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Best Web Analytics Tools and Tips of 2009

Webbiquity

In the world of analytics, all information is, by its nature, backward looking (you can’t measure what hasn’t happened yet). In short, to be valuable, analytics must be actionable ; they should provide hard data to clarify what you should keep doing, what you should stop doing, and what you should do differently.

Analytics 100
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Google Analytics Upgrade Could Bode Well for Google Plus

Biznology

This week Google introduced some significant changes to its widely used analytics offering. The Google Analytics blog tells us “The new reports bridge the gap between social media and the business metrics you care about – allowing you to better measure the full value of the social channel for your business. Google Groups.

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Book Review: The Truth About Search Engine Optimization

Webbiquity

The Truth About Search Engine Optimization packs a tremendous amount of valuable knowledge into a compact barely-200-page space. These PR agencies specialize in optimizing and releasing news for their clients with the goal of increasing search engine visibility.&# Yikes, no!

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20 Online Marketing Tools That Boost Campaign Results

KoMarketing Associates

SERP Snippet Optimization Tool. Button Optimizer. Button Optimizer allows users to design and customize CTA buttons in minutes. Moz’s Followerwonk tool allows users to grow their social graph by gaining insights into Twitter analytics such as followers, where followers are located, number of tweets, and much more.

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The Pinterest Buy Button Might Rock Your Ecommerce

Convince & Convert

Truthfully, many social networks are still haunted by what happened to Digg, a once-huge social network that destroyed its following by trying to monetize too quickly. From analytics to widgets, these features should absolutely not be overlooked.

eCommerce 166
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Seven Expert Search Engine Marketing Guides

Webbiquity

How to quadruple a conversion rate by Google Website Optimizer Blog. Lessons Learned from 21 Case Studies in Conversion Rate Optimization by The Daily SEO Blog. Paras Chopra uses several case studies to illustrate the role of design, headlines, copy, and calls-to-action in landing page and conversion rate optimization.

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Five Expert Copywriting Tips

Webbiquity

But too few creatives mine the insights from SEO analytics.&#. Heather Lloyd-Martin offers an excellent list of tips to keep handy when crafting search-optimized web copy. 25 SEO copywriting tips and content ideas you can implement today by Success Works. How to write for the web: 23 useful rules by eConsultancy. Share this on Bebo.