6sense
DECEMBER 16, 2021
This was no ordinary shift of traditional sales and marketing tactics — this was a shift in its entire philosophy. In this session, Aida and Dorothy will emphasize the importance of: A strong partnership between sales and marketing as one revenue team.
KoMarketing Associates
JANUARY 19, 2022
We can now pass accounts to sales with a lot of valuable intent data and help them prioritize accounts that are actively in the market. Aida Kamber, VP of Growth Marketing at Code42. We used to rely on the form fill to qualify leads and that simply didn’t generate enough pipeline for our selling organization.
6sense
DECEMBER 10, 2021
The company had to reevaluate its go-to-market approach. Aida Kamber (VP of Growth Marketing) and Dorothy Milazzo (Sr. Manager Integrated Marketing) knew that this wasn’t an ordinary shift of traditional sales and marketing tactics. This was a reboot of its team’s entire philosophy.
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