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9 Marketing Books to Read Before Q1 Ends

Hubspot

Amazon | 800-CEO-READ | Barnes & Noble. Amazon | Books-A-Million | Barnes & Noble | iBooks. Amazon | Penguin Random House | Barnes & Noble | 800-CEO-READ | Books-A-Million | IndieBound. Amazon | Penguin Random House | Barnes & Noble | 800-CEO-READ | Books-A-Million | IndieBound. Source: Amazon.

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The Definitive Guide to Machine Learning for Marketers in 2017

The Lead Agency

It seems everyday writers and experts are publishing articles and talking on the radio about how artificial intelligence and machine learning are going to change the world. Likewise, trending topics – such as self-driving cars and big data – have our piqued our collective interest in the potential of artificial intelligence and machine learning.

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Virtual events: The ultimate marketers’ guide

Martech

Virtual events excel at identifying prospects and their intent to purchase, and bestowing thought leadership. Virtual events weren’t born of COVID-19, but their development and evolution were dramatically accelerated by the pandemic. It’s indisputable that virtual events are as varied in format as their physical world counterparts.

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Google Ads: The Definitive Guide (2018 Update)

SendX

You probably know that Google Ads is the fastest way to 10X your sales, thanks to the high buyer intent traffic it drives towards your landing pages. Following which you create your ad and submit it to Google to get you more visitors with buying intent! But how can you actually make it work for you and get your ads placed like this?