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The Nine Best Reputation Management, RSS, and Social Search Tools


Another key feature that Reputation has is the MyPrivacy tool. Tools to help businesses and individuals track and managage their online presence; get more control over search hits and supress negative results. RSS Readers. Feedspot is a modern RSS Reader.

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13 Brands Using LinkedIn Company Page Features the Right Way


Back in November, I set out to write a post to highlight businesses that were using LinkedIn's company page features effectively. Blog RSS Feed. Let's get a few low-hanging fruit features out of the way first.

Trending Sources

Search isn’t about search anymore, it’s about social


Pinterest allows you to pin links and then choose photos that’re featured on that page. Be nice, be generous, be useful, be helpful, and make sure you tailor-fit your post to their site and their needs. Search will never be the same as it was as recently as a few years ago.

Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Modern B2B Marketing

Similarly, Microsoft Dynamics CRM’s website claims “familiar and intelligent marketing capabilities” that help you “market more effectively, improve productivity, and gain actionable insight into your marketing efforts”. Workflow-oriented, highly detailed behavioral data, analytical queries.

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The 11 Best Content Marketing, SMO, and Marketing Performance Management Tools


Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. 3) Agency Analytics.

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The 26 Best WordPress Plugins


Certainly another reason though is the universe of WordPress plugins—helpful add-ons for site management, customization, content development and promotion, email list building, connections to other applications and online services, and much more. 16) Google Analytics by MonsterInsights.

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10 Amazing Blogging Insights Your Analytics Can Tell You


Blog post views can also help you identify other patterns and cues in your blog content. Use this information to identify deficiencies in your blog's visibility and to help diagnose why you may have low traffic to your blog. Knowing the number of leads attributed to your blog can also help you diagnose other deficiencies in your blog's performance, which we'll elaborate on in our 5th point below. What other valuable insights can you gather from your blog analytics ?

The 4 As of Sales Enablement Content Success

Modern Marketing

So how can marketers – particularly content marketers – enable their sales reps in a way that truly boosts productivity and helps drive more revenuer? Analytics - Finally, as with all content initiatives, sales enablement efforts need to be measurable.

How to create a winning strategy with crappy content

grow - Practical Marketing Solutions

We punch holes in the quantity versus quality debate as well as revive our plans for CompanionStorm, a listener conference featuring Kanye West (kind of). Click here for the show’s RSS feed – for Android listeners.

Two more Google Webmaster Tools tips and tricks


If you have been obsessing on your Google Analytics numbers, cruising the SEO boards, and picking through MOZ and Woorank , wondering what Google wants and needs from you while scratching your head, then let me enlighten you!

The 17 Best Social Media Management Tools


The tools here can help marketers and social media managers monitor brand mentions, schedule posts across multiple social networks, manage multiple social media accounts, redirect posts for customer service followup, track performance metrics, and more. 23: The 29 Best Web Analytics Tools. #24:

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The 21 Best Content Curation Tools


And there’s another handy new feature called Highlights. This works much like the highlighting feature in Kindle…it acts more like a news curator than a compiler — and there are plenty of aggregator apps out there — but it’s a fast way to check out what others are reading, too.

6 Tools for Automating B2B Social Media Marketing

KoMarketing Associates

Below are some tools that can help you research, schedule, and monitor. Most offer a free trial or freemium feature, but are monthly subscriptions to access all of the features. Using analytics can help you determine what type of content to create and share in the future.

Upgrade your lame agency website into your social media brand HQ


So, there’s a built-in aggregator that I can set up to suck in all the RSS feeds of all the blogs to which I contribute, including Twitter. What more, I’ve installed an SEO module which will help me further explain myself and every page I make to Google.

Best Social Media Management Tools for Small Business Owners

grow - Practical Marketing Solutions

Of course, if you want more versatility (additional profiles, analytics, etc.), Provides analytics for posts , so you can determine what kind of posts draw the best engagement from your audience, and when you should post to achieve the best reach.

The 10 Best Customer Service and Customer Engagement Platforms


Email-based help desk software with performance reporting and integrations to popular web chat and voicemail apps. Sample review: “These top customer support tools will help you grow…(check out) HelpScout for nurturing and improving relationships with customers.”

How to do Social Media Management on the cheap

grow - Practical Marketing Solutions

Provide analytics. In addition to offering low-cost plans, Sendible enables you to manage your Google+ pages , which is still a rare feature in social media management tools. My favorite feature: it enables geotargeted sharing to Facebook.

Google Pants and 10 Hilarious Highlights from The Marketing Companion

grow - Practical Marketing Solutions

Nothing But the Funny Bits features some of our most popular “products” that got us laughing the hardest, including: Google Pants — The Party in your pants! If you enjoyed our work, tell your friends, leave a review on iTunes, and help us spread the word!

Blog Design Blink Test: Simple, Easy Navigation

Writing on the Web

Layout and the use of colors (contrast), fonts, and features are critical for the blink test. The choices for adding features and widgets to your blog can be overwhelming. At the very least, your blog should have: An email subscription form, in addition to RSS options ( Feedburner ).

22 Essential Mobile Apps for Your CMO

Modern Marketing

The solution: Help your CMO manufacture more time. Following are 22 mobile apps that are sure to help your CMO get much more done in far less time, which, hopefully, translates to faster responses for your projects. Instapaper : Although Apple’s new Lion OS promises similar functionality in the operating system, experts maintain that a full-featured Instapaper app is still beneficial enough to justify the $4.99

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7 Best Newsletter Builders for Creating Great Newsletters


Here are 7 of the best newsletter builders to help you create email campaigns that get results. Other features include: Unlimited image hosting (exceeds market standard). Full featured API. Social media and Google Analytics integration. RSS to email.

What you need to know about emerging content forms

grow - Practical Marketing Solutions

The need to stand out will finally force companies to help us create and consume in new ways. gShift’s Web Presence Analytics platform provides agencies and brands with search, social and mobile content marketing data in one place.

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Content marketing FOMO and the future of marketing budgets

grow - Practical Marketing Solutions

In our podcast, Tom Webster described content marketing as “an uphill slog” with the value of content “rapidly approaching zero” due to the flood of helpful and quality content that’s available. Google Analytics does not measure everything that is meaningful.

26 Outstanding LinkedIn Tips and Tactics


Shelly Kramer recommends half a dozen key changes to power up your LinkedIn profile, such as adding an application: “LinkedIn offers a number of apps to help you add depth to your profile. LinkedIn can help by iMedia Connection.

Best Twitter Tips, Tools and Tactics of 2011


Got a boring Twitter background and need some inspiration to help you liven it up? 10 Twitter Features You Might Be Missing by GigaOM. Hint: it helps to have a community manager. Twitter gets new, Facebook-like feeds & features by DevBeat.

Change or Die | Fast Company

Buzz Marketing for Technology

In highly successful change efforts, people find ways to help others see the problems or solutions in ways that influence emotions, not just thought.". Unfortunately, that kind of emotional persuasion isnt taught in business schools, and it doesnt come naturally to the technocrats who run things -- the engineers, scientists, lawyers, doctors, accountants, and managers who pride themselves on disciplined, analytical thinking. Featured Services. Featured Members: Careers ?

20 Online Marketing Tools That Boost Campaign Results

KoMarketing Associates

” We use it on a daily basis to help visualize HTML titles and meta descriptions to make sure they fit nicely within Google’s parameters. Search Console is a free Google service that helps webmasters monitor and maintain a site’s presence in Google Search results.

The Eight Best Online Tools for Sales Professionals


Though these apps are designed primarily to improve sales productivity, they also support alignment by helping marketing teams supply their sales counterparts with the right social, email, and product/service content at the right time. 23: The 29 Best Web Analytics Tools. #24:

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B2B's Digital Evolution

delicious b2bmarketing

Featured Insights. The challenge for marketers is to be present in these channels at all times with content that educates buyers and helps guide commercial decisions. Other Featured Insights. We can help. Think with Google. Search. Research Library. Planning Tools.

Best LinkedIn Guides, Tips and Tactics of 2011


And while LinkedIn’s features remain focused primarily on activity at the individual professional level, the network has added several features for enterprises over the past year, including most recently the Follow Company button for business websites.

Social Media Marketing Automation Dos and Don’ts

Vertical Response

Using social media automation tools can help you maintain a consistent social media presence without sacrificing the rest of your work. Look for features that will best enable you to meet your goals. Don’t: Use Twitter simply to curate work by importing RSS feeds from other blogs.

33 Inspiring B2B digital marketing case studies

grow - Practical Marketing Solutions

In this post, we wil feature case studies in the areas of content marketing, social media marketingm social CRM, social selling, LinkedIn marketing, and webinars. MARKETO : Is a leading provider of marketing analytics software.

The Business Blogger's Ultimate Guide to Mastering Lead Generation


Because these types of CTAs will be shown to visitors no matter what article they're reading, it's very important to either feature offers that you know are successful among a broader audience of visitors, or offer a variety of offers that most visitors would find at least one or two appealing.

Six Ways to Search-Optimize a Blog


Take advantage of these six techniques to help get your blog ranked highly in relevant searches, and increase your overall web presence. So while an editorial calendar can help your blog posts on track and on schedule, it’s crucial to also build in the flexibility to write posts responding to current events in your industry. In addition, there are hundreds of smaller blog directories and RSS submission sites that can further increase the reach and visibility of your blog.

31+ of the Coolest Social Media, Search and Web Tools of 2010


Interesting, though the “Who’s searching for you&# feature appears to be more a spammy sales tool than a functional offer. A feature-rich, realtime social media monitoring and engagement tool. Actionly also includes Twitter account management and analytics tools.

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11 Reasons Your LinkedIn Company Page Sucks


Upon investigation of various LinkedIn Company Pages, though, it turns out that very few companies are actually leveraging this awesome new feature. Before company updates became a LinkedIn feature, followers were practically useless.

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A 50-Point Checklist For Creating The Ultimate Landing Page

delicious b2bmarketing

Features. Admitting you need help is the first step towards making your page better. Does the writing focus primarily on benefits rather than features? Are you seeking feedback from your customer to help develop a hypothesis for your next test? Features.

The Ultimate Glossary: 120 Social Media Marketing Terms Explained


New applications launch every day, and existing applications continue to evolve and add new features. Its analytics service can show you which pages are trending, where people are interacting with your brand, and what they're saying about your content on Twitter.

13 Widgets, Plugins, and Add-Ons to Enhance Your Blog's Performance


2) RSS Feed (Must-Have). While RSS subscribers tend to be a little bit more passive than email subscribers, there are many people who prefer RSS subscription to email, and they can be beneficial in the same ways as email subscribers.

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11 Content Curation Tools Every Marketer Needs


And helping solve this problem through content curation presents a huge opportunity for brands to build a relationship with their audience. Which is why today’s progressive brands think beyond products or features.