SmartBug Media

APRIL 30, 2020

Your customer service team may own the process of getting reviews of your SaaS solution, but it’s important for your sales and marketing teams to be involved in this initiative as well. Because ultimately, the sales and marketing teams need those reviews as social proof that your company is the solution provider that your prospects need.

Lead Generation 97

Lead Generation Work Management Paid Search Agency Marketing Management 97

Single Grain

APRIL 8, 2022

If they say organic traffic increases, sales, and leads (among other metrics), great. Recency and relevancy are more important when it comes to results than the years they have been driving them. Top Clients : Amazon, Uber, Airbnb. How do you acquire links? How do you measure results? 3 Red Flags to Avoid.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies SEO 52

B2B Marketing Zone Posts

JULY 7, 2010

Is lead generation killing marketing? How could emphasizing leads not improve the relationship? Lead scoring assigns points based on the prospects’ behavior in relation to specific content over time—in addition to points for demographic fit and recency. You could hear the proverbial pin drop in the room after he said it.

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40