Zoominfo

MARCH 10, 2021

billion doing so, according to new analysis from ZoomInfo. These figures account for a combination of companies installing CRMs for the first time and other organizations switching CRM vendors. market share in the CRM industry, according to prior analysis from Gartner. However, Q4 2020 CRM activity was similar to Q4 2019.

Work Management 246

Work Management Analysis Marketing Management Cost 246

Oktopost

NOVEMBER 16, 2023

Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately. What Are The Key Components of Social Data Analysis? Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand.

Analysis 69

Analysis Budget Programs Social Media Allocation 69

Rev

NOVEMBER 8, 2023

Those lost sales opportunities can actually be great learning experiences if you take the time to conduct a win/loss analysis. What’s a win/loss analysis? Win-loss analysis (also called lost sales analysis) systematically identifies patterns in lost sales opportunities.

Sales Management 78

Sales Management Analysis Top of Funnel Work Management 78

Vision Edge Marketing

MAY 3, 2022

Finding and targeting an accessible niche within your current market, that is large enough to serve, can be a competitive advantage and a successful way to achieve faster organic growth. Primary and secondary research and analysis are the foundation for a customer-centric approach to growth. We can speed you on your way. .

Organization 226

Organization Marketing Strategy Marketing & Strategy Work Management 226

Marketing Insider Group

AUGUST 18, 2020

It used to be easier to increase your website’s organic traffic, back when search engine optimization (SEO) was simply a set of rules you had to follow. Thankfully, if you follow some best practices, you can greatly improve your website’s organic traffic and work towards a higher ranking on Google. Perform a Competitor Analysis.

Traffic 329

Traffic Organization SEO Tips 329

Lake B2B

DECEMBER 26, 2022

For the smooth functioning of any organization, each business process must operate optimally. The post What Is Business Process Analysis And How Do You Use It? And these processes are made up of a series of activities and tasks. This reduces cost and drives productivity, […]. appeared first on Blog.

Analysis 105

Analysis Process Business Cost 105

Marketing Insider Group

OCTOBER 22, 2020

According to data from Realtor.com, and analysis from Norada , median listing prices are up 12.4% These organizations all have technology questions but their own priorities and needs. The post Appraising Real Estate Content Consumption [Analysis] appeared first on Marketing Insider Group.

Analysis 247

Analysis Ad brokers Content Work Management 247

Blue Flame Thinking

SEPTEMBER 8, 2023

Direct Organic search Paid search ads Paid social ads Referral Social Email Other Creating audience segments to build custom reports using user demographic and channel data can produce additional insights into your web presence. The post The Importance of a Website Traffic Analysis appeared first on Blue Flame Thinking.

Traffic 96

Traffic Analysis Marketing Websites Allocation 96

Martech

SEPTEMBER 12, 2023

“The challenge is for executives, decision-makers and leaders to figure out the use cases and categories, and map them to their organization.” Organizations are at different stages of digital maturity and use AI for different functions. It allows organizations to compare tools that optimize against tools that innovate.

Marketing AI 115

Marketing AI Organization Tools Generation 115

DivvyHQ

FEBRUARY 4, 2022

With today’s analytics technology, marketing teams can easily take content reporting and content analysis to the next level. Check out today's post where we're digging into the data and the different approaches, processes and technologies that will ensure your content is moving the needle for your organization.

Analysis 113

Analysis Marketing Report Content Analytics 113

ANNUITAS

MAY 13, 2021

Given the critical importance of MAP within an enterprise environment – and looking through the lens of strategic deployment of MAP – ANNUITAS|research conducted an extensive analysis of four of the leading, Salesforce-integrated MAP software vendors in late 2020. This analysis focused on the Salesforce ecosystem, given its critical mass.

Enterprise Management 130

Enterprise Management Marketing Automation Services Analysis Work Management 130

Zoominfo

FEBRUARY 17, 2020

B2B products tend to be complex and more practical than flashy– so B2B organizations often value logic and reason over emotions. Enter, sentiment analysis. What is sentiment analysis? As a marketing technique, sentiment analysis can be as complex or as simple as you make it. Why is sentiment analysis important?

Analysis 130

Analysis Marketing AI B2B Marketing Work Management 130

Zoominfo

AUGUST 29, 2018

B2B products tend to be complex and more practical than flashy– so B2B organizations often value logic and reason over emotions. . Enter, sentiment analysis. What is sentiment analysis? As a marketing technique, sentiment analysis can be as complex or as simple as you make it. Why is sentiment analysis important?

Analysis 176

Analysis Marketing AI B2B Marketing B2B 176

Sprout Social

AUGUST 5, 2020

With this in mind, we’re excited to share that we’ve released a powerful new template for Competitive Analysis in Sprout Listening. Below we break down the key strategic elements of a strong competitive analysis strategy and discuss how you can leverage the Sprout platform to strengthen your brand position and grow your share of voice.

Analysis 140

Analysis Marketing & Strategy Advertising Benchmark Differentiation 140

Marketing Insider Group

DECEMBER 3, 2020

However, this isn’t an analysis of the B2C Retail audience, which is why Store Management is tucked neatly in the middle of the list at number 4. It could be argued that each of these Topics is associated with the need to become a Digital-First organization. OK, with everything set now we can open it! Human Resources, of course.

Analysis 229

Analysis Budget Programs B2B Work Management 229

Launch Marketing

DECEMBER 1, 2021

What matters is focusing on your team’s social media strategy , narrowing in on what works best for your organization. Conducting a social media analysis can be a useful task to get a grasp on how competitors are operating on social media and what results they are seeing whether it be from an engagement or conversion standpoint.

Social Media 127

Social Media Analysis Media Ad Frequency 127

ClearVoice

MARCH 26, 2021

What is a content gap analysis? A content gap analysis is a process used by marketers to identify “gaps” between popular search queries on a given topic and the content that is currently available online. We’re going to explore the key components of a content gap analysis, highlighting its importance to any content/SEO strategy.

Analysis 111

Analysis Paid Content Top of Funnel Content 111

Brightedge

JUNE 22, 2021

Use Competitive Analysis to Rank Higher in Search Results. Competitive analysis is often overlooked in digital marketing strategies, as search marketers instead focus on keywords and backlinks. BrightEdge research has shown that as much as 51% of your traffic arrives through organic search. Putting Keyword Gap Analysis to Work.

Analysis 107

Analysis Keywords SEO SERP 107

Valasys

SEPTEMBER 8, 2023

There exists many Strategies for AI-Driven Intent Data Analysis through which businesses are quickly adjusting to the ever-changing world of technology as we go forward. AI-driven marketing techniques are becoming the standard, with data analysis playing an important part in assisting firms in achieving success.

Intent Data 52

Intent Data Marketing AI Analysis Intent 52

ClearVoice

JULY 26, 2023

It’s become essential to foster a content marketing culture within organizations. Organizations must foster a content marketing culture to truly harness the potential of content marketing. But you also need to foster a culture for content marketing within your organization. This alignment reinforces the strategic value.

Organization 97

Organization Content Marketing Planning Allocation 97

Vision Edge Marketing

APRIL 16, 2024

This powerful combination offers unprecedented opportunities for organizations to enhance their processes, innovate their products, create customer value, and quickly adapt to dynamic market conditions. The digital transformation has enabled organizations to increasingly focus on achieving AdvEx.

Digital Transformation 234

Digital Transformation Work Management Terms and Conditions Marketing Management 234

Zoominfo

MAY 31, 2022

Total Addressable or Available Market, also referred to as TAM, is a monetary value that represents all of the selling opportunities for your organization. Two Ways a TAM Analysis Drives Results Calculating your TAM properly is an exercise that can vastly improve both the broad strokes and the fine points of a marketing strategy.

Enterprise Management 130

Enterprise Management Analysis Marketing Management SMB 130

MarketMuse

DECEMBER 21, 2021

All the log file analysis tools on our list are designed to help you increase your SERP ranking and boost organic traffic. You only need to choose the one that suits your needs the best.

Analysis 86

Analysis Tools SERP SEO 86

ClearVoice

MARCH 6, 2020

What is SWOT analysis? As a tool for strategic planning, SWOT analysis is a review of your company’s or organization’s Strengths, Weaknesses, Opportunities, and T hreats. What is SWOT analysis? Your SWOT analysis is a balance sheet of your strategic position right now.”. Overestimating strengths.

SWOT 115

SWOT Analysis Planning Paid Search Agency 115

Oktopost

FEBRUARY 29, 2024

Social selling has emerged as a powerful strategy for B2B organizations to engage with prospects, build relationships, and drive sales. These insights enable your organizations to optimize social selling strategies for maximum effectiveness.

ROI 62

ROI Organization Top of Funnel B2B 62

Martech

MAY 5, 2022

But the online vendor must know what measures are most relevant to their business to make the most of cohort analysis. The Cohort Analysis report lets you isolate and analyze cohort behavior.” The Cohort Analysis report lets you isolate and analyze cohort behavior.” To use cohort analysis, “start with the question.”

Analysis 81

Analysis Paid Search Agency Marketing Agencies 1 Segmentation 81

Launch Marketing

NOVEMBER 17, 2021

When looking at your long-term marketing strategies and long-term marketing goals for the year ahead, there are probably many questions your organization will be looking to answer. Building a marketing plan helps your organization meet both marketing and business objectives. How to Set Long-Term Marketing Goals.

Organization 133

Organization B2B Marketing Planning Marketing Budget 133

Zoominfo

MARCH 10, 2021

billion doing so, according to new analysis from ZoomInfo. These figures account for a combination of companies installing CRMs for the first time and other organizations switching CRM vendors. market share in the CRM industry, according to prior analysis from Gartner. However, Q4 2020 CRM activity was similar to Q4 2019.

Work Management 130

Work Management Analysis Marketing Management Cost 130

DivvyHQ

SEPTEMBER 14, 2021

But getting attention, at least in the form of website traffic, either requires advertising or organic methods (a.k.a. Enter the blog content analysis. A company blog is far and away the biggest driver of most content marketing engines and thus, it's critical to ensure it's performing to its full potential.

Analysis 106

Analysis Business Blogging Effectiveness Content 106

Valasys

OCTOBER 4, 2022

And this is where environmental analysis in marketing comes into the picture. With marketing environmental analysis , businesses can prepare better for the rise and fall of the market, chart-out fail-proof marketing strategies, and align every aspect of a marketing campaign to the organization’s goals and vision.

Analysis 52

Analysis Work Management Planning Marketing Management 52

Hubspot

MAY 6, 2021

That’s where market opportunity analysis comes in. Market opportunity analysis can help you narrow down your options to the ones with the greatest potential. Who should conduct a market opportunity analysis? All sizes of organizations will benefit from better understanding the industry in which they’re operating or approaching.

Analysis 87

Analysis Advertising Agencies Planning Work Management 87

Search Engine Journal

MARCH 21, 2022

A local organic competition analysis helps you understand what your competitors are doing, so you can adapt your strategy to what's happening in relevant SERPs. The post Analyzing Your Local Organic Search Competition appeared first on Search Engine Journal.

Organization 95

Organization SERP Analysis Relevance 95

Vision Edge Marketing

SEPTEMBER 12, 2023

[link] Business leaders must continuously engage in strategic planning to steer their organizations toward growth and success, especially when facing a dynamic and unpredictable environment. What to Assemble Before Starting your Strategic Plan Relevant Data Past Performance SWOT Analysis 2. Select and implement winning strategies.

Planning 223

Planning SWOT Allocation Contingency Planning 223

SEMrush

JANUARY 20, 2022

What do you think would be an impact on organic clicks when removing text ads on blog pages on the SaaS site? Read the full analysis of the test to find out!

Banner Ads 108

Banner Ads Banners Organization Ads 108

ClearVoice

FEBRUARY 15, 2021

What is a competitive analysis? One of those important exercises is a competitive analysis — the process of looking closer at your direct and indirect competitors. Before we get started, please note that you must identify who your actual competitors are before doing a successful competitive analysis.

Paid Content 107

Paid Content Analysis Cost Per Click Paid Search Agency 107

Parse.ly

JULY 12, 2022

We also know small content marketing teams are struggling to keep up with demand from their organizations, which means content is not the only thing suffering. Storing old, outdated, or invaluable data and content can cost your organization time and money, and make it difficult for your audience to find what they’re looking for.

Analysis 52

Analysis Content Marketing Management Analytics 52