Hubspot

JUNE 23, 2021

That’s why many marketers were caught off-guard when Facebook announced that it will be sunsetting its free Facebook Analytics tool on June 30th. But, while Facebook’s announcement might seem a bit scary, it might only impact a small number of businesses. Why Facebook is Sunsetting Analytics. Image Source.

Analytics 98

Analytics Facebook Marketing Analytics Tools Work Management 98

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Here are eight steps to walk you through the Facebook page optimization process.

Facebook 162

Facebook Optimization Work Management Marketing Management 162

Sprout Social

APRIL 3, 2017

Performing a social media competitive analysis allows you to get an in-depth look at what your competitors are doing to be successful. Look for websites that are in your specific industry. The second step is to go to each website and identify whether or not they’re active on social media, and which platforms they use.

Social Media 104

Social Media Analysis Media Twitter 104

Digilant

MARCH 18, 2021

Marketing Attribution Analysis in 2021. Marketing attribution analysis isn’t necessarily new, but today’s tools have completely redefined it. First-click and last-click attribution models are the bread and butter of cross-channel analysis: They show us where the customer’s journey begins—as well as where it ends.

Marketing Attribution 52

Marketing Attribution Analysis Allocation Lead Ranking 52

Valasys

JUNE 15, 2021

Key Performance Indicators for Post Marketing Analysis in 2021. Moving forward, these metrics also serve the purpose of key performing indicators during post-campaign analysis. And one important factor that contributes to the success of this marketing campaign is data from previous campaign analysis.

Paid Content 52

Paid Content Analysis Campaigns Paid Search Agency 52

SendX

JULY 1, 2021

You’ve even added an item to your cart on a handful of websites, but haven’t yet pulled the trigger. VOC STRATEGIES Now that we’ve established the positive effects VOC can have on your bottom line, let’s look at some strategies for you to implement in each stage of the process: collection, analysis, and implementation.

Business 359

Business Template Customer Satisfaction Analysis 359

Webbiquity

MAY 9, 2023

What types of tools will be leveraged for execution and analysis? It helps you know how to balance increasing brand awareness, driving website traffic, and generating leads with enhancing customer engagement. Are you aiming to increase brand awareness, generate leads, drive website traffic, or boost sales? How will achieve them?

Social Media 313

Social Media Social Marketing Planning Tips 313

Valasys

JUNE 15, 2021

Moving forward, these metrics also serve the purpose of key performing indicators during post-campaign analysis. And one important factor that contributes to the success of this marketing campaign is data from previous campaign analysis. In either case, post-campaign analysis helps you-. Segregate Campaign Results by Channel.

Paid Content 52

Paid Content Analysis Paid Search Agency Ad Frequency 52

Launch Marketing

SEPTEMBER 16, 2020

Importance of Analysis. The Right Tools for the Analysis Job. Google Analytics is one of the most popular ways to monitor website activity. LinkedIn, Facebook, Instagram and Twitter all have a metrics overview page for business accounts. The post Part 2: How Do Your B2B Data Analysis Practices Measure Up?

Analysis 71

Analysis Marketing Automation Services Marketing Qualified Leads Work Management 71

Sharpspring

FEBRUARY 25, 2020

This is why properly conducting competitive analysis in marketing is so important. Laying Down the Competitor Analysis Framework. Conducting competitive analysis goes far beyond simply running a quick Google search for your competition. Websites and Reviews. Find Your Competitors. This is where the work truly begins.

Analysis 53

Analysis Marketing Automation Services Lead Scoring Lead Ranking 53

Hubspot

APRIL 6, 2021

Develop your Facebook marketing strategy. Having a social media strategy for your Facebook Business Page is the first step in attracting followers to your brand. What tactics are our competitors using on Facebook? If you post something on Facebook but no one's around to see it, does it make an impact? Post often.

Facebook 91

Facebook Social Media Viral Marketing Custom Publishing 91

SmartBug Media

APRIL 1, 2020

On the hunt for the best website-building software to develop your online presence? It's never been easier to get online, but you'll want to pick the right website builder to help you create a site that matches your business needs. Best Website-Building Software. percent of all the websites on the internet.

Work Management 134

Work Management Budget Programs CMS Development Marketing Management 134

Brandwatch Marketing

FEBRUARY 5, 2019

For brands, the growth of online activity has seen competitor analysis methods , metrics and tools blossom. There is now no shortage of competitor analysis tools on the market, and each can offer insights relevant to its own particular niche and contribute to competitive benchmarking. General Competitor Analysis Tools.

Paid Content 64

Paid Content Analysis Budget Programs Tools 64

Martech

APRIL 1, 2024

It allows businesses to target users who have already shown interest in their brand or visited their website, increasing the likelihood of conversion. By displaying ads to these users as they browse other websites or social media platforms, retargeting provides a valuable second chance to engage and convert potential customers.

Paid Content 85

Paid Content Campaigns Allocation Marketing AI 85

Webbiquity

MARCH 31, 2022

More and more B2B marketing companies choose to place guest blogs or use sponsored posts or interviews on high-authority websites that have been around for years and already have a large following of engaged customers ready for conversion. Predictive analysis is changing the B2B marketing landscape. Voice search is on the rise.

Marketing Budget 289

Marketing Budget Enterprise Management Sales Management Work Management 289

Moz

FEBRUARY 20, 2019

But this article will show you a case of an SEO context analysis we used to determine the importance and role of SEO. This analysis was one of our deliverables for a marketing agency client who hired us to inform SEO decisions which we then turned into a report template for you to get inspired by and duplicate.

Analysis 55

Analysis Advertising Channels Marketing Analytics Tools SEO 55

Sprout Social

FEBRUARY 8, 2024

If you want to succeed as a business, you need to keep an eye on your industry through competitor analysis. Competitor mapping is the cornerstone of competitive analysis. To help visualize your competitive analysis, competitor maps contextualize your research and competitive data, enabling you to make informed business decisions.

SWOT 107

SWOT Comparison Peer-to-peer Analysis 107

Marketing Insider Group

AUGUST 11, 2023

Increased Traffic: By sharing content on social media, businesses can drive more traffic to their websites, enhancing opportunities for conversion. Competitor Analysis: Observing competitors’ social media activities can provide insights into market trends and uncover areas of opportunity.

Social Networks 186

Social Networks Business Work Management Social Media 186

Valasys

APRIL 11, 2023

For businesses working with a website design company, a website relaunch is a crucial step in their digital marketing strategy. Have a Plan in Place When you’re planning your website’s relaunch, it’s essential to have a plan in place. You must do more than throw up new content and hope people will find it.

Paid Content 52

Paid Content Marketing Websites Mobile Advertising Ideal Customer Profiles 52

Spiralytics

FEBRUARY 7, 2024

For example, if you publish a blog on your website, you may use a social media team to disseminate this content across social networks. Today, these can be several, such as Instagram, Facebook, X (formerly Twitter), TikTok, and others. If you’re managing all these social platforms manually, they can take up a lot of time and effort.

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

Webbiquity

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. Return to Google for competitive analysis. Guest post by Samantha Waites. Source: Pixabay.

Work Management 266

Work Management Social Media Marketing Management Promotion 266

Webbiquity

MAY 16, 2023

Although Google Analytics is incredibly popular, used on 55% of all websites , it’s technically illegal in some European countries. If you run an agency and manage a ton of advertising on platforms like Facebook, Instagram, TikTok, YouTube, and Pinterest, this is a great option. But it’s not a UGA replacement.

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

Webbiquity

JULY 21, 2020

Click360 combines website visit data with the information in your CRM system to help predict which leads are ready to buy and how you can best move them through the sales cycle. Chatfuel helps you increase sales, reduce costs, and automate support on Facebook by building an AI-powered bot, with no coding or previous experience required.

Marketing AI 346

Marketing AI Tools Paid Search Agency Marketing Analytics Tools 346

Martech

APRIL 3, 2024

Reddit is a social news aggregation, content rating, and discussion website where users post content — links, text posts, images and videos — which can be voted up or down by other members. It is known for its engaged community and is the 11th most-visited website in the world and 6th in the U.S. Facebook 3 billion MAU in January.

Mobile Advertising 83

Mobile Advertising Social Media Aggregators Communities 83

Biznology

JUNE 3, 2015

1.393 billion people have a Facebook account. On average, Facebook users spend 21 minutes a day on the site. Your company’s Facebook page is your access pass to all of those users. If you want engagement from your fans, it’s imperative to make your company’s Facebook page as attractive as possible. Don’t Waste Space.

Facebook 80

Facebook PR Comparison Display 80

CoSchedule

JUNE 29, 2022

Website URL. The data for this analysis covers the best times to post on LinkedIn. When Is The Best Time To Post On Facebook? The top three best times to post on Facebook are 9:00 AM, 7:00 AM, and 10:00 AM. Download Your “Best Time To Post” Google Analytics Custom Reports + Social Media Calendar Template. Email Address.

Linkedin 52

Linkedin Analysis Research Best Practices 52

Stevens & Tate

APRIL 18, 2024

Automation tools can schedule consistent content postings across various platforms like Facebook and Instagram, ensuring a steady stream of engaging material that highlights community events, resident stories, and useful information about living options.

Marketing Automation Services 52

Marketing Automation Services Communities Marketing Automation Automation 52

Anyword

JANUARY 8, 2020

We launched The Keywee Facebook CPC Tracker to help storytellers understand how changes to the Facebook platform affect their daily work. Each month, we release relevant insights on content distribution that are based on analysis of data from hundreds of publishers. In December, we saw Facebook CPC prices increase by a modest 5.1%

CPC 52

CPC Cost Per Click Paid Content Facebook 52

Convince & Convert

AUGUST 5, 2016

Here today is strategist Mary Nice, and she’s brought a treasure trove of Facebook advertising advice with her. As a strategist at Convince & Convert, Mary is keenly aware of how many brands get Facebook wrong. Curious how else your Facebook ads could perform better? Watch the video for more actionable tips from Mary!

Facebook 101

Facebook Paid Search Agency Ads Advertising Funnels 101

CoSchedule

JULY 11, 2022

Website URL. The data for this analysis covers the best times to post on Pinterest. When Is The Best Time To Post On Facebook? The top three best times to post on Facebook are 9:00 AM, 7:00 AM, and 10:00 AM. Download Your “Best Time To Post” Google Analytics Custom Reports + Social Media Calendar Template. Email Address.

Analysis 54

Analysis Research Best Practices Opt-out 54

Convince & Convert

MAY 6, 2014

Facebook is the “Big Dog” Channel for MLB If we take a quick look at the total reach metrics for MLB teams, it becomes obvious that Facebook is where the action is for baseball. That is a very active Facebook presence as compared to many businesses. MLB teams on Facebook are VERY active; they post 6-7 times per day.

Facebook 157

Facebook Social Media Click Rate Advertising Channels 157

Sprout Social

JANUARY 9, 2024

In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data. What is AI analytics?

Analytics 111

Analytics Enterprise Management Work Management Business 111

Launch Marketing

MAY 11, 2022

We’ve outlined ten of our favorite blog topic ideas that you can utilize and make your own, resulting in drawing new and repeat visitors to your website, all while building upon existing customer relationships. It is common for B2B businesses to conduct a SWOT analysis (strength, weaknesses, opportunities, and threats) for the company.

Social Media 117

Social Media SWOT Tips Media 117

Sprout Social

NOVEMBER 21, 2023

It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. This means you need a smart, organized strategy combined with the right competitor analysis tools. For instance, if a competitor has a poorly designed website, this is a weakness you can capitalize on.

SWOT 94

SWOT Budget Programs Eye-Tracking Advertising Benchmark 94

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Here are eight steps to walk you through the Facebook page optimization process.

Facebook 60

Facebook Optimization Work Management Marketing Management 60

CoSchedule

JUNE 29, 2022

Website URL. When Is The Best Time To Post On Facebook? The top three best times to post on Facebook are 9:00 AM, 7:00 AM, and 10:00 AM. The post Best Times To Post On Twitter In 2022: An Analysis Of 30,000+ Accounts [Original Research] appeared first on CoSchedule Blog. Plus, join our email list to stay up to date.

Twitter 52

Twitter Analysis Research Best Practices 52

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. Predictive analysis can also be used to stem customer churn by identifying contributing factors based on voice of customer data.

Marketing AI 102

Marketing AI Ideal Customer Profiles Allocation Analysis 102