PureB2B

SEPTEMBER 1, 2020

It is also a major partner of global tech companies Microsoft, Amazon Web Services, Google, Acoustic and Digimind. Cobena’s customers include marquee leaders across industry sectors, Nestle, Unilever, Johnson & Johnson, Wyeth, McDonalds, Novo Nordisk, Diageo and many more.

Top of Funnel 118

Top of Funnel Demand Enterprise Management VALS 118

Unbounce

OCTOBER 22, 2020

Shoppers will be actively looking for deals in categories like clothing, health, beauty, food, electronics, and subscription services—and they won’t just be looking on Amazon, either. Remind them that you are also a human being—you are not Amazon.

Bundling 145

Bundling VALS Landing Pages eCommerce 145

PureB2B

SEPTEMBER 1, 2020

It is also a major partner of global tech companies Microsoft, Amazon Web Services, Google, Acoustic and Digimind. Cobena’s customers include marquee leaders across industry sectors, Nestle, Unilever, Johnson & Johnson, Wyeth, McDonalds, Novo Nordisk, Diageo and many more.

Top of Funnel 62

Top of Funnel Enterprise Management VALS Marketing Management 62

Onalytica B2B

FEBRUARY 17, 2016

“Disruption has already changed the world, with six companies now accounting for 53% of the NASDAQ’s $664 billion market value ( Amazon, Google, Apple, Facebook, Netflix and Gilead ). IoT 2016: Top 100 Influencers and Brands Click To Tweet.

Lead Ranking 50

Lead Ranking Brand Identity Branding Lead Scoring 50

Convert

NOVEMBER 17, 2021

The outcome was a relative +53% increase in leads (±28, p-val 0.0002). It is especially exciting and valuable to look up experiments from big players like Netflix, Airbnb, and Amazon that we know have a good sample size and run lots of tests. This is my first experiment that got me hooked.

VALS 52

VALS Aggregators Validation Sample 52

Unbounce

JULY 30, 2019

” (She and Val Geisler recently teamed up for a webinar on writing copy for holiday emails , so she has a lot to say on the subject.). As always, Amazon offers a pretty sharp example of this practice. Amazon does this too. Is Amazon worth imitating, even on a smaller scale? Anticipation and Excitement. You betcha.

Landing Pages 111

Landing Pages Bundling Urgency Marketing Ad Exchange 111

Content Marketing Institute

MARCH 29, 2018

Val Swisher (in her talk Artificial Intelligence: Changing the Game for the Future of Content) similarly assured her audience that not all chatbots must be sophisticated like Siri or Alexa. Structure sets your content free, says @CarrieHD. Wanna build a bot? Think about what’s unique to your org and what you can do.

Marketing AI 106

Marketing AI Conference Top of Funnel Enterprise Management 106