Remove recency
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Reputation.com’s 2020 Property Management Reputation Report Shows a Growing Digital Disparity Between Property Management Firms During the Pandemic-fueled Migration

Nuvi

The lowest-performing residential locations underperformed in all review categories, particularly star rating average, review volume, review recency, and review response. Property managers need to focus on requesting reviews to increase and improve their star average and review recency. . To learn more, visit www.reputation.com.

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Reputation.com Ranks Top Auto Brands, Dealerships, Dealer Groups in “2020 Automotive Report Update”

Nuvi

Reputation.com’s data science team applied machine learning to unstructured text from consumer reviews on Google, Facebook and other sources for more than 33,000 dealerships and leading automotive brands worldwide. Reputation.com has over 250 integration partners, including Google, Facebook, Salesforce, J.D. svaldez@reputation.com.

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Power-up your campaigns with intent data

Modern B2B

When I was a whippersnapper it was recency, frequency and value (RFV) modelling to pull out those that were likely to generate the most revenue from or more likely to purchase again. Look at Facebook, Amazon and Netflix. It’s happening all the time. Propensity modelling is not new.

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What is Customer Lifetime Value (CLV)? Definition, Calculation, Model, Benchmarks, and Examples!

Martech Advisor

For example, did you know that Facebook turned profitable in 2009? Without this predictive understanding, Facebook would not have inclined towards investing in customer/user acquisition at a loss for 4 years. This strategy was later followed by WhatsApp, Twitter, Amazon and is the mainstay of well-funded startups.

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Top 40 Posts and Hot Topics of Inbound Marketing and Social Media

B2B Marketing Zone Posts

Lead scoring assigns points based on the prospects’ behavior in relation to specific content over time—in addition to points for demographic fit and recency. What’s a Facebook fan worth? I’ve had a few clients ask me recently what a Facebook fan is worth. Facebook (165). They likely create a workaround.