Sprout Social

SEPTEMBER 2, 2022

The more team members you onboard, the more important it becomes to keep up with the best training resources out there. We’ve gathered 32 of the best social media training resources and courses to help keep your growing team up-to-speed and yourself up-to-date. Free social media marketing training and resources.

Social Media 117

Social Media Training Course Resources 117

Webbiquity

OCTOBER 21, 2022

SEO writing is a powerful tactic for gaining a wider audience and ranking among Google’s top search results. They have in-depth knowledge of Google’s ranking criteria and SEO best practices. They also know both on-page and off-page SEO and can create articles and blog posts accordingly. Follow Google’s Algorithm.

Copywriting 335

Copywriting Rules SEO Lead Scoring 335

Martech

JANUARY 16, 2024

Google Ads customer service has plummeted to an unacceptable all-time low, according to marketers. From incorrect account suspensions to sales calls “aggressively” pushing automation to confusion over the platform’s products, advertisers are exasperated by the lack of help from Google. They don’t respond to emails either.

Paid Search Agency 109

Paid Search Agency Work Management Marketing Management Advertising Agencies 109

KoMarketing Associates

JANUARY 30, 2018

To help our fellow B2B marketers in their paid efforts, we compiled a thorough list of resources and guides for seven paid platforms. These will be able to rescue and guide you when needed, as they have helped us stay informed of changes, updates, and even some cool marketing tricks. Google AdWords and Bing Ads.

Resources 179

Resources Advertising Agencies B2B Marketing Paid Search Agency 179

SmartBug Media

MARCH 19, 2021

Success not only requires a solid inbound strategy, but it also requires deep knowledge of the latest best practices in marketing, content, and design.Lucky for us, there are tons of marketing resources out there for B2B marketers looking for ways to improve performance and move the needle for their company or organization. What Is Clubhouse?

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

KoMarketing Associates

APRIL 16, 2015

Late last year I wrote about important changes Google has launched for B2B marketers to be aware of (you can read that post here ). Needless to say, Google continues to launch new functionality and change product offerings. Google AdWords Features History. Google AdWords Features History. Google Analytics Release Notes.

Resources 120

Resources B2B Marketing Google Marketing Analytics Tools 120

RebelMouse

NOVEMBER 9, 2023

Google has rolled out its November 2023 core update, marking this year's fourth core algorithm update. This article explores the critical aspects of this update and how it may affect your website's rankings. How Google's Core Updates Work Get ready for a wild ride if this latest update is anything like the one from October 2023.

Lead Scoring 100

Lead Scoring Lead Ranking Google CAN-SPAM 100

Conductor

MARCH 16, 2022

Implementing SEO into your content development process will enable expanded keyword research that helps you better articulate your customer’s voice, questions, and needs in your content. Top Educational SEO Resources for Content Marketers. While it’s dense, it’s also incredibly resourceful. Get ready to rise in the ranks.

Education 98

Education Resources SEO Lead Scoring 98

SendX

JULY 29, 2021

Resources to Explore. SEO or Search Engine Optimization is a set of strategies you can use to develop content that aligns with the criterion Google has developed to identify relevant and high-quality results. Because Google uses algorithms with hundreds of ranking factors, your approach to SEO should be holistic. Final Thoughts.

Email Marketing 198

Email Marketing SEO Work Management Marketing Management 198

Zoominfo

JANUARY 21, 2019

Thus far, we’ve covered the most-read articles for sales professionals and recruiters. YouTube is the third most visited site in the world after Google and Facebook. We hope these jokes help lighten your mood, relieve some stress, and maybe even spark some creative marketing ideas. Let’s get into it!

Planning 164

Planning Work Management Zoominfo Storytelling 164

SendX

JULY 30, 2021

SEO or Search Engine Optimization is a set of strategies you can use to develop content that aligns with the criterion Google has developed to identify relevant and high-quality results. Because Google uses algorithms with hundreds of ranking factors, your approach to SEO should be holistic. Why Should You Invest Into SEO?

Email Marketing 212

Email Marketing SEO Work Management Marketing Management 212

KoMarketing Associates

DECEMBER 27, 2016

While our own analysis and experience helped to shape the themes chosen, so did the developments and experience from digital marketing professionals from around the world. In what has become a tradition five years running, here are some of the resources our team members have discovered and / or utilized throughout the year.

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

Marketing Insider Group

JULY 28, 2015

Strong personal branding will help you sustain a solid career, develop a deeper relevant network and help you advance your agenda. This pre-cleaning and straightening up helps her get the ‘big things’ accomplished by the person she hired. 15 Resources To Help Your Personal Branding Tune-up.

Resources 100

Resources Personalization Brand Identity Branding 100

Marketing Insider Group

JULY 3, 2023

Don’t worry — we’re here to help you out. Investigate our list of resources for discovering current trending topics that keep your content relevant. Key Takeaways: Resources like Google Trends, Exploding Topics, Feedly, and Trend Hunter help you find top trending topics. Best of all, the tool is free.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Martech

NOVEMBER 2, 2022

Working with Colleen Harris, head of business intelligence and reporting strategy at Sincro, we’ve put together a guide to getting started with Google Analytics 4 (GA4). There are links to all the articles at the end of the post. Dig deeper: Google rolls out new features for GA4. Getting started with Google Analytics 4.

Marketing Analytics Tools 114

Marketing Analytics Tools Analytics Advertising Channels Google 114

Marketing Insider Group

AUGUST 15, 2023

Google, the world’s leading search engine, currently has over 85% of the search engine market. Content marketing agencies have the expertise and resources to create high-quality content that aligns with your business’s goals. Audience Engagement Fresh and frequent content also plays a pivotal role in audience engagement.

SEO 235

SEO Marketing Agencies 2 Lead Scoring Lead Ranking 235

RebelMouse

APRIL 27, 2022

With over 90 percent of global traffic coming from Google, and SEO ROI that can reach more than 12.2 But as users become more selective and Google’s crawler becomes more complex, the nuances of a successful search strategy are becoming harder for publishers and brands to wrap their head around. Click here to learn more.

Resources 52

Resources SEO CTR SERP 52

Navigate the Channel

JANUARY 16, 2024

Google Business Profile, formerly known as Google My Business, is an essential tool for businesses looking to enhance their online presence. This article delves into seven lesser-known facts about Google Business Profile categories. The key is to select categories that closely align with your primary business activities.

Ideal Customer Profiles 65

Ideal Customer Profiles Profiling Google Business 65

RebelMouse

AUGUST 16, 2023

Purpose of This Article This article aims to help you understand how to leverage Google News and Google Publisher Center for your business growth strategy. Read further to learn about elevating your business and publishing through Google News. s top 10 news publications!

Google 52

Google CMS Development Industry CMS Marketing & Strategy 52

KoMarketing Associates

DECEMBER 27, 2016

While our own analysis and experience helped to shape the themes chosen, so did the developments and experience from digital marketing professionals from around the world. In what has become a tradition five years running, here are some of the resources our team members have discovered and / or utilized throughout the year.

Adwords 120

Adwords SERP Work Management Paid Search Agency 120

Zoominfo

OCTOBER 20, 2021

With the abundance of information available online, you can learn new skills and broaden your knowledge with a simple Google search. Now that YouTube is as ubiquitous as Google—business professionals have an additional resource for development and success. If you’re like most of us, the answer is a lot. Check it out.

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

SmartBug Media

MAY 19, 2021

With that principle in mind we’ve gathered a list of web strategy resources to help you be inclusive, get technical, and seek information for continual improvement. This suite of software integrations helps ensure that your site is visually accessible and appealing to a wider audience. Be Inclusive. Get Technical.

Resources 84

Resources Marketing Websites Marketing & Strategy Guidelines 84

Biznology

MAY 22, 2018

Before you embark on a costly campaign to repair your first two pages of Google search results after you, your company, your brand, or your product have been slandered or besmirched online, understand that it’s a life sentence. This results in not just a vacuum—which Google abhors—but in a black hole. Cygnus X-1.

Google 206

Google Work Management Lock-In Wikipedia 206

Marketing Insider Group

FEBRUARY 5, 2024

That’s what we thought when we first encountered Google Analytics 4. In this article, we’re diving into the nitty-gritty of why GA4, despite its advanced features, can feel like a thorn in the side of marketers. It’s not just a new version of Google Analytics. Video Source: Google Analytics 2.

Marketing Analytics Tools 255

Marketing Analytics Tools Privacy Lead Ranking Multi-Channel 255

Content Standard

NOVEMBER 18, 2022

Unfortunately, this fact is forcing marketers to make compromises they know won’t serve the business: sacrifice content quality, scale back content production and—therefore—results, or ramp up spending on resources and cut into profit margins.  Something has to give.Â

Marketing AI 109

Marketing AI Demand Paid Search Agency Content 109

Webbiquity

APRIL 11, 2023

Image credit: Nguyen Dang Hoang Nhu on Unsplash AI can also be used—carefully—to help create more content for your blog and social media. While AI still won’t take your marketing job , it can help you be more productive. Content Curation The first way AI can help generate content is by curating existing content.

Marketing AI 313

Marketing AI Curation Content SERP 313

Marketing Insider Group

MAY 3, 2023

While the content generated traffic in the short-term, Google eventually penalized the site for not having human-generated content. Google has been using AI for years to serve up instant answers and search results. Source: SMX Munich Despite these risks, we still emphasized the potential benefits of AI in content marketing and SEO.

Marketing AI 269

Marketing AI Webinar Metrics Content Marketing Planning 269

Trade Press Services

SEPTEMBER 18, 2023

Google is a mainstay of the modern digital landscape. More than a search engine, Google offers countless tools from the world’s most popular web browser to its new generative AI assistant Bard. Paid tools such as Google Ads or Domains offer opportunities for brands looking to amplify their messaging.

Google 52

Google Ideal Customer Profiles Tools Marketing Analytics Tools 52

Brightedge

OCTOBER 29, 2021

In Mid-June, Google began rolling out Core Web Vitals as part of its Page Experience update. By prioritizing these page performance metrics as ranking factors, Google is incentivizing website owners to improve the user experience. According to Google, Priority Hints can help: “1. Priority Hints Improve Core Web Vitals.

Google 105

Google Correlation Tagging Resources 105

Marketing Insider Group

JUNE 15, 2021

If information becomes irrelevant to your business or is no longer helping consumers, it shouldn’t remain on your website. If you want Google and other search engines to view your website as trustworthy and engaging, you need to keep all your content updated, optimized for search, and high quality. Source: G2. Original publish date.

Marketing Websites 363

Marketing Websites Lead Scoring Lead Ranking SEO 363

Circle Studio

DECEMBER 22, 2019

These posts are indicative of our blog’s mission to be the go-to resource for marketing best practices and information for both clients and prospects. Read Article. Read Article. Read Article. While this is not an exhaustive list, these tips will help you set up your eNewsletter campaigns for success.

Marketing Proposals 98

Marketing Proposals Advertising Agencies Paid Search Agency Lead Nurturing 98

Biznology

MARCH 20, 2018

“The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook, Twitter, Pinterest, and maybe Google+. ” Trying GroupHigh for blogger outreach campaigns. My expertise, however, is online community outreach and engagement.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

ClearVoice

JUNE 18, 2020

To assist with bringing some of the latest resources to the forefront, we’ve compiled a list of grants that are specifically designed to provide funding for minority freelance business owners. Consider additional resources for award recognition for your business. San Diego Black Chamber of Commerce to Help Local Small Businesses.

Resources 99

Resources Business Work Management Startups 99

Marketing Insider Group

SEPTEMBER 12, 2023

In this article, we’re unveiling our tried-and-true formula for harmonizing AI and content marketing. From audience targeting to distribution and optimization, AI tools can help ensure content reaches and resonates with the intended audience, maximizing ROI. Now, think about distribution and optimization.

Marketing AI 274

Marketing AI Distribution Content Marketing Content 274

The Marketing Blender

MARCH 15, 2021

They need to use creativity and resourcefulness. We highly recommend a CRM and automation platform that will help you build segmented workflows that will help you nurture new leads into customers. Here are some tips to help you get a clear picture of your ideal customers. Our favorite is SharpSpring.).

Paid Content 126

Paid Content Lead Scoring Lead Ranking Marketing Strategy 126

Convert

NOVEMBER 9, 2022

It seems like yesterday when we were talking about Google Optimize being the hot new A/B testing platform… (2015… wow, we at Convert have always been kinda nosy). GO came, it saw, it conquered… Google Optimize did to experimentation what Google Analytics did to data collection and measurement. Is it true? Big fishes!

Optimization 111

Optimization Google Paid Search Agency Marketing Proposals 111

Biznology

JANUARY 22, 2018

Resources: Use brainstorming, Google , or another source like an industry association. Check that you’re making good choices with a quick Google search. And help each person during every use, which attracts frequent users. Help each person when they need it, with exactly what produces immediate success.

Lead Scoring 360

Lead Scoring Lead Ranking Intent Leads 360