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Best Random but Interesting Posts, Articles and Resources of 2009

Webbiquity

Beyond standard content like case studies and white papers, what other information formats work best for b2b lead generation and nurturing? The top 24 facts for selling more in B2B by LEADSExplorer. 20 Formats to Consider by Savvy B2B Marketing. ** 5 Stars. What exactly is “Web 3.0?&# Need Content?

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Abandon Your Marketing Automation System!?

LeadSloth

In the early days it was used to sift through hundreds of new B2B leads per day to identify the valuable leads. Notifications of companies visiting your website are available from Leadlander , Netfactor , LEADSExplorer and DemandBase. You can create reports and dashboards in Salesforce.com to provide analytics. Background.

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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

Analytics packages do this all the time to measure website performance. JumpLead , Leadlander , LeadsExplorer and ProspectVision have similar functionality. DemandBase integrates with Analytics packages and Salesforce as well, allowing you to track website activity of classifications of companies.

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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

These services don't collect any information beyond what Google Analytics , WebTrends or other web analytics packages do. The Vendors Here are six services that offer post-click marketing analytics: VisitorTrack , from netFactor -in the company's own words, VisitorTrack is"like caller ID for your website.(it) Based in the U.K.,

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing. Reverse IP look up appears to be the new thing here.

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Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

Some others include OpenTracker and LeadsExplorer which help identify companies who have been showing an active interest in your website. As the first and leading application set in this space, one of the many differentiators in our offering for B2B marketing is a full integration with the top business contacts database.