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Best Random but Interesting Posts, Articles and Resources of 2009

Webbiquity

Beyond standard content like case studies and white papers, what other information formats work best for b2b lead generation and nurturing? The top 24 facts for selling more in B2B by LEADSExplorer. How can you make the most of those last few minutes before delivering an online presentation? What exactly is “Web 3.0?&#

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Abandon Your Marketing Automation System!?

LeadSloth

I’m working on an interesting project right now: moving away from a marketing automation system. Notifications of companies visiting your website are available from Leadlander , Netfactor , LEADSExplorer and DemandBase. You can create reports and dashboards in Salesforce.com to provide analytics. Smart or foolish? Background.

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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

How it Works: When someone visits your site, a javascript tracking code shoots a cookie to the user’s computer. Analytics packages do this all the time to measure website performance. JumpLead , Leadlander , LeadsExplorer and ProspectVision have similar functionality. Sales people can be alerted immediately when activity occurs.

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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

These services don't collect any information beyond what Google Analytics , WebTrends or other web analytics packages do. The Vendors Here are six services that offer post-click marketing analytics: VisitorTrack , from netFactor -in the company's own words, VisitorTrack is"like caller ID for your website.(it) Based in the U.K.,

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

3) Online activity analytics — rather than examine overall site traffic and usage patterns like Omniture and WebTrends, these tools focus more on tracking what one individual or opportunity is doing. Finally, for those that don’t know me by name – I want to point out I am 100% biased since I work at HubSpot. Among other stuff.

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Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

Home How it works Solutions Customers Company Free Trial Blog Get updates via email: What is ReadyContacts? See how it works with our Free Trial program. Some others include OpenTracker and LeadsExplorer which help identify companies who have been showing an active interest in your website.