought Leadership 125

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 125

Thinkers360

APRIL 7, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! For more information, please see our article “ Understanding the Thinkers360 Leaderboards ”.

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

Circle Studio

DECEMBER 27, 2018

These posts are representative of our blog’s mission to be the go-to resource for marketing information and best practices for both clients and prospects. Read Article. Read Article. Read Article. Read Article. Read Article. 7 Steps to Make the Most of Your Employer Profile on Glassdoor.

Peer-to-peer 68

Peer-to-peer Marketing Analytics Tools Paid Search Agency Ideal Customer Profiles 68

KoMarketing Associates

AUGUST 7, 2014

But at the foundation of all effective LinkedIn outreach is a well designed, fully developed LinkedIn profile. Profile Photo (Headshot). The first opportunity you’ll have to make a good impression is through your profile photo. The first opportunity you’ll have to make a good impression is through your profile photo.

Ideal Customer Profiles 120

Ideal Customer Profiles Profiling Linkedin Optimization 120

Marketing Insider Group

JANUARY 13, 2021

They pay attention to reviews and articles about your company that you didn’t create. In addition to the organic search results about your brand, customers will also be looking at your Google My Business (GMB) profile with reviews. However, keep in mind that your GMB profile isn’t under your direct control. Here’s why.

Marketing Management 340

Marketing Management Content Marketing Planning Content 340

Thinkers360

MARCH 22, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! For more information, please see our article “ Understanding the Thinkers360 Leaderboards ”.

B2B Thought Leadership 104

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 104

Thinkers360

APRIL 14, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! For more information, please see our article “ Understanding the Thinkers360 Leaderboards ”.

B2B Thought Leadership 62

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 62

The Marketing Blender

NOVEMBER 25, 2019

How to optimize your LinkedIn profile for B2B success. 10 tips and best practices to optimize your LinkedIn profile for B2B sales. And when searching for information on potential partners, vendors, and a product or service they might purchase for their business, very often they wind up on LinkedIn. Our Services. See Our Work.

Ideal Customer Profiles 52

Ideal Customer Profiles Profiling Linkedin Optimization 52

KoMarketing Associates

MARCH 9, 2012

Google’s Authorship program allows publishers to connect their authored content with a corresponding Google profile. From a search engine results perspective, an image of the author will appear alongside applicable web information. Step 1: Create a complete Google+ Profile for the Designated Author.

Display 120

Display Organization B2B Thought Leadership Profiling 120

Contently

JUNE 29, 2017

So, how do you—or others—use article content to influence leads in the B2B process? The top of the funnel might require articles, videos, and research papers. And the bottom-of-the-funnel will need product videos, product information, sales decks, and other content that’ll help your buyer get approval for the purchase internally.

Top of Funnel 134

Top of Funnel Lead Ranking Lead Scoring Multi-Touch Attribution 134

Marketing Insider Group

FEBRUARY 22, 2021

For this reason, it’s important that the information that people find online about your business is accurate. You may have yet to claim your Google My Business profile. Alternatively, you may already have a Google My Business profile. Your Google My Business profile contains information such as your business name and location.

Google 292

Google Business Ideal Customer Profiles Work Management 292

Digital B2B Marketing

MAY 20, 2014

According to Google, progressive profiling is “a method of asking questions incrementally, gathering more information about a prospect over time.” The Problem With Progressive Profiling. The Biggest Progressive Profiling Mistake. Fixing Progressive Profiling. And then it all falls apart.

Profiling 100

Profiling Marketing Automation Services Demand Generation Agencies Click Rate 100

Thinkers360

MARCH 16, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! For more information, please see our article “ Understanding the Thinkers360 Leaderboards ”.

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

ANNUITAS

SEPTEMBER 7, 2021

They’re risking the user experience by asking prospects for information that has already been given, and prospects feel the friction. Part one is about capturing the most important information and making it easily accessible. That’s the information your sales team should leverage to drive real conversation with prospects.

Conversion 234

Conversion Sales Qualified Leads Ideal Customer Profiles Opinions 234

SmartBug Media

NOVEMBER 12, 2019

Let's walk through the necessary steps and best practices for creating the perfect LinkedIn Business profile. Starting from square one — it wouldn’t be a guide to creating the perfect LinkedIn Business Profile without walking through how to create one, right? Enter your additional company information.

Profiling 69

Profiling Linkedin Banners Business 69

ANNUITAS

SEPTEMBER 7, 2021

They’re risking the user experience by asking prospects for information that has already been given, and prospects feel the friction. Part one is about capturing the most important information and making it easily accessible. That’s the information your sales team should leverage to drive real conversation with prospects.

Sales Qualified Leads 228

Sales Qualified Leads Ideal Customer Profiles Opinions Work Management 228

Albacross

JANUARY 31, 2018

A good ICP (ideal customer profile) can mean the difference between an account-based marketing campaign that generates tonnes of new customers and one that flops. You would be amazed at the number of companies that choose to be guided by gut instinct instead of taking their cues from a clear profile driven by data.

Ideal Customer Profiles 86

Ideal Customer Profiles Profiling Marketing Budget Account Based Marketing 86

Biznology

FEBRUARY 15, 2021

When setting up your profile. Add an informative graphic to your profile background. Fill out your profile 100%. Make a customized URL for your profile if needed. Similarly, if you wrote a long-form article on the LinkedIn platform, it will—unlike posts—show up in Google searches. When building your network.

Linkedin 197

Linkedin Ideal Customer Profiles Profiling Distribution 197

Thinkers360

FEBRUARY 16, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! For more information, please see our article “ Understanding the Thinkers360 Leaderboards ”.

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98