What to Leave Behind and What to Adopt in 2020 | Taking Stock of Your Marketing Strategy
Adobe Experience Cloud Blog
DECEMBER 17, 2019
It’s no longer realistic to lay out a locked-in, year-long strategy. Marketing Week’s survey found that most marketers are still segmenting their email campaign lists primarily by age and gender, even though those tactics come in at seventh and eighth place when measured for effectiveness. EMAIL MARKETING.
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