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9 Chatbot builders to enhance your customer support

Sprout Social

Advanced natural language processing (NLP) capabilities NLP capabilities like text analysis help the chatbot process and interpret human language and understand a comment contextually. HubSpot HubSpot is a leader in marketing and sales platforms, offering a versatile chatbot builder as part of its Service Hub product.

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Why Natural Language Processing (NLP) Matters for Your SEO Content Strategy

Contently

And this is where natural language processing (NLP) can help. Natural Language Processing: The Basics NLP is the class of artificial intelligence that converts written and spoken words (which, in data, analysts view as “unstructured data”) into structured data a machine can interpret.

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Are Amazon 'Sponsored Products' Ads Worth It?

Hubspot

According to a 2016 survey of 2,000 consumers , 55% of people actually skip Google altogether and start their online shopping searches directly on Amazon. Google still remains the top search tool for B2B purchases and services, but Amazon is steadily overtaking them in the B2C market. Getting Started With Amazon Ads.

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Four Proven B2B Growth Strategies for a Challenging Economy

Vision Edge Marketing

Review your processes to make sure you are, a) offering an exceptional customer experience from the moment of interest through consumption and beyond, b) building strong relationships with customers, and c) providing value-added services that meet their needs. This strategy is based on selecting a segment fairly similar to one you already serve.

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Thinking About Becoming an Amazon Affiliate? Everything You Need to Know About the Associate Program

Hubspot

The Amazon affiliate program, also called “Amazon Associates” can be an easy way to monetize your website or blog. Simply sign up, receive immediate approval, and place Amazon affiliate links on your site today. When someone makes an Amazon purchase via one of your links, you get the commission -- it’s that simple.

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FAQ This! Why Should I Care About Amazon AI?

Hubspot

One of the latest was last week's AWS re:Invent , where Amazon announced a new suite of AI-enabled technology designed with businesses in mind. Is Amazon trying to creep into Google's territory? What's Amazon Web Services Doing With AI? What Is Amazon Comprehend? What Is Amazon Transcribe? What Is Amazon Translate?

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This week’s AI-powered martech releases

Martech

The week’s AI news started with a bang as both HubSpot and Salesforce rolled out new implementations. They were followed by Amazon adding AI to its Thursday NFL games to display data at critical points during the game. Business email address Subscribe Processing. Not strictly martech, but interesting. Get MarTech!

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