Key Takeaways from attending 7 Talks at B2B Ignite 2018

Onalytica B2B

There were 66 seminar sessions across 8 topic streams from the leading names and influencers in the B2B space providing new, innovative and inspiring ideas, as well as the exhibition space featuring leading edge B2B suppliers and vendor brands plus the Tech Playground.

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Reinvent the B2B Buyer Experience to Grow Revenues

Tony Zambito

Out of Synch :  We’ve relied on a logical and sequential progression view of the funnel or pipeline correlated to the many variations of the traditional view of the AIDA sales funnel which was first introduced in 1898 by the American Advertising and Sales pioneer E.