SalesIntel

MARCH 22, 2023

For example – your company may discover that your biggest clients are using marketing automation tools like Marketo or Eloqua. Marketo and Eloqua businesses are typically big, with tens or hundreds of thousands of contacts, significant resources, and technological know-how. What kind of hardware and applications are they using?

Segmentation 52

Segmentation Ideal Customer Profiles Enterprise Management Marketing Automation Services 52

ANNUITAS

JULY 30, 2015

There are many important things to focus on when starting to use a marketing automation platform such as Marketo or Eloqua. Use the marketing automation community to learn all you can about your platform when you’re not busy keeping up with buzz words, new terminology and best practices. How to determine the best models?

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Lead Ranking Automation 100

Vidyard

JULY 21, 2014

Vidyard leads the video marketing platform category with proven technology, advanced features, and integrations with leading CRM and marketing automation systems, including Salesforce.com, Marketo, Eloqua, Pardot, HubSpot, ExactTarget and HootSuite. Since the company’s founding in 2010, it has raised more than $8.5

Video Marketing 51

Video Marketing Salesforce.com Marketing Management Eloqua 51

Vidyard

JULY 21, 2014

Vidyard leads the video marketing platform category with proven technology, advanced features, and integrations with leading CRM and marketing automation systems, including Salesforce.com, Marketo, Eloqua, Pardot, HubSpot, ExactTarget and HootSuite. Since the company’s founding in 2010, it has raised more than $8.5

Video Marketing 50

Video Marketing Salesforce.com Marketing Management Eloqua 50

ViewPoint

MARCH 6, 2012

According to Aberdeen , 40% of the sales-forecasted pipeline among Best-in-Class companies is generated by marketing, compared with 22% among Industry Average firms and 13% within Laggard companies. Moreover, Best-in-Class companies report a 31.6% average year-over-year growth in corporate revenue, versus 18.7%

Forrester 120

Forrester Buyer Personas Lead Ranking Peer-to-peer 120

Albacross

JANUARY 17, 2020

Best Sales Tools According to Experts. Albacross and ActiveCampaign are perfect together as Albacross without a doubt is the best tool for automatically retrieving company information and enriching company data. No need to worry, though. We’ve got your back. Albacross asked experts to share their Top 3 Sales Tools for the coming year.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

DealSignal

APRIL 5, 2018

So what’s interesting about humans is they actually have complex cortexes and the best performers often have the best human intelligence. I think that the one that’s more tried and true…you know, my dad was a doctor… I think the best situation for someone wanting your product is when they are in the emergency room, right?

Top of Funnel 45

Top of Funnel Work Management Marketing Automation Services Marketing Management 45

Directive Agency

FEBRUARY 22, 2019

Many top B2B data providers not only deliver contact information to build lists but also provide predictive analytics on target accounts. A great benefit to LinkedIn’s platform is the capability of connecting with contact management platforms such as Marketo, Eloqua, LiveRamp, Zapier Acxiom, Salesforce Advertising Studio, and Pegasystems.

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

Customer Experience Matrix

MARCH 29, 2016

Integration with Oracle Eloqua and Salesforce.com lets a new tactic automatically create a corresponding campaign in either system. Standard integrations are available for Salesforce.com, Oracle Eloqua, Marketo , Google Analytics , Adobe Marketing Analytics , and other systems. These can be tailored to each client.

Work Management 120

Work Management Marketing Management Multi-Touch Attribution Marketing Automation Services 120

Hubspot

MAY 13, 2013

Recent acquisitions (Eloqua acquired by Oracle, Pardot by ExactTarget, and others) are also signs of a market headed in the right direction. The best way to solve for attrition is to replenish the funnel with new leads at a higher rate than you''re burning through. Does your software update analytics in less than 30 seconds?

Marketing Automation Services 28

Marketing Automation Services Marketing Automation Automation RFP 28

Heinz Marketing

SEPTEMBER 3, 2018

It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We are regularly featuring some of the best and brightest minds in sales and marketing, and B2B, and today is no different. When I got started, I was in the tech space. Paul: Yes, we did.

Top of Funnel 42

Top of Funnel B2B Thought Leadership Work Management B2B Sales 42

Convince & Convert

MARCH 22, 2012

I should warn you that in business school I was the guy who was notorious for showing up to class having not read the case, but still dominating the conversation about the case. Eric: The guys as Eloqua , I’ve read some of their content and they do a really good job about that. From Content to Customer by Eloqua & JESS3.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Convince & Convert

MARCH 22, 2012

I should warn you that in business school I was the guy who was notorious for showing up to class having not read the case, but still dominating the conversation about the case. Eric: The guys as Eloqua , I’ve read some of their content and they do a really good job about that. From Content to Customer by Eloqua & JESS3.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

DealSignal

MAY 16, 2018

But ABM success depends upon careful planning and execution, starting with putting five foundational building blocks in place: Systems, Data, Processes, Content, and Analytics. Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. Systems/Mediums : Where am I seeing the best conversion rates and ROI?

Account Based Marketing 45

Account Based Marketing Ideal Customer Profiles ABM Enterprise Management 45

Vidyard

MARCH 21, 2013

We’re growing our product team with world-class engineers to help us deliver on that promise. Integration with best-in-class tools We understand marketers don’t work in a silo. New product developments generally fall into 3 categories: 1.

Marketing Automation Services 50

Marketing Automation Services Marketing Budget Creation Marketing Budget Class 50

LeadSloth

JANUARY 12, 2010

The need for new analytical skills. Steve Woods , CTO, Eloqua. Best in class marketing teams successfully implement social media programs as part of their marketing mix, while others struggle to understand how social media fits in the puzzle: Is it sales enablement? Creation of buyer-centric content. The Contributors.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100

chiefmartech

AUGUST 14, 2017

While each of them is leading a fantastic organization today, you might also recognize them as the marketing pioneers of the martech industry — previously Brian was the CMO of Eloqua, Jon was the CMO of Marketo, and Mike was the CMO of HubSpot. But this future isn’t very far away.

Work Management 47

Work Management Marketing Management Planning Marketing Automation Services 47

Metadata

MARCH 16, 2021

And prior to Pendo, I had run the content programs at Eloqua, going back several years, and HubSpot a few years later and some smaller startups peppered in between. And so we have product analytics, in-app guidance, feedack colleciton. Megan Eisenberg had Eloqua handlers with her at all times. Glad to be here.

Marketing Analytics Tools 52

Marketing Analytics Tools Enterprise Management B2B Work Management 52

ClearVoice

OCTOBER 7, 2019

In our marketing department, we had a TV screen up displaying a custom-built Google Analytics live view of our website traffic. We went over to the screen to look at the traffic source module of the Analytics dashboard. Ever since that dreadful April Fools’ Day in 2014, I’ve become a strong advocate for following best practices.

Hubspot 58

Hubspot Email Marketing Campaigns Planning 58

Martech

FEBRUARY 25, 2022

Boston-based Acquia, perhaps known best for its Drupal content management system, was founded in 2007 and was acquired by Vista Equity Partners in September 2019. Act-On also says its customers enjoy the best email deliverability rates in the industry. Click here to download! Acquia Campaign Studio. Dotdigital. Processing.Please wait.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120

Metadata

FEBRUARY 16, 2021

At the end of my tenure, or we were in business analytics, business analytics platforms. Elissa Fink: So, we ended up in a platform that Gartner renamed from business intelligence to business analytics. Jason Widup: When analytics was really pretty stuffy. And said, “Hey, no, analytics is for everyone.

Enterprise Management 52

Enterprise Management Paid Content Sales Management Work Management 52