Sprout Social

MARCH 28, 2024

In this article, we’ll dive into why hashtags matter, how they boost your brand’s visibility and how to use LinkedIn hashtag analytics to add fuel to the fire of your LinkedIn marketing strategy. Table of Contents What are LinkedIn hashtag analytics? This is where LinkedIn hashtag analytics come into play.

Linkedin 102

Linkedin Analytics Work Management Marketing Management 102

Thinkers360

MARCH 22, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (Europe, Africa & Middle East). Join Enterprise Lite to work with all of these analysts and influencers! Congratulations to all who participated!

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

Salesforce Marketing Cloud

APRIL 3, 2024

The IT team credits this increase to human-centered design. “We To build the new app, the team applied human-centered design. What is human-centered design? Human-centered design is an approach to problem solving that begins with identifying user needs and then creating solutions that meet those needs.

Design 104

Design Work Management Marketing Management Paid Search Agency 104

Marketing Insider Group

AUGUST 28, 2023

SEO not working can be a major roadblock for any business. If your SEO isn’t working, you might be falling into some common traps or using outdated strategies that don’t work anymore. If your SEO isn’t working, you might be falling into some common traps or using outdated strategies that don’t work anymore.

SEO 205

SEO Lead Scoring Lead Ranking SERP 205

Marketing Insider Group

MAY 11, 2021

One effective way to build unique experiences for your customers is by using predictive analytics. The predictive analytics industry is growing at a rate of 23.2% Predictive analytics can help you connect with customers on a deeper level so you can stand out from the crowd and get ahead of the competition. Quick Takeaways.

Lead Ranking 352

Lead Ranking Analytics Marketing AI Marketing Budget 352

BOP Design

FEBRUARY 27, 2023

Google Analytics is a very powerful tool that helps marketers and business owners understand their website users and activity across a B2B website. In fact, there are many different metrics that you can track through Google Analytics. But, what if the new Google Analytics GA4 isn’t quite cutting it for you?

Marketing Analytics Tools 99

Marketing Analytics Tools Analytics Google Privacy 99

Martech

JULY 5, 2023

Marketers aren’t having the easiest time migrating from Universal Analytics to Google Analytics 4. Google trying to do tableau for dummies is not working on either level.” What if Google secretly designed GA4 with a hidden agenda; to get marketers to stop using its own tools and turn to its competition instead? “I

Marketing Analytics Tools 112

Marketing Analytics Tools Analytics Google Stats 112

SmartBrief - Marketing

MARCH 10, 2024

Refine design and content mix via A/B testing To gain the most value from your investment in an email newsletter, regularly evaluate various aspects of the newsletter. Design elements (masthead, layout, etc.) Always monitor and track your email newsletter results so you can see what is working and what is not.

Newsletter 106

Newsletter Practices Analytics Optimization 106

Stevens & Tate

JULY 22, 2022

Your website is the most important marketing tool you have—so it’s no surprise that its design is essential to your success. If your website is outdated or difficult to use (due to poor technical SEO or poor design), it can cause a poor user experience. Website Redesign Analytic Tools You Should Use. Google Analytics.

Analytics 129

Analytics Marketing Websites Tools Marketing Analytics Tools 129

Thinkers360

FEBRUARY 23, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Design Thinking for 2024. Congratulations to all our Design Thinking influencers who participated! Join Enterprise Lite to work with all of these Design Thinking influencers! 3 Dr. Contact Annette Franz, CCXP Score: 34.77

B2B Thought Leadership 63

B2B Thought Leadership Design Thought Leadership Lead Scoring 63

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (North America). Join Enterprise Lite to work with all of these analysts and influencers! Congratulations to all who participated! Westover, PhD Human Capital Innovations, LLC Contact Jonathan H.

B2B Thought Leadership 128

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 128

TrustRadius Marketing

JUNE 20, 2022

Social media analytics is indispensable for improving social media performance and business growth. If you’re a small business or eCommerce merchant, free social media analytics tools can boost your social marketing strategy. Best Free Social Media Analytics Tools in 2022. Talkwalker specializes in social listening analytics.

Social Media 116

Social Media Analytics Work Management Media 116

ClearVoice

FEBRUARY 2, 2024

Meanwhile, behind the curtain, in a dark corner of the stage, analytics has been waiting for its moment in the limelight. With recent advances in marketing data analysis, analytics is poised to steal the show. Analytics also gives you actionable data that can support a variety of intelligent content decisions. Not at all.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

BOP Design

SEPTEMBER 7, 2022

Many elements go into an effective B2B website – UI/UX design, content strategy, copywriting, SEO, development, and hosting. If your B2B website has visitor traffic that regularly increases over time, it’s a good sign that your inbound marketing and SEO strategy are working well. It generates traffic that increases over time.

Design 111

Design Sales Qualified Leads Effectiveness B2B 111

BOP Design

JANUARY 25, 2022

Have you logged into your company’s Google Analytics and were unsure where to find the most useful reports? If you want to dive deeper into Google Analytics and learn more about the user’s journey on your B2B website, here are metrics we recommend you keep an eye on. Read more: B2B content marketing practices that work.

Marketing Analytics Tools 107

Marketing Analytics Tools Analytics Marketing Websites Google 107

Outgrow

MARCH 18, 2024

Top 9 Data Analytics Tools for Smarter Marketing Decisions In every business, it’s important to understand data to make smart choices. Marketers now have lots of data analytics tools to help them figure out what customers are doing and how to make their campaigns better. What Is Data Analytics?

Marketing Attribution 52

Marketing Attribution Paid Content Budget Programs Analytics 52

Outgrow

MARCH 18, 2024

Top 9 Data Analytics Tools for Smarter Marketing Decisions In every business, it’s important to understand data to make smart choices. Marketers now have lots of data analytics tools to help them figure out what customers are doing and how to make their campaigns better. What Is Data Analytics?

Marketing Attribution 52

Marketing Attribution Paid Content Budget Programs Analytics 52

KoMarketing Associates

MAY 3, 2018

Google Analytics has over 100 different reports available out-of-the-box. That’s why I’ve pulled together this collection of 27 Google Analytics reports that are sure to provide value to B2B marketers. This list is structured to work progressively down the left-hand navigation within Google Analytics. Follow along!

Marketing Analytics Tools 244

Marketing Analytics Tools Marketing Report Analytics B2B Marketing 244

Thinkers360

FEBRUARY 9, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Predictive Analytics for 2024. Congratulations to all our Predictive Analytics influencers who participated! Join Enterprise Lite to work with all of these Predictive Analytics influencers! 16 Nick Brestoff, M.S.,

B2B Thought Leadership 52

B2B Thought Leadership Analytics Lead Scoring Lead Ranking 52

FunnelEnvy

MAY 29, 2023

For most B2B marketers, Google Analytics (GA) is a foundational part of their stack. Google’s long-running web analytics platform emphasizes universal compatibility, meaning it often serves as the connective tissue between different elements and software applications you use in your marketing. Support for apps and other websites.

Marketing Analytics Tools 76

Marketing Analytics Tools Top of Funnel Analytics Google 76

Webbiquity

MARCH 16, 2017

Understanding the aspects of design, technology, and content that affect search engine optimization (SEO) is an essential skill for any web team, but they are particularly important when undertaking a major website redesign effort. As UX designers, you know the value of a good call-to-action (CTA). Guest post by Alex Berg.

Design 235

Design SEO Tips Lead Scoring 235

BOP Design

MAY 16, 2022

Google Analytics is an extremely useful tool when it comes to SEO for your B2B website. Google Analytics provides valuable information and data that your business can use to monitor and improve SEO performance. Here are 4 questions to ask when going through Google Analytics to see if there are any areas for SEO improvement.

Marketing Analytics Tools 109

Marketing Analytics Tools Analytics SEO Google 109

B2B Digital Marketer

OCTOBER 26, 2023

Unveiling the key strategies to captivate users and drive success in B2B software Introduction In this episode of B2B Digital Marketer, we delve into the power of user-centered design and its impact on organizational growth. With expertise in the B2B space, he has worked with various organizations in both consulting and leadership roles.

Design 52

Design Customer Satisfaction Case Studies Amazon 52

Martech

OCTOBER 24, 2022

Working with Colleen Harris, head of business intelligence and reporting strategy at Sincro, we’re putting together a guide to getting started with Google Analytics 4 (GA4). In the last post we discussed the GA4 Setup Assistant in Universal Analytics. Go to Tag configuration > Google Analytics: GA4 configuration.

Marketing Analytics Tools 121

Marketing Analytics Tools Analytics Google Trigger Marketing 121

Lake One

JULY 27, 2023

But that changed when HubSpot introduced its new Customer Journey Analytics tool. HubSpot’s Customer Journey Analytics at a glance Launched at HubSpot’s Inbound22 conference, Customer Journey Analytics is available to Marketing Hub Enterprise users. Measure the impact of each touchpoint on customer engagement and conversion.

Hubspot 80

Hubspot Paid Content Analytics Top of Funnel 80

Martech

OCTOBER 9, 2022

Working with Colleen Harris, head of business intelligence and reporting strategy at Sincro, we’re putting together a multi-part guide to getting started with Google Analytics 4. Conversions and Events are some of the more complicated pieces in Google Analytics 4,” says Colleen Harris. Dig deeper: Is Google Analytics going away?

Marketing Analytics Tools 100

Marketing Analytics Tools Analytics Google Conversion 100

Martech

OCTOBER 5, 2021

Choosing the best marketing analytics tools for your organization’s website takes a certain level of discernment. Not every business depends on pageview tracking; product teams rely on valuable data that some tools aren’t designed to track. More from the MarTech Conference >> Choosing a marketing analytics tool.

Analytics 105

Analytics Tools Marketing Analytics Tools Best Practices 105

Marketing Insider Group

OCTOBER 16, 2023

In this blog post, we explore some of the top content marketing research tools that have not only revolutionized the way we work, but are also part of our own toolkit. At its core, BuzzSumo is a tool designed to make your content marketing journey smoother and more informed. Performance analytics. Traffic analytics.

Paid Content 258

Paid Content Budget Programs Research Marketing Analytics Tools 258

Salesforce Marketing Cloud

JANUARY 4, 2024

A marketer promoting a new application engages customers with free trials demonstrating how the app works. What works well for one company may not be applicable to another. Automation: Your series of emails are designed to be sent at predetermined intervals or triggered by user actions.

Paid Content 120

Paid Content Work Management Email Campaigns Marketing AI 120

Thinkers360

MARCH 15, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (Latin America). Join Enterprise Lite to work with all of these analysts and influencers! International Keynote Speaker Gui Rangel SciFi Experience Designer at What The Future?!

B2B Thought Leadership 63

B2B Thought Leadership Thought Leadership Work Management Digital Transformation 63

FunnelEnvy

SEPTEMBER 19, 2022

Whether you’re running complicated data analytics platforms driven by AI and machine learning or a simple email marketing automation platform doesn’t matter. In this article, we’ll go over a few different ways you can find the right operator for your analytics, including information about the pros and cons of each method.

Analytics 78

Analytics Paid Search Agency Work Management Top of Funnel 78

Martech

AUGUST 22, 2022

If you’re not using segments with your Google Analytics (GA) data yet, there’s a missed opportunity for new insights and data activation that you can start using immediately. In analytics, an analysis will always begin with a high-level overview of the data. It’s more dynamic than Comparisons and Exploration.

Marketing Analytics Tools 105

Marketing Analytics Tools Segmentation Analytics Google 105

Martech

MARCH 31, 2023

Nobody, surely, is competent to meet all its demands, from campaign design and execution, through data analytics and measurement, to mobile and location strategies and social media engagement. ” Working with someone on a finite project doesn’t mean you can’t circle back when you need them again. .

Work Management 102

Work Management Advertising Agencies Planning Paid Search Agency 102

Martech

MARCH 31, 2023

Nobody, surely, is competent to meet all its demands, from campaign design and execution, through data analytics and measurement, to mobile and location strategies and social media engagement. ” Working with someone on a finite project doesn’t mean you can’t circle back when you need them again. .

Work Management 102

Work Management Advertising Agencies Planning Paid Search Agency 102

Martech

MAY 5, 2022

1 goal is to understand the impact that our marketing dollars have to company sales and how to maximize that impact,” said Shawn Petrou, director, digital acquisition analytics for CarMax at its recent presentation at The MarTech Conference. More need for analytics as channels increase. Image: CarMax. Cross-channel measurement.

Budget Management 85

Budget Management Analytics Spending Optimization 85

RebelMouse

JANUARY 13, 2023

This is a full guide on how to set up Google Analytics 4 (GA4) and connect it to RebelMouse’s Stats Dashboard. Create a Google Analytics Account First, you will need to set up a Google Analytics account. To create a property: Are you continuing from the "Create a Google Analytics Account" step above? Click Next.

Analytics 52

Analytics Google Stats Tagging 52

RebelMouse

JANUARY 13, 2023

This is a full guide on how to set up Google Analytics 4 (GA4) and connect it to RebelMouse’s. Create a Google Analytics Account. First, you will need to set up a Google Analytics account. Create a Google Analytics 4 Property. Editor role to add properties to a Google Analytics account. Stats Dashboard.

Analytics 52

Analytics Google Stats Tagging 52