KoMarketing Associates

AUGUST 29, 2017

Getting started with Google Analytics is no small task. For those just starting out and viewing Google Analytics for the first time, it can be daunting. And, where do marketers find value in Google Analytics? And, where do marketers find value in Google Analytics? Where to Learn Google Analytics.

Marketing Analytics Tools 150

Marketing Analytics Tools Resources Google Analytics 150

InsightSquared

APRIL 12, 2018

For data that is not created in the CRM, a technology ecosystem of APIs and connectors exists to bring data into the CRM. Reporting and analytics can only be as good as the underlying data – if the data does not exist, the reports cannot be effective. Marketers are asking for better reporting and analytics.

Marketing Automation Services 159

Marketing Automation Services Enterprise Management Work Management Marketing Management 159

Contently

AUGUST 2, 2021

Analytics tools are key to today’s marketing success , and of all the choices out there, 10 stand above the rest as particularly useful for content strategists. Google Analytics. Each time a goal is completed, Google logs the conversion in your analytics report. Let’s take a look.

Paid Content 95

Paid Content Budget Programs Analytics Tools 95

KoMarketing Associates

MARCH 23, 2016

According to BuiltWith’s Audience Measurement Technologies Usage Statistics , Google Analytics is used on 43% of the Top 10,000 websites and on 83% of all websites on the Internet. With so many sites leveraging Google Analytics it is important to know the nuances of how data is collected, processed, and reported back.

Marketing Analytics Tools 120

Marketing Analytics Tools Analytics Multi-Touch Attribution Google 120

Digilant

MAY 6, 2021

The best way to begin this is by using the best online marketing analytics tools. What do these online marketing analytics tools provide? These online marketing analytics tools get the job done: Moat Analytics. This platform offers an integration with Google Analytics. Competitive analysis. Attribution modeling.

Budget Programs 52

Budget Programs Enterprise Management Work Management Online Marketing 52

Digilant

MAY 6, 2021

The best way to begin this is by using the best online marketing analytics tools. What do these online marketing analytics tools provide? These online marketing analytics tools get the job done: Moat Analytics. This platform offers an integration with Google Analytics. Competitive analysis. Attribution modeling.

Budget Programs 52

Budget Programs Enterprise Management Work Management Marketing Management 52

Customer Experience Matrix

DECEMBER 10, 2013

In fact, the people most surprised by this news will probably be the folks at Woopra itself, which positions itself as “an insight company” and has deep roots in traditional Web analytics. On the other hand, Woopra does distinguish itself from conventional Web analytics vendors by stressing the fact that it tracks individuals, not Web pages.

Ideal Customer Profiles 120

Ideal Customer Profiles Analytics Top of Funnel Marketing Management 120

Optinmonster

DECEMBER 18, 2023

Its clean and simple dashboard lets you easily monitor your email analytics and account details. This SMTP email provider works great with WordPress and other marketing tools like OptinMonster , Google Analytics, and more. Brevo has an extendable API and SMTP relay service that improves email delivery rates for transactional emails.

Marketing Automation Services 71

Marketing Automation Services Enterprise Management Work Management Marketing Management 71

seo.co

SEPTEMBER 29, 2022

As a true analytics tool, the best white label SEO tool can help you monitor keyword rankings, help you perform keyword research and provide the right. There is a wide range of rebrand-able SEO tools. Analytics tools. API access. Guest post ranging from 10+ to 40+ DA. Get API access. Embedded analytics.

Enterprise Management 94

Enterprise Management Work Management Marketing Management Paid Search Agency 94

Martech

MARCH 9, 2022

Invoca has released a no-code integrations library for its conversation intelligence platform including no-code versions of its existing integrations with platforms such as Google Ads, Search Ads 360 and Salesforce Marketing Cloud, as well as no-code versions new integrations for Slack, Google Analytics and Meta Conversions API.

API 91

API Marketing Analytics Tools Trigger Marketing Newsletter 91

Matchcraft

SEPTEMBER 21, 2018

We’ve compiled our favorite advanced Google Analytics tips and tricks so that you can start getting more out of the platform today. Google Analytics may be the most robust free analytics platform available today. We’re here to change that with these six advanced Google Analytics tips. Don’t forget the other awesome tools.

Marketing Analytics Tools 92

Marketing Analytics Tools Analytics Google Click Rate 92

Sprout Social

JUNE 27, 2023

Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously. Gain competitive intelligence Review analytics also provides you with insights on competitor brands, from how your competitors’ social posts are faring, to how you compare on customer satisfaction benchmarks.

Ideal Customer Profiles 127

Ideal Customer Profiles Brand Identity Branding Customer Satisfaction 127

Spiralytics

MAY 1, 2023

Analytics : Track performance, identify areas of improvement, make data-driven decisions, and optimize your sales and marketing strategies with Hubspot’s comprehensive analytics and reporting capabilities. You will need to connect to your CRM system’s API (Application Programming Interface) using the appropriate credentials.

Hubspot 118

Hubspot CRM Work Management Marketing Automation Services 118

SmartBug Media

JULY 6, 2023

One way to achieve this is through application programming interface (API) integrations. In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. What Are API Integrations?

Marketing Automation Services 52

Marketing Automation Services Hubspot Work Management Marketing Management 52

Martech

JANUARY 9, 2023

However, many platforms offer an evolving range of email marketing features, including advanced lead management, ABM tools and predictive analytics. Predictive analytics. More vendors are offering predictive analytics and models based on machine learning. Core and advanced functionalities of an MAP.

Marketing Automation Services 117

Marketing Automation Services Marketing Management Marketing AI Marketing Automation 117

Sprout Social

NOVEMBER 29, 2023

Reporting: Automation tools can also help you monitor your Instagram analytics with insights and reports showcasing your performance. And you’ll want to avoid working with bots and tools that don’t have access to Instagram’s API as they’re not considered legitimate Instagram partners.

Automation 115

Automation Tools Work Management Marketing & Strategy 115

Valasys

DECEMBER 11, 2023

API Testing equips students to programmatically test APIs built with REST and SOAP using tools. These courses produce test automation engineers for roles in web, mobile and API testing. Courses in fields like robotics, IoT, programming, testing and data analytics open doors to exciting and in-demand roles in automation.

Course 40

Course Automation API Demand 40

Heinz Marketing

MARCH 12, 2023

Skai combines data visualization, analytics, and business intelligence to help organizations effectively analyze complex campaign metrics and manage advertisements. Analytics and Reporting Skai has built-in machine learning algorithms that help to identify trends, anomalies, and patterns in your data.

Work Management 55

Work Management Marketing Management API Eye-Tracking 55

seo.co

MAY 10, 2021

There is a wide range of rebrand-able SEO tools. Analytics tools. API access. Guest post ranging from 10+ to 40+ DA. Get API access. Embedded analytics. Agency Analytics. Best White Label SEO Analytics Tools. Makes it easy to ramp up the demanded services quickly. Dashboards. Audit tools.

Enterprise Management 99

Enterprise Management Work Management Marketing Management Paid Search Agency 99

Content Standard

JANUARY 20, 2016

Based on Snapchat sources, Digiday reported that marketers may soon have access to API support for the vanishing images app. The API Playing Field. When it’s rolled out, a new API would be a huge step for Snapchat. It is this hole in data that marketers are hoping to see filled by the release of an open API.

API 40

API Enterprise Management Work Management Marketing Management 40

sagefrog

APRIL 2, 2024

It encompasses a wide range of platforms and software solutions tailored to various aspects of marketing, from SEO and content marketing to social media management and paid advertising. From CRMs to marketing automation software and analytics tools, these solutions form the foundation of a successful MarTech stack.

Marketing Automation Services 62

Marketing Automation Services Budget Programs Leadlander Paid Content 62

Martech

JULY 25, 2022

The proliferation of APIs and integrations now enables marketers to pull together data of a wide range of types from myriad sources, applying machine learning and sophisticated algorithms to compare and make sense of the information. Stacks have challenges, too. Get the daily newsletter digital marketers rely on.

Marketing Attribution 103

Marketing Attribution Enterprise Management Work Management Marketing Management 103

Martech

AUGUST 25, 2023

Do you see more “unassigned” and “direct” traffic in your Google Analytics account even if you’re careful with your UTM tagging? Many use Google Analytics 4 for attribution modeling, but it is not GDPR-compliant. Many use Google Analytics 4 for attribution modeling, but it is not GDPR-compliant.

Marketing Attribution 95

Marketing Attribution Marketing Mix Lead Ranking Marketing Analytics Tools 95

Only B2B

AUGUST 21, 2023

As the volume of data continues to surge with the advent of big data and analytics, maintaining data accuracy has become increasingly complex. Data Cleaning and Enrichment APIs Application Programming Interfaces (APIs) play a pivotal role in automated data cleansing.

Efficiency 62

Efficiency Marketing AI Automation Data Hygiene 62

Sprout Social

JANUARY 19, 2021

Sprout’s Analytics solution makes it easy to understand your content performance so you can create the right content for your audience. Customized reports and API integration. If you’re interested in learning more about the API and what it can do for your business, please reach out to your Sprout rep. .

API 96

API Advertising Benchmark Marketing Management Analysis 96

Martech

JULY 29, 2022

There are a range of ABM technology solutions available to support this strategy, but selecting and implementing one can be a fraught and expensive process. Does the tool provide real-time analytics? If not, is an API available for custom system integrations? Does the tool help us comply with relevant privacy regulations?

Enterprise Management 97

Enterprise Management Marketing Automation Services Marketing Management Account Based Marketing 97

SmartBug Media

OCTOBER 4, 2019

Over the last 14 years, big data and business analytics have grown to over $187 billion globally , as predicted recently by the IDC. Analytics are the backbone of business operations for organizations of all sizes and industries. APIs for integration into custom or third-party applications, such as Google Docs and Excel.

Enterprise Management 67

Enterprise Management Work Management Marketing Management Marketing Report 67

Conductor

DECEMBER 21, 2021

Analytics, machine learning, and AI. So, it’s no surprise that the next market trend priority for retailers in 2022 is analytics, supported by two emerging technologies—machine learning and artificial intelligence (AI)—that help brands improve the quality of their metrics. Overall, analytics searches for eCommerce increased 36% YoY.

eCommerce 111

eCommerce Trends Enterprise Management Marketing AI 111

Only B2B

JUNE 12, 2023

These range from data cleaning software to data validation APIs and data enrichment platforms. Stay updated on emerging trends, such as artificial intelligence and machine learning-driven data cleansing solutions, predictive analytics, and advanced data governance practices.

Data Hygiene 62

Data Hygiene CRM Optimization Marketing Management 62

Martech

OCTOBER 22, 2021

SEO platforms offer numerous capabilities that range from keyword research and rank-checking to backlink analysis and acquisition, as well as competitive intelligence, social signal integration, and workflow rights and roles. Most enterprise SEO platforms track, measure, and integrate social signals into their analytics and dashboard reports.

Enterprise Management 136

Enterprise Management Marketing Management Search Marketing Lead Ranking 136

SmartBug Media

DECEMBER 11, 2020

It also offers a set of related tools such as marketing automation, customer success software, and analytics. Most CRM providers offer several paid tiers, and they charge more for premium features such as sales automation and predictive analytics. With API access, you can work with a development team to create custom integrations.

Enterprise Management 97

Enterprise Management Marketing Automation Services Work Management Marketing Management 97

Martech

JULY 19, 2022

XP is a broad portfolio of digital experience tools, including a customer data platform, analytics, AI and marketing automation. “You can personalize in the user interface, you get analytics out of the box, A/B testing, experimentation — all of those are natively available in the same interface you use to create your experience.”

Digital Asset Management 90

Digital Asset Management Enterprise Management Marketing Management Digital Experience Platform 90

Contently

AUGUST 2, 2016

Analytics tools are key to today’s marketing success, and of all the choices out there, 10 stand above the rest as particularly useful for content strategists. Google Analytics. Each time a goal is completed, Google logs the conversion in your analytics report. Let’s take a look.

Paid Content 60

Paid Content Budget Programs Analytics Tools 60

Convince & Convert

NOVEMBER 20, 2015

Why would they unilaterally remove a beloved (and theoretically useful) feature, when other social platforms – including their nemesis, Facebook – continue to provide share counts in their API, and thus in their icons? Well, guess what else is featured on the analytics dashboard? What’s the upside?

Twitter 167

Twitter API Blogger Social Media 167

Martech

MAY 3, 2023

analytics, log files, a proprietary tracking pixel). • What other meta-information does your system collect that may be made available via API? Find out from where raw data is extracted (i.e., Can this system track millions of searches, visits, site pages, etc.? Get MarTech! In your inbox. Business email address Subscribe Processing.

Enterprise Management 100

Enterprise Management Digital Asset Management Work Management Marketing Management 100

Anyword

MARCH 16, 2022

Taking full advantage of the range of text message use cases, while simultaneously applying the most attractive language, will keep your copywriters working overtime. Once limited to checking spelling and grammar, AI writing assistants now have a spectacular range of abilities. So maybe it’s time to take the smarter approach. .

Marketing AI 97

Marketing AI SMS Conversion Work Management 97

MKT1

JANUARY 11, 2024

Recap of our AI showcase and the 9 companies we met, who we believe are collectively representative of the range of products we are seeing in this space. Because of the range of things PMMs do, there hasn’t been a source of truth platform for this role in the past. But it’s a self-serve product and anyone can use it!

Sales Management 52

Sales Management Paid Content Marketing Analytics Tools Tools 52