Content Marketing Institute

APRIL 23, 2018

Establishing performance benchmarks to enable easier analysis. A content review template , like the sample below, tracks relevant social media conversations and documents any analysis you extract from listening activities. Click to enlarge. Keep tabs on your competition. Your content doesn’t exist in a vacuum. Click to enlarge.

Lead Scoring 109

Lead Scoring Lead Ranking Enterprise Management Template 109

Valasys

SEPTEMBER 26, 2019

to figure out what’s trending & what’s not. 3) Audience Retention Analysis of Video: A detailed audience retention analysis of the videos can help the marketers deduce which type of content plays a crucial role in captivating the interests of the users.

Social Media 49

Social Media Media Youtube Multi-Channel 49

Marketing Insider Group

JANUARY 31, 2013

Return of Marketing Investment (ROMI) is a critical way for us to demonstrate the impact and tangible results we generate. The other important trend is that as competition intensifies, strengthening customer retention and customer intimacy becomes absolutely crucial.

Paid Search Agency 100

Paid Search Agency Advertising Agencies Planning ROMI 100

Valasys

JUNE 24, 2019

Gaining insights on the age groups which use specific device platforms to research & draw trends about their researching habits can give marketers an insight into the researching habits of their prospects. Social Mentions, Howsociable & Google Alerts are some of the tools that can be used for social listening.

Mobile Marketing 65

Mobile Marketing Social Marketing Marketing & Strategy B2B Marketing 65

Valasys

AUGUST 23, 2019

LinkedIn claims that this easy-to-use resource would equip the marketers to consolidate their multichannel & social media marketing strategies towards a better return on their marketing investments (ROMI) – delving into the comprehensive insights concerning audiences & specific niches within an industry.

Linkedin 40

Linkedin ROMI Verticals Marketing Prospects 40

Online Marketing Institute

NOVEMBER 8, 2010

All marketing-related topics are fair game: branding , strategy , online, offline, marketing trends, technology , direct marketing , market research.and more. Given that ROMI has the power to pinpoint which campaigns to increase spending on, and which ones to pause or stop running, there appears to be a disconnect. Why is this so?

ROMI 40

ROMI Budget Programs Cost Per Click Marketing Budget 40

Valasys

JULY 29, 2019

Combining sentiment analysis with existing CRM data provides the marketers & the existing sales teams with a holistic view of the implicit emotions of the customers. .” How to use Emotional Analytics for Businesses. Accordingly, personalized campaigns can be created for the prospects.

Analytics 49

Analytics Marketing AI Work Management WOMM 49

B2B Marketing Analytics

JUNE 28, 2020

Whether it is the hyper-personalized contextual engagement approach, increasingly higher marketing ROI/ROMI, higher influence on pipeline generation/acceleration, or the increasingly better demand waterfall efficiencies, marketing analytics capabilities span across the areas of marketing execution and the key strategies.

Lead Ranking 59

Lead Ranking SQO Marketing Qualified Leads Demand 59

B2B Marketing Analytics

JUNE 28, 2020

Whether it is the hyper-personalized contextual engagement approach, increasingly higher marketing ROI/ROMI, higher influence on pipeline generation/acceleration, or the increasingly better demand waterfall efficiencies, marketing analytics capabilities span across the areas of marketing execution and the key strategies.

Conversion Rate 52

Conversion Rate Lead Ranking SQO Marketing Qualified Leads 52

B2B Marketing Analytics

JUNE 28, 2020

Whether it is the hyper-personalized contextual engagement approach, increasingly higher marketing ROI/ROMI, higher influence on pipeline generation/acceleration, or the increasingly better demand waterfall efficiencies, marketing analytics capabilities span across the areas of marketing execution and the key strategies.

Conversion Rate 52

Conversion Rate Lead Ranking SQO Marketing Qualified Leads 52

Oktopost

NOVEMBER 12, 2020

An overwhelming 92% are only using data analysis tools provided with their current marketing stack, and nearly half aren’t even using advanced functionalities. . So before diving into which data analysis tools are best, it’s worth it to have a brief refresher on what they are precisely. What are data analysis tools?

Analysis 136

Analysis Enterprise Management B2B Marketing Lead Ranking 136

Valasys

SEPTEMBER 16, 2019

When the data quantitatively fetched form the analytical tools is coalesced with the results of several split-tests & is compared with the data form the trend analysis after a while, insightful results for the data-driven decision-making processes can be gathered. Optimizing the total Number of Followers on LinkedIn.

Paid Content 40

Paid Content Linkedin Optimization Marketing & Strategy 40

Valasys

SEPTEMBER 10, 2019

Marketing automation tools integrated with the CRM have made the cause of data collection , cleaning, preparation & analysis from the diverse digitized platforms across the web much simpler & rewarding. Personalization drives results & flares up the stage for positive word of mouth referrals.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Valasys

SEPTEMBER 4, 2019

Redian6: This is arguably one of the best social media monitoring tools with impressive social tracking, sentiment analysis & reporting capabilities. Conversion: This social & web monitoring tool offers sentiment analysis reports reviewed by humans. Besides serving as a tool for link shortening, Bit.ly

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Valasys

AUGUST 6, 2019

Machine Learning Algorithms (ML) such as k-means clustering help in pattern analysis of data generated over a while, for helping organizations make data-driven business decisions, as well as help in the intent-based targeting of the prospects in real-time. Below are the few tips to abide by for improving SEO: 6. And that’s all about it.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

NOVEMBER 4, 2019

According to a report by Mary Meeker’s 2019 Internet Trends Report, digital ad spend has increased by 22%. The data analysis & interpretation for trend mining & analytics can be employed in content personalization.

Marketing AI 45

Marketing AI B2B Marketing Personalization Marketing Budget 45

Valasys

NOVEMBER 20, 2019

Marketers can use several tools for B2B blog ideas such as HubSpot’s Blog Topic Generator, BuzzSumo, Moz, Alltop, UberSuggest, Google Trends, Portent’s Content Idea Generator & Content Row’s Link Bait Title Generator. You can always get n number of permutations & combinations based on the latest trends operative in the market.

B2B 45

B2B Brand Identity Branding ROMI 45

Valasys

NOVEMBER 20, 2019

Marketers can use several tools for B2B blog ideas such as HubSpot’s Blog Topic Generator, BuzzSumo, Moz, Alltop, UberSuggest, Google Trends, Portent’s Content Idea Generator & Content Row’s Link Bait Title Generator. You can always get n number of permutations & combinations based on the latest trends operative in the market.

B2B 40

B2B Brand Identity Branding ROMI 40

Valasys

AUGUST 20, 2019

With approximately half of the total population of the world using Email marketing , it certainly is a tool that B2B companies have always relied on for a consolidated return on their marketing investments (ROMIs). Furthermore, prospects can also be segmented based on their intent-data.

Marketing AI 58

Marketing AI Email Marketing Campaigns Personalization 58

Anteriad

APRIL 25, 2023

With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. We put together a marketing glossary of what you need to know to help you stay on top of current trends and hot topics. You’ve come to the right place.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. We put together a marketing glossary of what you need to know to help you stay on top of current trends and hot topics. You’ve come to the right place.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Convert

OCTOBER 25, 2022

We’ve also included some hints and tips based on the latest trends in online user behavior, such as QA-ing your website in dark mode. Rafael Romis, Founder of Weberous Web Design. The easiest thing to start with is a heuristic analysis or customer interviews. Ask the right questions and stay humble about the answers.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59