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Marketing and Sales: Done Well (2015) Do Better (2016) - Part 3 of 3

ViewPoint

Sales professionals will continue to struggle trying to keep up with increasingly complex decisions, the demand to “know more” and new technologies. All of their efforts will be focused on converting these accounts from contact information to paying customer. Colleen Stanley – SalesLeadership, Inc.: Final Thoughts from Dan.

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The B2B Lead Generation-Demand Generation Book “Hall of Fame”

NuSpark Consulting

Click the book images to be hyperlinked to Amazon. Get Content Get Customers: Turn Prospects into Buyers with Content Marketing. The original primer that reviews content marketing best practices and why content delivers leads and nurtures them into customers. Demand Generation and Lead Process. Joe Pulizzi, Newt Barrett.