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5 Ways to Use Social Listening to Enhance Your Digital Marketing Strategy

Sharpspring

Maybe a news article picked up on some charitable actions your company has done, or a blogger had a bad experience and decided to write about it. Social media networks have become an effective tool for journalists to find interesting stories and reliable sources for their articles. Social listening matters! This is a good start.

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Founders: Market Yourself, Not Just Your Business

Webbiquity

You should then determine the best way of reaching out; a direct message on social media or an email is often the best option, though if the blogger has posted specific instructions or guidelines, be sure to follow those. Encourage others to quote you by name. Others may be more industry- or activity-focused, but still highly relevant.

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How Content Marketing Can Affect Your Personal Brand

Brandpoint

Marketing and communications consultant Arik Hanson adds to his cache as a blogger and lecturer by also providing The Talking Points Podcast , a monthly discussion about social media marketing trends, along with his blog. 2. A balance of images, written text and video content will appeal to different types of people viewing your content.

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Top 10 B2B Influencers in 2020

Oktopost

She was the world’s first Chief Content Officer , recognized by Forbes as both “The Most Influential Woman in Social Media”, and one of the “Top 20 Female Bloggers” She is also a Wall Street Journal best-seller for her books “ Everybody Writes ” and “ Content Rules.” . Houston Golden.

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What To Do When B2B Content Marketing Efforts Hit a Proverbial Wall

KoMarketing Associates

There are so many new opportunities (applications, communities, articles) being released in the online marketing space that it is easy to get overwhelmed or simply off track. Attending a local networking event or offsite seminar might be enough to get the creative energy flowing as well. Get Reorganized.

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

Register for a webinar , a seminar, or a newsletter. When we released Press Release Grader the other day, a few blog posts and a few Tweets later, 20+ bloggers blogged about it and many more public relations (PR) professionals told their Twitter followers about it. This article was originally published on HubSpot by Pete Caputa.

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Confidence is the Feeling You Have Before You Understand the Situation

ViewPoint

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. ” Or the CFO will say, “I can’t support your new budget for the coming year until you can prove the ROI for last year’s spending.”