regression 
DealSignal
SEPTEMBER 7, 2021
What does this mean for digital marketing spend in 2021-2022, and how should you plan to allocate your B2B marketing budget for the best ROI? Here, we explore insights and walk through three tips you should keep in mind when creating your B2B marketing budget.
Allocadia
SEPTEMBER 22, 2020
Their PO data all comes from Netsuite, they have a connection to Salesforce to create an association between all line items and campaigns, and all of the data inputs get pushed into Tableau for analysis. Allocadia gave us streamlined budget efficiency for running the marketing business. Their CFO loved it and asked for more.
Allocadia
APRIL 3, 2019
“Allocadia is the single system of truth for our marketing investments. It empowers us to make data-driven decisions and gain insights that determine if we are succeeding and where best to reallocate funds.” – Anna Alexander, Manager of Marketing Budget Systems, Pitney Bowes.
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