Is Amazon Spark primed for new social network success?
grow - Practical Marketing Solutions
AUGUST 8, 2017
A new social platform needs to solve a unique customer problem or find an under-served niche and then avoid assassination by Facebook (by having intellectual property and a huge war chest to protect it). Amazon Spark is news. This month Amazon launched its own social network, Spark. Amazon Spark is available through the mobile app and is sort of a mash-up of Instagram and Yelp. Lessons in customer service (or the lack of it). By Mark Schaefer.